Remove Branding Remove Differentiation Remove Inbound
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Getting conversational: HubSpot’s CEO on a new species of disruptor

Intercom, Inc.

Brian also shares HubSpot’s strategy for creating an industry-defining category that helped more than 86,000 customers in over 120 countries move from unwelcome outbound marketing to permission-based inbound marketing. What do these brands have in common? Listen to the full episode above or check out Brian’s key takeaways below.

Inbound 211
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What we shipped: 5 new features to help build a differentiated customer experience

Intercom, Inc.

At Intercom we think a lot about what it means to deliver a differentiated customer experience. Another key piece in delivering a differentiated customer experience is the Inbox. The heatmap for new conversations will now be a sum of all new inbound conversations, rather than average.

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A New Inbound Approach To Customer Success

Gainsight

If you’re familiar with HubSpot, then the word that probably comes to mind is “inbound.”. In 2018, based on a new set of observations, we decided to update one of the core concepts of inbound marketing. Today, we’re going to adapt the inbound methodology to encompass tenets of customer success. From Funnel To Flywheel.

Inbound 55
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What is Competitive Analysis? [Example + Templates]

Userpilot

Whiteboard template includes mission, pricing, features, strengths, weaknesses, and differentiators , helping teams visually map and compare competitors. Microsoft Teams leverages Microsoft's brand. Asana focuses on inbound marketing and webinars. HubSpot focuses on inbound marketing and community building.

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How to Do a Competitive Analysis in SaaS

Userpilot

Conducting a competitor analysis helps you understand the market landscape, identify your differentiations, and gain deeper insights into your target audience’s preferences and pain points. This will help you identify other brands that potential customers might pick over yours. Then, use different digital channels to dive deeper.

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15 Best Customer Experience Examples from SaaS Companies

Userpilot

A great customer experience can differentiate your product from the rest, make users stay with you, and ultimately boost product engagement. TL;DR Customer experience encompasses all customer interactions with a brand. TL;DR Customer experience encompasses all customer interactions with a brand. Source: UserOnboard.

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Intercom’s product principles: Creating personal products by design

Intercom, Inc.

The use of embedded technologies like artificial intelligence, natural language processing, and machine learning within the product supports customers to set up processes in the way that works best for their team – resolving queries quickly for their end users, and in turn improving speed, efficiency, customer satisfaction, and brand loyalty.