Intercom, Inc.

OCTOBER 16, 2019

The classic example sees a company move from niche startup to mainstream scale-up, but it can also see companies hone their product-market fit by focusing on a more specialized, and yet more lucrative, user base. Enterprise Level ($100,000 +). Purchase process. Gaining new customers.

Strategy 195

Strategy Customer Experience Inbound User Testing 195

Intercom, Inc.

JUNE 28, 2018

Too many startups focus on the first S in SaaS, but they forget all about the second one. Ten years later, there’s still a sense that startups can simply develop a product, lean back, and let the software do all the work. Self-serve software is great, but startups need humans, especially for sales, support and success.

Research Software 184

Research Software Feedback Software User Testing Customer Experience 184

Userpilot

MAY 3, 2022

How is enterprise SaaS marketing different compared from acquiring and retaining users for an SMB? Enterprise SaaS marketing, however, is a different story entirely. We’re going to teach you how to craft a marketing strategy made for the enterprise sales cycle so you can adapt your sales process.

Enterprise 87

Enterprise Marketing Strategy Outbound 87

Intercom, Inc.

JUNE 6, 2019

Startups building an integration strategy should start by understanding where to add value and what tools people are using to get that value today. You don’t need to reinvent the wheel to make your brand stand out. Find the thing that gets you excited about your brand and learn how to articulate it as a story.

Analytic Tools 190

Analytic Tools Data Visualization Customer Experience Inbound 190

The Product Coalition

OCTOBER 25, 2020

Do you want to make your brand stand out from the competition in the modern digital market? Today, businesses starting from small startups to large enterprises create 2D animated commercials and explainer videos to boost their marketing campaigns. The 2D animation may help you do it more effectively.

Airlines 157

Airlines Magazine Advertising Travel 157

Mind the Product

AUGUST 25, 2017

Companies and established brands that we thought were going to be around for ever are churning out of the S&P 500 every day and being replaced by new hypergrowth companies. This is why every enterprise organisation is trying to innovate through innovation labs, accelerators, incubators, digital transformation programs, 20% time, and more.

Data Visualization 163

Data Visualization Customer Experience Startups Enterprise 163

The Product Coalition

AUGUST 9, 2020

It goes without saying that to survive in the current market, small businesses and large enterprises may need a helping hand of a reliable software developer. They provide high-quality web and mobile app development for SMBs and enterprises all over the globe.

Analytic Tools 143

Analytic Tools Research Software Software Developers Software Development 143

Product Talk

APRIL 21, 2021

I teach an outcome-focused brand of product management. And when we think about growth, if you work in a B2B context, I’m guessing that your company is really focused on landing large enterprise clients. So again, I’m not saying, “Don’t go after the big enterprise clients.” What do I mean by the leader?

Product Research 314

Product Research User Testing Research Software Analytic Tools 314

Alchemer Mobile

MAY 7, 2020

Apptimize, An Airship Company, helps brands rapidly iterate to make amazing user experiences across all their digital channels through A/B Testing and Feature Release Management with a mobile-first lens. mParticle is the customer data platform for brands leading the CX revolution. Core mobile in-app feedback tools & solutions.

Feedback Software 147

Feedback Software Analytic Tools Reporting Tools Data Visualization 147

Intercom, Inc.

APRIL 4, 2019

But as it started selling more and more into the enterprise, it staffed up with a deep and strong one. But when it came to selling Dropbox Enterprise, it added several. It’s become apparent that for hypergrowth SaaS startups today, there are two distinct phases. How to bring formal sales into a growing startup.

Weak Development Team 162

Weak Development Team Outbound User Testing Research Software 162

Intercom, Inc.

APRIL 25, 2019

If you’re reading this, you might be familiar with Paul Graham’s famous article “ Startup=Growth ,” where he lays out the difference between traditional businesses and startups. Paul Graham puts it like this: “A startup is a company designed to grow fast”. Making sure culture scales as you grow. Are you prepared to invest?

Data Visualization 136

Data Visualization Research Software Reporting Tools User Testing 136

Intercom, Inc.

FEBRUARY 1, 2018

In August of 2016, Rachel Hepworth embarked on a unique challenge: start a growth marketing team at one of the most successful startups of this generation – one that had long relied heavily on word of mouth. The role that started me on this path was joining a very small startup a little over a decade ago, Climate Corp.

User Testing 174

User Testing Marketing Research Software Feedback Software 174

Sachin Rekhi

APRIL 12, 2020

In Silicon Valley, we've become well-versed in the importance of finding product/market fit as the most important early pursuit for any new product or startup. Traditional on-premise software, like SAP's ERP solution leveraged by many enterprises, is a classic business that benefits from switching costs.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Intercom, Inc.

MAY 31, 2018

Steli is the CEO of Close.io , an inside sales CRM that helps startups and SMBs generate high-quality leads and close more deals. blog , books on everything from product demos to outbound sales, and the Startup Chat podcast that he co-hosts with Hiten Shah. Sometimes it’s hard to stand your ground. Speed is everything.

Reporting Tools 223

Reporting Tools User Testing Customer Experience Data Visualization 223

Intercom, Inc.

OCTOBER 29, 2020

And so after a few more years doing that, I left and joined a startup. And that was my first time in enterprise software – I’d spent some time in consumer software before that and did that for a few years. At the same time, I was doing a bunch of startup advisor work. Karen: That’s a good value prop.

Feedback Software 209

Feedback Software Research Software User Testing Reporting Tools 209

Product Talk

JULY 12, 2017

This case study will share how one company is adopting continuous discovery across the enterprise. What this means is that this company, Arity, sometimes acts like a startup because they’re a small company that’s being protected to go and do their own thing. This company builds both consumer and enterprise products.

Product Research 235

Product Research User Testing Data Visualization Research Software 235

Intercom, Inc.

AUGUST 26, 2021

Join us as we recall the initial aha moment, the early startup missteps, and the major milestones that have marked our first 10 years. The whole thing wasn’t some massive brand vision. “I just remember the intensity of actually trying to deliver a startup. A collection of our homepages over the years. Tread softly.”There’s

Feedback Software 223

Feedback Software Analytic Tools Customer Communications Data Visualization 223

Lenny Rachitsky

JUNE 18, 2024

As someone who’s always worked on product-oriented growth, I’ve never had a chance to understand the logic behind advertising out in the real world, and what kind of impact startups see from these levers. But we’ve found the real world to be one of the most effective channels to grow and establish our brand.

Advertising 124

Advertising B2B Customer Experience Software Engineering 124

The Product Guy

DECEMBER 15, 2019

Harpal is a seasoned Product leader with 15+ year track record of delivering digital products within consumer and enterprise space. He co-founded a Machine Learning technology startup and served as CPO / VP of Product at intu plc (FTSE 100), Selligent Marketing Cloud, Epica.ai The Best Product Visionary. Harpal Singh.

Technical Advisors 148

Technical Advisors Analytic Tools Product Manager Product Management 148

Intercom, Inc.

AUGUST 12, 2021

Early in 2017, Dan joined the speech analytics startup TalkIQ, which would later be acquired by Dialpad, as their CEO. Prior to joining Dialpad, I was the CEO of a speech analytics startup called TalkIQ. Messaging has become a really quick, easy way to engage with brands. Voice is this last offline dataset,” he tells us.

Analytic Tools 223

Analytic Tools Data Visualization Customer Experience User Testing 223

Intercom, Inc.

DECEMBER 5, 2019

Unarguably one of the biggest brands in the world today. This is Season Two of Scale , Intercom’s podcast series on moving from startup to scale-up. Many young startups overlook this step entirely, while others water down their mission statement into something they can’t possibly act upon at scale.

Feedback Software 118

Feedback Software Artificial Inteligence Reporting Tools Technical Review 118

Intercom, Inc.

MAY 10, 2018

Andrew’s been an angel investor and advisor for a slew of name-brand startups; however, he’s most widely known for his invaluable essays on growth. I’ve known Marc and Ben for a long time, and they originally seed-funded a startup of mine many years ago. Why you need a mechanism for free acquisition.

User Testing 224

User Testing Customer Experience Onboarding KPIs Customer Feedback 224

Intercom, Inc.

DECEMBER 13, 2018

But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup. You really have to think of Workplace as a SaaS startup within Facebook. When Workplace became a real thing at Facebook, I was in London.

Feedback Software 151

Feedback Software Data Visualization Customer Experience User Testing 151

Mind the Product

DECEMBER 13, 2018

Headquartered in Kuala Lumpur, Malaysia, the company operates the JobStreet and JobsDB brands helping hundreds of millions of job seekers in seven markets across Asia to find employment and pursue their passion. Product Leadership. by Kate Leto, Product Consultant.

Analytic Tools 161

Analytic Tools Workshop Data Visualization Government 161

Intercom, Inc.

OCTOBER 15, 2020

While at the same time, the fact this is that every startup and every, almost every company struggles with sales in one way or another?” One of the things we always came back to (especially me having done seven startups) was that the hardest thing about starting a business is sales. .” Is it memory foam? We got you.

Research Software 265

Research Software Feedback Software User Testing Customer Experience 265

The Product Coalition

MAY 20, 2021

As the citadel of tech-driven small businesses and startups, India has already come to the forefront in turning mobile apps into its footprints. The Mobile app development India is now primarily engaged in shaping the mobile presence for small businesses and startups. Well, the reasons are too many.

Data Visualization 93

Data Visualization Development Customer Experience Customer Communications 93

Intercom, Inc.

AUGUST 29, 2019

It’s no surprise that one of the key levers for growth as you go from startup to scale-up is your sales team. Because it’s so core to what Stripe does, we actually have integrated the startup segment, so we have both new business and existing business under the same leader. We don’t sell our brand.

Data Visualization 172

Data Visualization Feedback Software Customer Feedback Customer Experience 172

The Product Guy

JULY 18, 2019

At startups or growth stage companies, a “Product Manager” is responsible for identifying what needs to be built and then executing on building the product. This evolution is a result of the value that Product brings to an organization looking to build or scale digital products. More About The Product Mentor. Better Decisions.

Weak Development Team 137

Weak Development Team B2C Customer Experience Advertising 137

The Product Coalition

MAY 24, 2023

The market is rapidly evolving and it is expected that the online gambing enterprise will reach $97 Billion by 2025. In this article, we will explore an ultimate guide for startups and game-related business seekers to develop a casino game in USA, UK, and India. The enterprise of Casinos has always been a center for innovation.

Software Review 140

Software Review Development Technical Review Customer Experience 140

freshtrax

AUGUST 31, 2021

btrax recently underwent a major relaunch of its brand. In this rebranding, not only the brand elements, but also the company’s vision, cultural values, and services were all redesigned to create a truly new btrax. Since 2015, we began providing workshop-style services, mostly to Japanese enterprises, based on design thinking.

User Testing 105

User Testing Research Software Branding Workshop 105

Intercom, Inc.

NOVEMBER 7, 2018

By Campaign What is the profitability of my Google Non-Brand advertising vs. Google Brand advertising? Segment level metrics: By Size What is the profitability of a Mid-Market customer vs. an Enterprise customer? Facebook advertising? By Keyword What is the profitability of my bids on a Keyword?

Customer Experience 202

Customer Experience User Testing Advertising Finance 202

Userpilot

JULY 14, 2021

There are plenty of all these blogs “15 alternatives to {Brand Name} that are equally good” that are…plain wrong. If you’re an early-stage startup on a very tight budget (under $100 per month) the options for you include: Intercom, Userguiding and Product Fruits. Best for large enterprises. Userpilot doesn’t offer that.

Analytic Tools 105

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 105

Intercom, Inc.

NOVEMBER 21, 2019

This is season two of Scale , Intercom’s podcast series on moving from startup to scale-up. As brand strategist Maria Ross points out in her analysis for Entrepreneur magazine , taking the time to put yourself in your customers’ shoes can give your company a powerful competitive advantage and lead to greater sales and stronger loyalty.

Customer Experience 34

Customer Experience User Testing Customer Feedback User Friction 34

ProductPlan

DECEMBER 1, 2021

Imagine a software startup. With limited funding, the startup will need to generate revenue quickly. Our hypothetical startup does not have the payment from other products, or any outside funding, to support the ramp-up in revenue of its new app. Should the business build a corporate brand or instead brand each product?

Product Strategy 98

Product Strategy Strategy Onboarding KPIs User Testing 98

The Product Coalition

DECEMBER 28, 2022

If you are a startup, estimating the cost of software development helps plan your budget better. Startups should define a detailed cost plan for projects when hiring custom software development. New software development: custom software development of brand-new projects. What tech stack to choose for your project?

Research Software 135

Research Software Web Development Web Developers Development 135

The Product Coalition

FEBRUARY 27, 2023

YML partnered with Champion to evolve the iconic brand for a new generation. Luckily for us, our client, Champion , the iconic retail brand, had analytics that were incredibly strong. The common thread among the most successful brands is they don’t treat their digital experience like a one-and-done product.

Data Visualization 133

Data Visualization Customer Feedback Customer Experience Analytic Tools 133

Intercom, Inc.

MAY 24, 2018

As the Head of Growth Marketing at Clearbit , and previously a co-founder and CEO of more than a few startups (including WorkMob, ApiXchange, and GoFlow), Matt Sornson knows these pitfalls intimately and how to avoid them. From there, I got involved in startups. I started a few companies, one of which we sold.

Data Visualization 182

Data Visualization Feedback Software Customer Experience B2B 182