Branding eBook Research Software Systems Review 
Alchemer Mobile
FEBRUARY 20, 2020
And people are emotionally invested in brands. Whether a customer completes a purchase, leaves a review, or mentions your company socially, there is always an emotional state connected to their action. Our research shows that 96 percent of dissatisfied customers won’t complain directly to the company.
Userpilot
JANUARY 8, 2024
In-app strategies for converting free or trial users to paying customers. This is particularly important in SaaS, where the CAC payback period is anything from a few months to over one year. Be strategic with your SEO; leverage contextual CTAs and have highly optimized landing pages encouraging users to sign up for your tool.
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Userpilot
MARCH 23, 2022
They’re satisfied with your tool and most likely to recommend you. The 2022 NPS benchmark for SaaS is 41. NPS surveys are typically sent via emails or triggered in-app, but you could use a combination of both. Reach out to promoters to ask for reviews or recommendations. The benchmark for SaaS is higher, though.
UX Studio
APRIL 25, 2019
Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research! Do research!
Iteratively Blog
MARCH 15, 2020
They're the creators of hugely popular open source tool DBT. Apache Kafka), distributed systems, and much more. ? It’s recorded bi-weekly where they feature in-depth analysis and a top-notch interview that highlights the people applying these technologies in real-life scenarios. ? Check out the latest issue. #2 It’s uncommon.
Centercode
FEBRUARY 18, 2021
In the early 90s, the technological landscape was a very different place. And the idea of a home filled with technology that could wirelessly communicate not only with you but other pieces of technology was, for most, as out of reach as something on the Jetsons. Internet access wasn’t available in the average household.
Userpilot
APRIL 21, 2024
Investing in the right NPS feedback software is crucial especially when net Promoter Score (NPS) is a top method for gathering user feedback and measuring customer loyalty. Let’s look at what some of these NPS survey tools are and their pros and cons so you can find the best fit for your company.
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