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The Essential Product Marketing Framework for SaaS Business Growth

Userpilot

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. However, selecting a framework or creating one from scratch can be very confusing.

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10 Interactive Software Walkthroughs With Examples

Userpilot

Frustrated trying to design interactive software walkthroughs that drive activation? We handpicked a few of the best SaaS walkthrough examples and explained what made them great. TL;DR A software walkthrough is the process of guiding users through the main features and processes of a software product.

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SaaS UX Design: 18 Best Practices

Userpilot

A good SaaS UX design is critical to a successful SaaS product in today’s constantly evolving and competitive market. In this article, we will examine what an effective SaaS UX design is, why it’s important, and the best practices to produce a well-crafted design that works. What is SaaS UX design?

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How to Become a Customer Engagement Manager [+Tools and Resources]

Userpilot

Customer engagement managers utilize various tools to enhance their work. Some essential tools include Userpilot for in-app experiences & analytics , Appcues for user-friendly in-app guidance & onboarding, and Pendo for comprehensive product experience & analytics. Book a demo to see it in action!

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How to Become a Customer Experience Manager [+Tools and Resources]

Userpilot

CX managers can streamline their work with various tools: Userpilot enhances in-app customer experiences, Monday facilitates project management for cross-functional teams, Jira helps collaborate on product development, etc. Looking into tools for customer experience managers? Book a demo to see it in action!

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Market Development Strategy: Definition, Methods, and Examples

Userpilot

Real-life SaaS examples of successful market development attempts. Let’s explore four real-life examples of how top SaaS companies implemented market development strategies to expand their reach and grow their user base. HubSpot broadened its product range to cater to more business needs, becoming an all-in-one customer platform.

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How to Create a Customer Advocacy Strategy for SaaS Companies

Userpilot

Are you trying to develop a customer advocacy strategy for your SaaS but not sure how to go about it? Customer advocates drive customer acquisition via WOM , bolster brand reputation and visibility, and can offer valuable insights to improve the product. Customer advocates are a valuable asset for a SaaS business.