The Product Guy

AUGUST 10, 2017

A software product could overemphasize a feature that its own team just wanted to build. However, the pressure to jump from customer research straight into a solution can lead you down the wrong path. Qualitative user research techniques, such as user interviews and user surveys, capture users’ behavior and vocabulary.

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User Testing Customer Experience Research Software Customer Feedback 118

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They’re weighing various options available in the market, including your SaaS product.

Research Software 87

Research Software Feedback Software Customer Experience Customer Feedback 87

Userpilot

AUGUST 17, 2024

In this article, we’ll cover the fundamentals and best practices of click funnels, from the initial steps of conducting user research to more advanced aspects like lead classification and conversion rate optimization. To create a click funnel, follow the below steps: Conduct user research to understand your target. Let’s dive right in!

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UX Studio

APRIL 25, 2019

Still, how users react to your brand strategy lies relatively out of your hands. Words, logos, brand colours just trigger things – their power resides in associations. Previous experience with a specific brand deeply influences the way people perceive it. Let’s jump into branding research! Do research!

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Userpilot

FEBRUARY 4, 2022

If you ask any sales rep, they’ll all tell you the same thing: the SaaS sales process is absolutely grueling! Today, we’re going to walk you through the top techniques you should implement into your SaaS sales strategy. SaaS sales can be broken down into three models: self-service, transactional, and enterprise.

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Feedback Software Research Software Reporting Tools Onboarding KPIs 90

The Product Coalition

FEBRUARY 5, 2021

So, we began by focusing on the supply (fashion e-commerce brands.) We decided to start by targeting smaller fashion e-commerce brands since we figured they would be easier to get in touch with compared to large fashion e-commerce brands. We determined that like most marketplaces, ours would be supply-constrained.

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Research Software Feedback Software User Testing Product Research 143

The Product Coalition

NOVEMBER 19, 2020

Researchers have also found evidence that pollen seasons could be lengthening as a result of climate change ( source ): Source COVID-19 makes things even scarier. One study by a group of Finish researchers found the sudden start of pollen season increased COVID-19 mortality due to preexisting respiratory diseases by as much as 20%.

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Research Software Data Visualization Healthcare Customer Experience 135

Userpilot

APRIL 30, 2021

If you’re looking to scale up your SaaS business , you may have considered hiring a marketing agency. Rather than hiring a bunch of marketing people in-house and figuring out a process from scratch, it can sometimes be more cost-efficient to hire an agency, plug your business model into their existing systems, and press play.

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Userpilot

JULY 8, 2024

The article explores 20 major touchpoints in a SaaS product journey. TL;DR Customer journey touchpoints are moments or points of contact where customers interact with the product or brand. To identify the key touchpoints, first research customer expectations and needs. Like blog posts, whitepapers, eBooks, or video tutorials.

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The Product Guy

MARCH 14, 2017

You can ask me to change the color somewhere or put a button on a screen, and I will probably do that, but I really like to get challenging problems where I can do my research build prototypes, do user tests, and come up with a solution that will raise our product to the next level. Designers has to work well with developers.

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User Testing Research Software Feedback Software Data Visualization 121

Userpilot

MARCH 23, 2022

They’re satisfied with your tool and most likely to recommend you. The 2022 NPS benchmark for SaaS is 41. NPS surveys are typically sent via emails or triggered in-app, but you could use a combination of both. Userpilot is a fantastic tool for collecting and analyzing NPS feedback. NPS average by industry.

Product Research 83

Product Research Feedback Software Analytic Tools Research Software 83

Userzoom

SEPTEMBER 10, 2019

. ‘Imagineers’ spend decades designing theme park ride queue systems so visitors don’t find the wait off-putting. Us privileged millennials have turned up at the office and started asking why we can’t have a work iPhone, why we can’t have a Macbook, and why none of our workplace software is compatible with either.

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Research Software User Testing Reporting Tools Customer Experience 43

The Product Coalition

SEPTEMBER 29, 2020

You somehow have to bring together a rowdy bunch of tech professionals (data scientists, UX and UI designers , software engineers, etc) and make a valuable and functional product happen. By using research and data to back up your opinions and decisions, you’ve come armed with evidence that you know what you’re talking about.

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Userpilot

MAY 16, 2023

Getting paying customers for your SaaS business can be a challenging and complicated endeavor. However, the time-tested strategy of SaaS email marketing has proven to be a reliable method of driving product growth. Software companies need to use targeted emails instead of sending the same message to every user.

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UX Planet

FEBRUARY 26, 2024

It also does not mean you can’t draw ideas and inspiration for your project by reading articles, brand stories, or tweets. ? Steve Jobs Archive — Ebook If you don’t know this lovely book website by now, where have you been? I highly recommend brand designers read pretty much all of his books (especially ‘The Brand Gap’).

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Research Software Magazine Branding Banking 98

Pragmatic Marketing

MAY 23, 2017

We all want prospective customers to consider our brand. For many executives and product managers, the decision to focus marketing efforts on brand awareness or lead generation can feel like a constant wrestling match. On the one hand, brand marketing efforts help expand audience size. Brand Awareness. Brand Foundation.

Branding 70

Branding White Paper Customer Experience User Testing 70

Intercom, Inc.

JULY 4, 2019

Leaders have to get out of the business of saying: “I have this solution in my head. Josh: I’ve spent about 30 years in the technology industry, most of that time working as a user experience designer. It might be some kind of research. Change is much easier for teams and much harder for leaders. We don’t know.

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User Testing Customer Experience Feedback Software Research Software 212

Userpilot

FEBRUARY 4, 2023

TL;DR “Wowed” customers are more likely to be loyal to your brand and make additional purchases in the future. First of all, it strengthens the relationship between your brand and its customers. How to wow a customer in SaaS There are 10 tried-and-tested ways to wow your customers and increase customer satisfaction.

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User Testing Customer Experience Customer Feedback Feedback Software 74

Iteratively Blog

MARCH 15, 2020

They're the creators of hugely popular open source tool DBT. Apache Kafka), distributed systems, and much more. ? It’s recorded bi-weekly where they feature in-depth analysis and a top-notch interview that highlights the people applying these technologies in real-life scenarios. ? Check out the latest issue. #2 It’s uncommon.

Data Visualization 101

Data Visualization Analytic Tools Research Software Technical Review 101

Userpilot

MARCH 28, 2022

Content marketing involves creating and distributing engaging content to drive product/brand awareness, solve customer pain points, and eventually, generate demand. For example, if your prospects are small business owners, your content strategy should offer solutions that help them run a smoother business and some tips to increase profits.

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Product Marketing Marketing Research Software Feedback Software 86

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They're weighing various options available in the market, including your SaaS product.

Research Software 59

Research Software Feedback Software Customer Experience Customer Feedback 59

The Product Coalition

DECEMBER 6, 2023

When VCs and customers aren’t throwing money at whatever you tell them, it becomes a critical tool. I sat with an entrepreneur who was helping me with market research for the work I do with startup founders and explained to him what I do. Our technology is so powerful, it can do many things, what is the best product to build with it?

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Product Strategy Research Software Strategy User Testing 113

Centercode

JUNE 4, 2019

Experiencing technology firsthand is central to our mission here at Centercode. That’s why when our CEO Luke brought the Oculus Quest all-in-one VR system into the office, we did what any dedicated tech enthusiasts would do: we took turns playing Beat Saber. Was it entirely in the name of research? I’ll let you decide that one.

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User Testing Product Research Research Software Feedback Software 66

Userpilot

APRIL 21, 2024

Wondering how to build a conversion path for your SaaS product or e-commerce site? Userpilot is a product growth platform. It helps create in-app experiences to optimize user conversions. How to create an effective conversion path Ready to build a successful conversion path for your SaaS product? Let’s get to it!

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UX Studio: Product Management

OCTOBER 26, 2017

Value returning visitors or customers a bit more than brand new users. Their loyalty allows for price changes more easily because they already trust the brand. Users who love a product will keep coming back and use the app, so the retention percentage will rate significantly higher than that for an occasionally used product.

Customer Experience 107

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UX Studio: Product Management

JUNE 12, 2018

Download our free ebook for the basics. Next, follow some practical examples focusing on Facebook , the platform on everybody’s mind to move the discussion from the abstract towards a real and relatable one. These examples apply to Facebook but many would carry over to lots of other social platforms as well. Engaging employees.

Research Software 100

Research Software User Testing Data Visualization Customer Experience 100

The Product Coalition

MAY 29, 2020

They need to feel a connection with a brand at a more personal level. Storytelling is a perfect tool to add more empathy into your brand marketing and get more loyalty from a target audience. Try to make your brand the best answer to customer needs. It’s the epoch of storytelling now. The story that resonates with them.

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UX Studio: Product Management

MAY 23, 2018

TRIGO Group offers quality solutions, mainly focusing on the automotive, aerospace and other transport industries. This took ten months for the team including a UX researcher and a UX designer from UX studio, and a dedicated Trigo marketing team sharing responsibility for the development. Market analysis and product research.

User Testing 96

User Testing UX Research Software Product Research 96

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They're weighing various options available in the market, including your SaaS product.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

Userpilot

AUGUST 30, 2023

Read on to find the best acquisition channels for your SaaS and how to create winning customer acquisition strategies that drive growth. The customer acquisition funnel stages in SaaS are awareness, consideration, evaluation, and decision. They're weighing various options available in the market, including your SaaS product.

Research Software 52

Research Software Feedback Software Customer Experience Customer Feedback 52

UX Studio

JUNE 27, 2018

Fintech startup Payment Courier set out to eradicate this pain by developing a payment plugin that can be integrated into any payment gateway or online payment system. You typically pay for the total order yourself and then collect the money in cash, wire transfers or through some cost split app. Challenges & Solutions.

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User Testing Research Software Feedback Software UX 72

Centercode

FEBRUARY 11, 2021

And in the realm of technology, Centercode research revealed that 55% of consumers planned to skip in-store shopping completely and purchase new tech devices online — an 8% increase from 2019. Anything less than a perfected product might sink your brand reputation. Purchases Are More Research-Driven.

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User Testing Technical Review Customer Experience Product Research 98

Nulab

AUGUST 25, 2021

Whether you’re an Olympic runner, an app developer, or a wealthy big-city bachelor, getting to know what’s going on in the world around you is a smart thing to do. A competitive landscape analysis is a structured way to research your competitors. So you’ve done all this research. Of course, he goes on to eat his words? —

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Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts. But what about product-led content marketing?

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Research Software Analytic Tools Reporting Tools Data Visualization 52

UX Studio

APRIL 16, 2019

Both economic viability and users’ needs and pains drive the solution. This setup requires the involvement and collaboration of product managers, product owners, business analysts, developers, marketing experts, researchers and of course, designers etc. what the limits of technology render feasible). new technology).

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BrainMates

SEPTEMBER 9, 2020

It’s interesting that some of the world’s most successful brands emerged during times of crisis, including IBM, Disney, GE and more recently, Groupon. For example, for GE, IBM and Hewlett Packard, technology was going through a major transition when each of them launched. These are abnormal times and I think we need abnormal solutions.

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Research Software Entertainment Customer Experience Workshop 86

Under 10 Consulting

JANUARY 15, 2020

Whether you’re just starting out or have an established brand, every team has capabilities to be leveraged with new products. Your product or service may seem like a good idea, but a fundamental concern is not whether someone could offer this solution, but whether you could offer it. Do you have systems to support it?

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Research Software User Testing Data Visualization Product Research 59