Alchemer Mobile
APRIL 21, 2021
Education was one of the hardest hit industries in 2020. Quick transitions to remote learning, usage and integration hurdles, lack of funding for new tech, and massive fluctuations in MAU all played a role in delivering a challenging year for educators and education technology across the country. Let’s start with the bad.
Product Management Unpacked
JULY 11, 2019
What began as his justification for hiring more people ultimately became a cornerstone in new thinking about brand management – today’s product management. Unfortunately, little has changed in the world of product management education, training or preparation to meet today’s high demand. McElroy at Procter & Gamble.
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Intercom, Inc.
JUNE 13, 2018
Well-executed events can attract, convert, educate, nurture or delight your audience. Well-executed events can attract, convert, educate, nurture or delight your audience, depending on how strategic and thorough you’re willing to get. Product positioning, knowledge and brand awareness are your first ports of call in the early days.
The Product Coalition
MARCH 29, 2022
You should put some effort and resources into your social media branding. According to most business and consumer marketers who know the statistics, social media is crucial to building a brand. More than 80% of consumers are likely to evaluate brands they follow on social media for solutions. What is Branding?
The Product Coalition
JANUARY 4, 2021
Everyone knows educating the market is hard to nearly impossible, but people always bring up examples like Facebook or the iPhone whenever I discuss it in my lectures. So what can and cannot work when you want to educate the market? It’s all about what you want to educate them on. So who is right? Let’s start from the beginning.
The Product Coalition
JANUARY 11, 2024
Reporters and Educators — Not Pundits and Commentators If you value what Product Coalition does as an education community, learn about the types of writers we support. This is why at Product Coalition, as a learning community, we feel we need more reporters and educators, and less pundits and commentators.
Alchemer Mobile
APRIL 21, 2022
In response, consumers interacted more with brands through their apps. The average response rate to in-app interactions was 91%—which means that the overwhelming majority of consumers who were interacted with responded to the brand’s outreach. On average, most brands only hear from less than 1% of their customers surveyed.
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