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8 Customer-Led Marketing Examples to Inspire Your Strategy

Userpilot

You’ve probably had enough theories already, so this article cuts to the chase to show you examples from top brands that are killing it with this approach. HubSpot gives a platform to its customers at Inbound conference. Starbucks launched the “My Idea” platform for continuous innovation and growth.

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How to Become a Customer Engagement Manager [+Tools and Resources]

Userpilot

Customer engagement managers utilize various tools to enhance their work. Some essential tools include Userpilot for in-app experiences & analytics , Appcues for user-friendly in-app guidance & onboarding, and Pendo for comprehensive product experience & analytics. Book a demo to see it in action!

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Customer Experience Automation in SaaS [Best Tools Included]

Userpilot

The SaaS market is competitive, and it’s not enough to have a good product. Many brands have great products but what makes you stand out from the competition is customer experience (CX). You will also learn some tips and strategies to create better automation, plus top CXA tools to try in 2022. Keep reading! Let’s get started!

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5 Costly Branding Mistakes

UX Planet

By Mary Moore, copywriter at Shakuro Branding holds the promise of propelling your venture to new heights, capturing hearts, and securing your place in the market. The last thing you need is to stumble into the abyss of bad branding, a place where countless others have lost their way. Yet, it’s a double-edged sword.

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Guide to Delivering Personalized Customer Service in SaaS

Userpilot

In this article, we’ll cover: What personalized customer service is and why it’s beneficial in SaaS. Real-life examples of personalized customer service from fast-growing SaaS companies. Trust leads to better retention and brand loyalty. Ask them for their feedback using in-app microsurveys.

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Best Resources for Customer Engagement Managers

Userpilot

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Consider Userpilot for its no-code in-app guidance and analytics capabilities. Book a demo today! Chief Customer Officer 2.0:

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16 SaaS Account Management Best Practices

Userpilot

SaaS account management. With the emergence of software-as-a-service (SaaS) companies, the role of account managers has also evolved – and gotten harder. In this article, we will go over the responsibilities of a SaaS account manager and share tried-and-true strategies they can implement to drive product growth.