User Adoption in SaaS: Definition, Strategies, Tools, and More
Userpilot
FEBRUARY 21, 2023
There’re four phases for user adoption: 1) The AHA moment; 2) The activation stage; 3) Secondary onboarding; 4) Brand advocacy. Measure your results with product analytics and keep improving. Offer self-service support with an in-app knowledge base. Customers become brand advocates. Lay out a customer journey map.
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