The Product Guy

SEPTEMBER 27, 2016

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

Roman Pichler

DECEMBER 3, 2019

Hold Regular Product Strategy Reviews. But as the strategy will change, I recommend that you review and adjust it at least once per quarter—as a rule of thumb. Make sure that you block the necessary time for product strategy reviews in your calendar. Use Collaborative Workshops to Review and Adapt the Strategy.

Technical Review 177

Technical Review Product Strategy Strategy Workshop 177

The Product Guy

OCTOBER 25, 2016

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Alchemer Mobile

NOVEMBER 22, 2024

Our platform empowers you to deepen relationships and connect with customers wherever they are in their journey. Pain Point #2: Steep learning curve Many platforms promise powerful features but are so complex that they require extensive training and technical expertise.

Feedback Software 130

Feedback Software User Testing Research Software Customer Feedback 130

Roman Pichler

MAY 13, 2024

New technologies alone introduce change and uncertainty—think of the Internet of Things, Blockchain, machine learning, and generative AI, for example. Additionally, schedule regular collaborative strategy reviews —at least once per quarter—and invite the key stakeholders and development team members to them.

Customer Experience 294

Customer Experience Product Research Technical Review Data Visualization 294

Intercom, Inc.

FEBRUARY 9, 2021

According to a Microsoft Global State of Customer Service report , 90% of respondents said that customer service is an important factor in their choice of, and loyalty to, a brand. Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. And if their support expectations aren’t met?

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

Product Innovation Educators

MARCH 3, 2025

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

Research Software 156

Research Software Product Research Artificial Inteligence User Testing 156

Intercom, Inc.

JUNE 8, 2021

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Enhanced customer satisfaction (58%).

Reporting Tools 222

Reporting Tools Technical Review Data Visualization Research Software 222

Roman Pichler

MARCH 14, 2023

The business benefits, finally, might be to create a new revenue stream, diversify the business, or develop the company brand. You should therefore regularly review your product strategy. Trends : Are there any new technology, regulatory, or social developments that will affect your product?

Product Strategy 339

Product Strategy Strategy Vision Product Research 339

Roman Pichler

FEBRUARY 14, 2023

1] As simple as this sounds, there is a catch: To create value with Scrum, you must understand who the users and customers are, why people would want to use and pay for the product, which business benefits it should generate, and, in the case of commercial products, which features differentiate it from competing offerings.

Product Research 371

Product Research Feedback Software Research Software User Testing 371

Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Technology capabilities were one of the key factors of business success during the height of the COVID-19 pandemic”. This trend shows no signs of slowing down.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization Research Software 228

Roman Pichler

OCTOBER 2, 2018

Whenever you create a brand-new product or make bigger changes to an existing one, you will benefit from creating and validating a new product strategy. If you are not sure which time box is right for you, then start with one month and hold weekly review meetings where you assess the progress and decide if and how to continue.

Product Strategy 253

Product Strategy Product Research Strategy Technical Review 253

Product Management Unpacked

MAY 13, 2020

McElroy proposed how P&G brands could be managed more effectively by creating a new management role for people who would be accountable for particular products, rather than business functions. His new product-centric approach called for dedicated teams, focused around a particular brand, each led by a brand man.

Reporting Tools 173

Reporting Tools Research Software User Testing Technical Review 173

Intercom, Inc.

NOVEMBER 7, 2018

Tech stacks are the backbone of modern sales and marketing operations. But, too often sales and marketing tech stacks are cobbled together from existing tools and workflows that have organically developed over time. They’ve spent hours reading customer reviews, checking out your pricing options and researching competitors.

Technical Review 161

Technical Review Data Visualization Research Software Customer Experience 161

Product Management Lessons from the Trenches

DECEMBER 17, 2018

Fortunately, technology has been rapidly advancing and there are tools available that make this a solvable problem. Sentiment analysis is often used to review survey results from customer-service interactions, product reviews, etc. your users want to just tell your app what they want and have your app deliver on the request.

Technical Review 30

Technical Review Feedback Software Artificial Inteligence User Testing 30

The Product Guy

JANUARY 5, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

UX Planet

FEBRUARY 5, 2025

Enter Rumi Cosmetiques , a brand that aced the eCommerce game by doing precisely this. Spoiler alert: it worked wonders, demonstrating that when you align your brands digital strategy with your users expectations, you achieve incredible results. Yet, conversion woes werent just about technical glitches. Keepreading!

Customer Experience 97

Customer Experience User Testing User Experience Data Visualization 97

Userpilot

MARCH 29, 2024

What do we learn from the best brand activation examples? Brand activation is about driving product growth by connecting emotionally with people on a personal level. In this article, we take a deep dive into the concept of brand activation and go over 13 great examples that will inspire you to create your activation strategy.

Branding 105

Branding Analytic Tools Feedback Software User Testing 105

Product Talk

JUNE 19, 2024

. – Tweet This So I want to take some time to review why we do discovery. I’ll do my best to update it as the technology evolves. The better we understand our customers, the better we can meet their needs, and the more we can differentiate our product from the competitors. But this is where I stand today. It’s not real.

Generative AI 301

Generative AI Product Research Feedback Software Analytic Tools 301

The Product Guy

APRIL 4, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

The Product Guy

FEBRUARY 18, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

Product Innovation Educators

SEPTEMBER 2, 2024

Engineers and product developers often focus on the technical aspects of a product, but customers are mainly interested in what they get out of it. Key Considerations in Value-Based Pricing Differential Value: Understanding what makes your product different from alternatives in the market.

User Testing 280

User Testing Product Research Market Research Research Software 280

Intercom, Inc.

DECEMBER 2, 2019

In a similar vein, 70% of end users say they feel more loyal to companies that provide support in their native language; there’s also massive upside to doing so if you consider another survey which found that 67% of customers are willing to switch brands due to a poor customer experience. What’s causing the disconnect?

Customer Experience 209

Customer Experience Research Software User Testing Technical Review 209

The Product Guy

MAY 15, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Sachin Rekhi

APRIL 12, 2020

Hamilton narrowly defines a successful strategy as creating a route to persistent differential returns for your business. A business that leverages counter-positioning adopts a new, superior business model which the incumbent does not mimic due to anticipated damage to their existing business. Counter-positioning.

Strategy 212

Strategy User Testing Technical Review Software Review 212

Alchemer Mobile

JUNE 15, 2024

It’s driven by tools like ChatGPT and Gemini, and nothing has captured attention quite so effectively since social media hit the scene promising free technology to get closer to their customers. Right now, enterprise companies are thinking about how they can scale proven use cases with less technical knowledge to drive business goals.

Artificial Inteligence 100

Artificial Inteligence Customer Experience Data Visualization User Testing 100

UX Planet

AUGUST 16, 2024

Whether the project is sparked by an urgent need to transition to the latest tech stack or a calculated rebranding effort, creating a comprehensive website redesign project plan is vital for success. Has your company’s brand identity evolved, calling for a total website redesign to reflect those changes?

Analytic Tools 97

Analytic Tools Data Visualization Research Software Feedback Software 97

Product Innovation Educators

MARCH 4, 2025

Joining us is returning guest, Carmel Dibner, who is a principal and co-owner at Applied Marketing Science (AMS), where she has helped companies uncover critical customer insights to improve products, services, and customer experiences.Before moving to consulting she was in brand management at Unilever.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Userpilot

APRIL 30, 2024

In this article, we provide an in-depth review of the tool, before introducing a superior, more versatile alternative that enables you to create more intuitive user experiences. This means non-technical team members can build interactive product experiences without further installing any scripts or waiting for developer help.

Analytic Tools 102

Analytic Tools Feedback Software Software Review Systems Review 102

The Product Coalition

FEBRUARY 22, 2023

Running an NFT business can also be easier for those not accustomed to deeper technological nuances of Web3, and they can learn them through experience. All it takes to succeed here is a pinch of creativity, a pinch of utilities, and a touch of uniqueness that will be the differentiating factor.

Research Software 138

Research Software Technical Review Customer Experience User Testing 138

Alchemer Mobile

JULY 16, 2019

Scenario 2: The winning hand lied in the brand’s ability to think on their feet and implement efforts to elevate the overall customer experience. Scenario 3: Using futuristic technology can pay handsomely. Over 73 percent of consumers use multiple channels to shop ( Harvard Business Review ). By going the extra mile.

Analytic Tools 159

Analytic Tools Research Software Feedback Software Data Visualization 159

Usersnap

DECEMBER 18, 2024

Visual Walkthroughs for Immediate Understanding Every update is paired with visuals or videos, like the custom feedback branding update, showcasing how users can personalize their feedback tools. GitHub GitHub sets the gold standard for developer-friendly changelogs by combining clarity and technical depth.

Data Visualization 52

Data Visualization Customer Feedback User Testing Feedback Software 52

Mixpanel

SEPTEMBER 21, 2023

Kevin Xu is an engineer-turned-product manager with experience at big tech companies like Google and Stripe. But if you’re going to build a differentiating social network, it really has to be at least a 10x or 20x differentiator. It can’t just be built on decentralized tech or made only for cat and dog pictures.

Analytic Tools 116

Analytic Tools Research Software Data Visualization Technical Review 116

Intercom, Inc.

FEBRUARY 17, 2022

Mojo, he says, can be a valuable differentiator in your marketing, and that, in this day and age, is something very much worth fighting for. In this episode, we sat down with Doug to chat about embracing the mojo and creating a brand strategy that connects with the audience and stands out from the crowd. We know brands with mojo.

Marketing 209

Marketing B2B Branding Data Visualization 209

Intercom, Inc.

JULY 23, 2020

Though technology has allowed us to work remotely for quite some time, companies have debated whether it’s truly best for business. He was super nerdy, super technical and definitely wanted to look at problems from all angles and figure out how to solve them. How do you differentiate yourself from the other companies?

Research Software 199

Research Software Feedback Software Reporting Tools Technical Review 199

The Product Guy

FEBRUARY 2, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Fractional CTO 150

The Product Guy

JANUARY 31, 2017

Ladislav focuses on user centric product development, especially on brand, usability and revenue product challenges. Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Dustin Levy Director of Product Management, Gentex Corporation.

Analytic Tools 150

Analytic Tools Research Software Customer Experience User Testing 150