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2021 Engagement Benchmarks for Education Apps

Alchemer Mobile

Education was one of the hardest hit industries in 2020. Quick transitions to remote learning, usage and integration hurdles, lack of funding for new tech, and massive fluctuations in MAU all played a role in delivering a challenging year for educators and education technology across the country. Let’s start with the bad.

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Product Positioning Strategies For SaaS: Types and Examples

Userpilot

Product positioning strategies are not only a marketing tactic but a survival strategy. In this article, we’ll go over product positioning definitions and their types, then go over our process for creating a product positioning strategy that gets positive user feedback. What is product positioning?

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7 Product Advertising Examples to Inspire Your Next SaaS Campaign

Userpilot

Imagine this: you’re scrolling through your feed, bombarded by SaaS ads that all look and sound the same. Here are seven of the best advertising campaign examples in SaaS: 1. Uses humor to highlight the users’ pain points and position Userpilot as a no-code solution to track in-app user behavior.

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How to Become a Product Design Manager [+Tools and Resources]

Userpilot

Embarking on a career as a product design manager involves a combination of education, skills development, and practical experience. TL;DR A product design manager in the SaaS industry oversees the design and development of software products. Looking into tools for product design managers? Let’s dive in!

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Customer Segmentation Strategy: Types, Software & How-to Guide

Userpilot

– Technographic —preferred device and operating system. – Improving satisfaction among existing customers by adding in-app communication. Customer segmentation software recommendations: 1. Qualtrics to separate users into groups based on feedback survey answers. Segment users based on the technology they use.

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10 Interactive Software Walkthroughs With Examples

Userpilot

Frustrated trying to design interactive software walkthroughs that drive activation? We handpicked a few of the best SaaS walkthrough examples and explained what made them great. TL;DR A software walkthrough is the process of guiding users through the main features and processes of a software product.

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In-App Feedback: Top 5 Ways To Engage Mobile Customers For SaaS Business Success

Usersnap

Building, designing, and improving a SaaS product is a beautiful, never-ending journey. What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. The Ultimate In-App Feedback Strategy ?? Don’t you agree?