Userpilot

OCTOBER 28, 2024

Ever wonder why some products instantly click with users while others get abandoned faster than New Year’s resolutions? The secret often lies in those crucial first moments – your user onboarding. But here’s the thing: getting users to say “wow” instead of “why?”

User Testing 89

User Testing Customer Feedback Customer Experience Onboarding KPIs 89

Alchemer Mobile

JUNE 11, 2019

If you’re a travel brand developing an app for your airline, hotel, rideshare, etc. you need to understand that your customer’s number one priority is convenience. When customers are in a hurry, the last thing they need is for something completely out of their control to inconvenience you.

Feedback Software 180

Feedback Software Travel Airlines Customer Experience 180

Userpilot

JUNE 8, 2022

How can you tell if your product is resonating with users? Brand monitoring is a crucial part of any product’s development process. Being up to date with customer feedback is more important than ever as it gives you direct insights into what people think and feel, without you pushing them to say it.

Customer Feedback 98

Customer Feedback User Testing Feedback Software Branding 98

Alchemer Mobile

APRIL 21, 2020

This information is critical for most product managers and mobile marketers to optimize the mobile customer experience. We published six new research reports today – each industry-specific guide reveals exclusive benchmark data gathered from more than 800 mobile apps with 5,000+ active users. Retail & Shopping.

Travel 147

Travel Finance Research Software User Testing 147

The Product Coalition

OCTOBER 16, 2023

The Enduring Obsession: Big Brands and NFTs — A Tale of Hope and Uncertainty NFTs: A Shaky Start for the Big Fish When it comes to the world of NFTs, even the biggest brands are not immune to the initial turbulence. Major brands, like GameStop, once hyped up their NFT marketplaces, hoping to ride the NFT craze to success.

Branding 117

Branding User Testing Customer Experience Data Visualization 117

Gainsight

MAY 12, 2022

Here’s a harsh reality: To grow your product, your team has to be laser-focused on the customer’s experience. In the modern SaaS world, disappointed users will flee to the competition the moment they start feeling neglected. Why is customer experience important? You see what your customer sees.

Data Visualization 105

Data Visualization Analytic Tools Customer Experience Embedded Analytics 105

Alchemer Mobile

MARCH 14, 2022

Industries rebounded, work styles continued to shift, and consumers stuck to their mobile-first habits, spending more time and money in mobile apps than any year prior. Make an early investment in retention and lifetime value by proactively engaging with customers in the first 30 days. Segment by customer emotion. Healthcare.

Data Visualization 263

Data Visualization Reporting Tools User Testing Customer Feedback 263

Intercom, Inc.

JUNE 13, 2018

In our industry there are dozens, if not hundreds of ways you can get in front of your customers or people you’d like to be your customers. They get someone’s attention for a long period of time, in a space that you design and create yourself, for the people that you want to meet, that day. When resources are low, impact is key.

Events 205

Events Branding Customer Experience User Testing 205

Userpilot

AUGUST 30, 2024

According to Gartner , companies that properly use customer journey maps are twice as likely to outperform their competitors that don’t. But to unlock such effective results, first, you need to know how to create impactful maps—which is what these 8 customer journey map examples are for. Creating user personas.

User Friction 83

User Friction Data Visualization User Testing Customer Feedback 83

The Product Coalition

JUNE 25, 2023

Delivering Happiness: Zappos’ Core Values and the Power of Customer Experience Source: zappos.com We all know that giving better customer service in your business is important. We ourselves love the brands which give us better service. But when we try applying this approach to our company, somehow we couldn’t deliver it.

Customer Experience 103

Customer Experience User Testing Customer Feedback Books 103

Userpilot

SEPTEMBER 30, 2024

A messaging strategy is a marketing framework /plan that outlines how your brand communicates its key messages and unique selling proposition to its target audience. Differentiation : Strategic messaging highlights what makes your brand unique, showcasing features and benefits that set you apart from competitors. User persona example.

Messaging 95

Messaging Research Software Analytic Tools User Testing 95

freshtrax

FEBRUARY 9, 2024

The rapid evolution of generative AI is revolutionizing branding strategies. More than just a technological tool, this evolution is having a profound impact on marketing approaches and brand storytelling. Generative AI is redefining brand identity and adding a new dimension to customer relationship building.

Generative AI 59

Generative AI Branding Customer Communications Strategy 59

Intercom, Inc.

OCTOBER 21, 2021

?. We all know an outstanding customer experience can set you apart from the competition, but is it possible, or wise, to guarantee it? The key to earning (and keeping) our customers’ trust and business, Jeff says, is in the promises we make and expectations we meet, no matter how small.

Customer Experience 129

Customer Experience User Testing Customer Feedback Airlines 129

The Accidental Product Manager

DECEMBER 11, 2023

Schick product managers have a plan to win more customers Image Credit: Tom Fassbender So just exactly how much time do you spend each day thinking about shaving? What’s even worse, from a shaving product manager’s point-of-view is that we probably spend even less time thinking about the equipment that we use to shave with.

Customer Experience 73

Customer Experience Branding Travel Education 73

Alchemer Mobile

MARCH 16, 2021

Our 2021 report includes data from 1,000 iOS and Android apps with 5,000+ active users, with over a billion app installs evaluated. Almost all apps in our study experienced significant change in consumer engagement, customer retention, daily active usage, emotion-based feedback, consumer interactions, ratings and reviews, and more.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software User Testing 246

Intercom, Inc.

JUNE 22, 2020

In-app messaging is a key component of a strong customer engagement strategy – one that reaches users at the right place, at the right time, and is consistent across platforms. With our recent launch of Mobile Carousels , we tapped into the possibility of creating and nurturing better customer relationships through mobile.

Feedback Software 235

Feedback Software Messaging User Testing Customer Experience 235

Userpilot

APRIL 11, 2023

Understanding the average customer retention rate for your industry is critical to determining the health of your business. It tells you whether your customer retention rate is too low or just good enough. If customers are the lifeblood of any business, then customer retention is the glue that holds it all together.

Feedback Software 91

Feedback Software Analytic Tools Data Visualization User Testing 91

AB Tasty

OCTOBER 8, 2024

Brands are now urged to design with mobile in mind first, adapting for desktop as needed, rather than the reverse. This shift may seem daunting for teams, but it’s a necessary evolution to meet the expectations of today’s users. It’s critical that mobile websites excel in areas like speed, navigation, and user-friendliness.

User Testing 52

User Testing Product Research Research Software Customer Experience 52

Intercom, Inc.

JUNE 19, 2018

On a recent night out in London, Tristan Watson discovered the value of great customer support, when his bag full of electronics, video equipment and personal items was stolen from a pub. Anyone who’s lost their wallet while traveling knows the process to get fraudulent charges refunded can be painful.

Reporting Tools 216

Reporting Tools User Testing Research Software Customer Experience 216

The Product Coalition

JULY 16, 2022

Can The ‘Jobs-to-be-Done’ (JTBD) Framework Help With User Onboarding? User Onboarding is the process of radically increasing the likelihood that new users become successful when adopting your product. The Gartner Group studied that most of the SAAS platforms today lose 75–80% of customers while Onboarding.

Framework 131

Framework Research Software Customer Experience User Testing 131

Usersnap

JULY 16, 2021

Google’s tech alone didn’t build them into a top company; User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Instead, research first helped Google emphasize user personalization.

User Testing 84

User Testing Research Software Customer Feedback Feedback Software 84

Userpilot

NOVEMBER 30, 2023

TL;DR Market gaps are the disparities between what customers need and want , and what the market can deliver. A market gap can be caused by missing functionality or poor user experience. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are market gaps?

User Testing 86

User Testing Data Visualization Feedback Software Research Software 86

Split

AUGUST 18, 2022

But, make sure that your efforts to save are not damaging growth and retention. A second axis to consider is that your customers themselves have less interest in spending. Will the drop in quality affect customer satisfaction? Some customers might notice and churn to competitors. No one knows the outcome yet.

User Testing 98

User Testing Customer Experience Product Research Testing 98

The Product Coalition

NOVEMBER 1, 2022

Digitalization has transformed the way people live, work, and travel. However, people find it hard to identify how tourists spend on travel and other leisure activities in a savvy-tech world. To understand customer behavior in tourism, companies examine interactions amongst influencing elements.

Research Software 101

Research Software Feedback Software User Testing Travel 101

Usersnap

APRIL 12, 2019

Google’s tech alone didn’t build them into a top company, User Research matters too! Such insight, and their acquisition of such continues broadening, then helps informs competitive user engagement strategies. User loyalty is the natural result. Instead, research first helped Google emphasize user personalization.

User Testing 110

User Testing Research Software Customer Feedback Feedback Software 110

Alchemer Mobile

APRIL 22, 2021

Brands in the Business Services category faced diverse 2020 challenges. Brands focused on shipping faced challenges with cadences parallel to the impacts on local and national supply chains. Brands focused on shipping faced challenges with cadences parallel to the impacts on local and national supply chains.

Data Visualization 246

Data Visualization Reporting Tools Feedback Software Research Software 246

Roman Pichler

NOVEMBER 12, 2019

I once worked with a telco company that was developing a brand-new commercial product. What’s more, the product people would occasionally visit the development site, and development group members would travel to product management from time to time. A Tale of Two Products. Unfortunately, things didn’t go to plan.

Weak Development Team 195

Weak Development Team Customer Experience Technical Review Product Research 195

Roman Pichler

NOVEMBER 12, 2019

I once worked with a telco company that was developing a brand-new commercial product. What’s more, the product people would occasionally visit the development site, and development group members would travel to product management from time to time. A Tale of Two Products. Unfortunately, things didn’t go to plan.

Weak Development Team 195

Weak Development Team Customer Experience Technical Review Product Research 195

Alchemer Mobile

APRIL 28, 2021

issues with supply chains, global price drops, and budget constraints impacted each brand differently. Travel apps ratings and reviews were around or slightly lower than macro app averages. While concerning, this is a solvable problem for mobile teams in 2021 as people slowly begin to travel again. Ratings and Reviews.

Feedback Software 234

Feedback Software Systems Review User Testing Travel 234

UX Planet

OCTOBER 8, 2024

Users want to enjoy apps, websites, and digital products without going through the hassle of reading long user manuals in order to learn how to use them. User experience writing makes this happen. It is the UX designer’s job to help the brand and product avoid the latter fate.

UX 102

UX Data Visualization Research Software Analytic Tools 102

Userpilot

MARCH 19, 2021

Setting up customer behavior analytics for your product can give you great insight on how users interact with your brand and where you can start making changes that drive product-led growth. The What, How, Who and Why of Customer Behavior Analytics. The What, How, Who and Why of Customer Behavior Analytics.

Data Visualization 105

Data Visualization Analytic Tools Customer Feedback Customer Experience 105

The Product Coalition

OCTOBER 26, 2021

only works with integrations with Point-of-Sales (POS) partners, and therefore to significantly grow the user base, we need to be continuously pushed by the POS sales team. Either focus on delivering more value for the customers, or improving our distribution channels. Our North Star metric or main goal was to grow the user base.

Research Software 157

Research Software User Testing Feedback Software B2C 157

freshtrax

JULY 31, 2024

This might be strange considering how Japanese people tend to live in small homes and often travel via public transportation. The larger packaging, English signage, and offerings of foreign products all come together to make a trip to Costco an exciting experience. What can we attribute this global success to? Image Source.)

Transportation 111

Transportation Travel Branding Marketing 111

Alchemer Mobile

MARCH 23, 2021

Recent marketplace fluctuations required brands to get creative in their app mobile engagement strategies. Retaining customers tends to cost less than acquiring new ones and offers additional benefits through improving overall lifetime value. Why the discrepancy in length of time in which retention is measured? 30-day Retention.

Research Software 216

Research Software Feedback Software User Testing Data Visualization 216

Alchemer Mobile

MARCH 18, 2021

The report is meant to serve as a yardstick for companies seeking to understand how their customer feedback and engagement metrics stack up against the market, and includes mobile benchmarks across 10 main categories and 20 subcategories. Brands shifted focus to improving long-term retention. We spend a lot of time with them.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Product Management University

MAY 7, 2020

After 18+ years of training clients in person, the COVID-19 travel restrictions and social distancing have turned Proficientz into an online only business in the short-term. It has been a lot of fun and a great learning experience. User Experience and Brand Perception Are One and the Same. Related Article.

Certifications 147

Certifications Customer Experience User Testing Travel 147

Mixpanel

AUGUST 3, 2023

Why does real-time campaign performance matter? How can you connect the dots between your best channels and best users? Retain your users How can you develop a customer marketing strategy? What do your best customers have in common? How can you build a strategy around customer value? Revenue-led.

Analytic Tools 52

Analytic Tools Data Visualization Customer Experience User Testing 52