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Voice of Customer: Why VoC should lead your product development process

Usersnap

Should the Voice of Customer influence product development? In Frost & Sullivan’s survey research on R&D/innovation and product development priorities, 84% of the respondents declare that they employ the voice of customers (VoC) in their product development cycle. Do you consider customer feedback?

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Setting a UX Budget? Answer These 6 Questions First.

UX Planet

So, how do you ensure that UX gets its due in terms of investment? Understanding your organization’s UX maturity is the first, most crucial step toward recognizing the strengths and weaknesses of your organization. It’s a great tool that aids informed decision-making about what journeys are to be prioritized.

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The Ultimate Product Strategy Checklist for your Mobile App

The Product Coalition

Bringing team members together, organizing user research, product demos, road mapping and more. Your software needs to be updated frequently and to the satisfaction levels of the app store gatekeepers. In a recent product management insights report , as many as 57% of PMs said they don’t spend enough or any time road mapping.

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From Awareness to Adoption: Keys to a Successful New Feature Launch

ProductPlan

Product teams must not only create an amazing product, they also need to set the stage for the product getting the awareness it requires for trial and user adoption. To avoid an unsuccessful launch and weak usage, product teams and their product marketing counterparts must be in lockstep. Measure from Day One.

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How to Keep on top of Trends that Matter to Product Managers

Department of Product

Or how about telling the execs at Microsoft Office that their model of selling physical boxes of Office software is a one way ticket to death by Google Workspace? The types of trends that matter to product teams So if we agree that staying on top of trends matters, the question then is, what types of trends should we bother staying on top of?

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Flow’s Daniel Scrivner on the brave new world of asynchronous productivity tools

Intercom, Inc.

Though technology has allowed us to work remotely for quite some time, companies have debated whether it’s truly best for business. So what’s the solution? When most people think of product development, they imagine an in-person experience. It’s a bold gambit, but if anyone can pull it off, Daniel can. billion in 2015.

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New at Intercom uncut: Watch our entire virtual launch event

Intercom, Inc.

We introduced Intercom as the Engagement OS , the customer communications platform that enables the most critical component of the modern customer journey: ongoing engagement, throughout the customer journey – from acquiring to onboarding, activating, support, and beyond. Enjoy this time. It is an exciting time for us at Intercom.