Andrew Chen

FEBRUARY 6, 2024

99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m I’m ignoring deep tech and foundational AI research companies, for the sake of this conversation). Hmm… If you find yourself at this moment, then you are already in a bad place.

User Testing 105

User Testing Research Software Feedback Software Startups 105

Userpilot

SEPTEMBER 10, 2022

What’s product differentiation? What differentiation strategies can a product manager use to make the product stand out in a saturated market? Product differentiation is about highlighting the features of your product that make it stand out on the market. Mixed differentiation uses both objective and subjective criteria.

Differentiation 88

Differentiation Feedback Software Research Software User Testing 88

Alchemer Mobile

FEBRUARY 14, 2023

First-to-market features drive deeper engagements to increase customer adoption, retention, growth, and advocacy. February 14, 2023 – Alchemer – a global leader in experience management and enterprise feedback technology – today announced the launch of Alchemer Workflow. None of us believe ‘thank you for your feedback’ closes the loop.

Product Research 130

Product Research Feedback Loop User Testing Feedback Software 130

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Keep reading for info on Google’s current user research.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are market gaps?

User Testing 84

User Testing Data Visualization Research Software Feedback Software 84

Alchemer Mobile

JUNE 15, 2024

It’s driven by tools like ChatGPT and Gemini, and nothing has captured attention quite so effectively since social media hit the scene promising free technology to get closer to their customers. It works at scale across numerous internal and external sources of customer feedback to provide powerful CX insights.

Artificial Inteligence 100

Artificial Inteligence Customer Experience Data Visualization User Testing 100

Intercom, Inc.

NOVEMBER 4, 2021

You wouldn’t expect to find a Brand Studio at every tech startup, but then again, we’ve always enjoyed doing things a little bit differently. And lately, they’ve been quite busy with our brand refresh project. In this episode of Inside Intercom, we chat with some of the team behind the brand: Scott Smith , Creative Director.

Branding 222

Branding Technical Review Customer Experience Enterprise 222

Userpilot

FEBRUARY 25, 2024

Analyzing user behavior can help you understand how users perceive your product and brand. Since user preferences are always evolving, you need to be agile and swiftly adapt to new user behavior trends. TL;DR User behavior trends are not the same as consumer behavior trends.

Analytic Tools 88

Analytic Tools Data Visualization User Testing Reporting Tools 88

Intercom, Inc.

FEBRUARY 9, 2021

It’s no secret that when it comes to support, customer expectations are higher than ever before – but how are support leaders and teams adapting to these increased demands? Nearly two-thirds (58%) would sever their relationship with a business due to poor customer service. Understand how customer expectations are changing.

User Testing 222

User Testing Reporting Tools Customer Feedback Customer Experience 222

Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. A good sentiment score varies by industry.

Data Visualization 83

Data Visualization Feedback Software Customer Feedback Customer Experience 83

Userpilot

AUGUST 12, 2024

These companies not only follow a user-centric approach to product management. They also have a robust system to collect data, make decisions, build solutions, perform tests, and deploy new products on time. Research your target market. Empathize with users. Develop user personas. Measure product performance.

Product Research 79

Product Research Feedback Software Research Software Analytic Tools 79

Userpilot

AUGUST 8, 2024

A well-defined product strategy contains four key elements – the product vision , target customers , goals , and product initiatives. To create an effective product strategy, you must first study the market to understand your target users and make sense of market trends. There are 11 main product strategy examples in SaaS today.

Analytic Tools 88

Analytic Tools Feedback Software Research Software Product Strategy 88

Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. The difference between the customer experience with Monzo and the traditional card issuers was night and day.”. 1 obstacle for these executives.

Reporting Tools 216

Reporting Tools User Testing Research Software Customer Experience 216

Intercom, Inc.

MARCH 28, 2022

To answer it, we believe that there are three recurring trends that are shaping the future of business: First, businesses across all industries are facing pressure to become digital businesses. Second, expectations are rising for consumer-grade experiences. Third, the lines between sales, marketing, product, and support are blurring.

Reporting Tools 228

Reporting Tools Data Visualization Customer Communications Research Software 228

Pragmatic Marketing

APRIL 27, 2020

As people around the world shelter in place under the threat of COVID-19, demand for consumer-packaged goods (CPG) is booming. The current resurgence of CPG industries as a safety bulwark against the community spread of infectious diseases is a reminder of the strategic importance of CPG products. The Golden Age of CPG.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Pragmatic Marketing

APRIL 27, 2020

As people around the world shelter in place under the threat of COVID-19, demand for consumer-packaged goods (CPG) is booming. The current resurgence of CPG industries as a safety bulwark against the community spread of infectious diseases is a reminder of the strategic importance of CPG products. The Golden Age of CPG.

User Testing 91

User Testing Product Research Customer Experience Testing 91

Userpilot

JUNE 20, 2023

As a product manager, how can you effectively validate ideas and build a successful product that delights users? TL;DR Product idea validation is a process during which product teams test and tweak the product concept to ensure it satisfies a real market need. To start with, it’s easier to cater to the needs of a small group of users.

User Testing 77

User Testing Product Research Feedback Software Customer Feedback 77

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. With our recent launch of Mobile Carousels , we tapped into the possibility of creating and nurturing better customer relationships through mobile.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

UX Studio

OCTOBER 11, 2022

Did you know that customers pay 4.5x more if they receive a positive customer experience (CX)? Furthermore, companies that provide great customer experiences grow 5x faster and bring in 5.7x It’s no longer an option to offer your customers mediocre digital customer experience. What is Digital Customer Experience?

Customer Experience 85

Customer Experience User Testing Analytic Tools Customer Feedback 85

Userpilot

SEPTEMBER 10, 2024

Research from Epsilon shows that 80% of customers are more likely to do business with a company that offers personalized marketing campaigns. This statistic highlights why market segmentation is important: it allows tailored product marketing customized to the needs of distinct market segments.

Research Software 79

Research Software Data Visualization Marketing Customer Experience 79

Userpilot

OCTOBER 24, 2022

Gathering meaningful insight from your customers is a challenge for any product manager: what you need is a handy user persona survey template to help you capture it… We’re here to help! In this article, we’re going to explore how user personas can help you gather and utilize customer insight more effectively.

User Testing 80

User Testing Customer Feedback Research Software Feedback Software 80

Userpilot

JULY 29, 2024

Carrying out a competitive analysis can give your product an edge that may disrupt your industry and impact your bottom line. Identify direct and indirect competitors via market research to better position your product. If you need to collect customer feedback to aid your competitive analysis, consider Userpilot.

Data Visualization 87

Data Visualization Research Software Reporting Tools Feedback Software 87

AB Tasty

MAY 29, 2024

Testing as well is such a benefit from de-risking that decision making. In this third episode of our CX Optimization Web Series, Tom Shepherd, UX Lead at David Jones joins Serena Ku, Senior Customer Success Manager at AB Tasty to discuss the importance of Continuous Optimization in A/B Testing.

User Testing 52

User Testing Testing Data Visualization Customer Experience 52

The Product Guy

SEPTEMBER 27, 2016

In our a recent live stream from one of our mentors of The Product Mentor , Ian Moulton, lead a conversation around “Conducting User Research”. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Signup to be a Mentor Today! View the live stream….

Research Software 148

Research Software User Testing Analytic Tools Product Research 148

Userpilot

APRIL 19, 2024

Ever wondered how likely your customers are to recommend your business? This measurement is more than a statistic—it’s a mirror reflecting your customer’s loyalty and the health of your customer relations. Leveraging customer feedback received via this method paves the way for SaaS companies to strengthen bonds with clients.

Data Visualization 52

Data Visualization Customer Feedback User Testing Feedback Software 52

Userpilot

AUGUST 22, 2024

According to Userpilot’s SaaS Product Success Metrics Benchmark report , Fintech and Insurance companies had the second-lowest activation and adoption rates of all industries. TL;DR Customer onboarding in financial services aims to integrate users into systems and educate them about product features, for example, in the banking sector.

Reporting Tools 89

Reporting Tools Data Visualization Onboarding KPIs Analytic Tools 89

Userpilot

APRIL 29, 2024

How can you use them for better customer engagement ? TL;DR Segmentation is a process of grouping customers by shared characteristics. A segmentation survey is used to gather the data necessary to segment customers. It also helps teams better understand their existing and prospective customer base. Let’s dive in!

Analytic Tools 78

Analytic Tools Research Software Feedback Software Product Research 78

Usersnap

SEPTEMBER 12, 2023

If you are providing more value to your customers, then let your product be appreciated at the price it deserves. We hope to inspire you to be more hands-on and persistent in pricing research and experiments. What is pricing research? Pricing research is an act of investigation and validation of the market demand and supply.

Product Research 52

Product Research User Testing Research Software Feedback Software 52

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. Let’s dive in!

Research Software 87

Research Software Analytic Tools Product Marketing Product Research 87

Userpilot

SEPTEMBER 16, 2022

Looking for customer focus examples to inspire your company toward being customer-centric? This article will not only show you examples but also reveal strategies for being fully customer oriented. A customer-focused culture prioritizes customers over products. Celebrate customer success with gamification.

User Testing 89

User Testing Customer Feedback Customer Experience Feedback Software 89

Intercom, Inc.

JUNE 2, 2022

From the CEO and the management team to the intern fresh out of college, every employee or business owner has unique qualities that position them to bring excellent customer experiences to life. And for Elizabeth Dixon , even the smallest action can cause ripples that turn customers into loyal advocates. From ballet to Chick-fil-A.

Customer Experience 223

Customer Experience User Testing Development Team Review Books 223

Userpilot

JUNE 19, 2024

The specific requirements for this role will vary depending on the company size, industry, and the product or service itself. Understand customers greatly : You can use various CRM tools to understand your customers better. They promote the right features of the product to the right users at the right time.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 24, 2023

A typical launch plan includes everything from the ideation phase to the conceptualization and testing of your ideas. An effective product launch checklist includes the following: Define your target audience and build out your user personas. Collect user feedback and see how well your product was received.

Product launches 77

Product launches User Testing Product Research ChatGPT 77

Userpilot

NOVEMBER 2, 2022

Because it’s the key to a better pricing strategy, competitive advantage, and customer experience. TLDR; Product value describes how much your product helps customers achieve a goal or fix an issue. A value-added product is enhanced with additional features or characteristics to make it more convenient or helpful to customers.

Feedback Software 81

Feedback Software Research Software User Testing Product Research 81

The Product Coalition

JULY 20, 2018

Product management is seen by some as providing a service via a digital platform to a consumer, however there are many brands going above and beyond this basic principal and disrupting their industries completely. With around 30 million users currently signed up to Bumble, the brands growth has been rapid.

Artificial Inteligence 63

Artificial Inteligence User Testing Data Visualization Customer Experience 63

Intercom, Inc.

SEPTEMBER 21, 2022

Because of the limited scale any business could operate in – a scale which was literally dictated by their location – it was relatively easy for them to build personal relationships with customers. And with that explosion in addressable market came an explosion in customer service requests. The challenges of customer support today.

Research Software 118

Research Software User Testing Customer Experience Vision 118