Userpilot

JUNE 19, 2024

Starting a career as a customer insights manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a customer insights manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Data Visualization 52

Data Visualization Customer Feedback User Testing Reporting Tools 52

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 89

Data Visualization Customer Feedback Customer Experience User Testing 89

The Product Coalition

AUGUST 3, 2023

In this blog post, we will explore the significance of a product vision, delve into the elements of an effective vision statement, and discuss the steps involved in formulating a solid product strategy. Let’s break down each element: The Problem: Clearly state the problem or pain point your product aims to solve.

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Vision Product Research User Testing Roadmap 130

Userpilot

JUNE 30, 2023

Looking for the voice of the customer questions to understand your users, analyze the market, and unlock growth opportunities? In this article, we will cover the voice of the customer methodology. We’ve handpicked the right survey questions under different research categories to make everything easy.

Customer Feedback 84

Customer Feedback User Testing Feedback Software Data Visualization 84

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

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Customer Feedback User Testing Feedback Software Product Research 70

Userpilot

JULY 17, 2024

Collecting high-quality data for personas ensures they are based on real user behaviors and needs. Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Here are eight user persona examples to guide you in creating your own detailed personas.

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User Testing Research Software Data Visualization Feedback Software 90

Userpilot

SEPTEMBER 16, 2024

HubSpot broadened its product range to cater to more business needs, becoming an all-in-one customer platform. Let’s review the essential steps to build an effective market development growth strategy. Conduct market research using surveys, behavioral data, interviews, and industry analysis to identify new growth opportunities.

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Analytic Tools Research Software Feedback Software Data Visualization 81

Userpilot

OCTOBER 31, 2022

Want to analyze customer needs in a way that will benefit your business? In this article, we feature the nitty-gritty of customer needs — from the fundamental meaning and types of customer needs to the most efficient method for conducting a customer needs analysis and acting on customer data for business growth.

Data Visualization 87

Data Visualization Analytic Tools User Testing Feedback Software 87

Userpilot

AUGUST 30, 2024

How do you cut through the noise and ensure potential customers notice your product? When implemented well, it can help you attract customers, improve in-app engagement , and drive long-term retention. Types of product-focused advertising every product marketing manager should consider: Product-led growth. Email marketing.

Advertising 83

Advertising Analytic Tools Research Software Data Visualization 83

Userpilot

SEPTEMBER 4, 2023

Customer segments enable you to find/understand your target audience and boost engagement, making them an important marketing tool. TL;DR Psychographic segmentation is a marketing strategy that divides the market into smaller groups based on personality traits, lifestyle, social class, attitudes, interests, and values.

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Product Research Data Visualization User Testing Research Software 78

Userpilot

JANUARY 8, 2024

With the right customer acquisition strategies, you can convert potential customers to paying users and set the stage for turning them into long-term loyal users. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users.

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Analytic Tools Research Software Feedback Software Customer Experience 96

Userpilot

JUNE 12, 2024

Below, you’ll uncover best practices to help you become a geek: Deeply understand the market and customers : Conduct thorough market research , analyze competitor offerings, and engage with customers directly to gain insights into their needs, pain points, and desired solutions.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

JUNE 19, 2024

TL;DR A product strategist is responsible for working with a team of Product Managers to develop a comprehensive product strategy, product vision, and long-term roadmap that aligns with the company’s business objectives and market opportunities. charts, surveys, event-tracking, etc.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 28, 2023

Customers are the lifeblood of any business, and asking good feedback questions is critical to gauging their thoughts about your product or service and its perceived strengths and weaknesses. When used correctly, customer feedback can shape your growth strategy, help you detect issues, improve your brand image, and increase customer loyalty.

User Testing 86

User Testing Customer Feedback Customer Satisfaction Feedback Software 86

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 82

Data Visualization Analytic Tools Feedback Software Research Software 82

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read.

Analytic Tools 87

Analytic Tools Feedback Software Research Software User Testing 87

Userpilot

JANUARY 9, 2023

Every good product marketer knows; the only thing better than acquiring new customers is retaining existing customers. Can personalized retention marketing grow your customer’s lifetime value and customer retention rate? This article considers all you need to know about retention marketing.

Feedback Software 83

Feedback Software Analytic Tools Research Software Customer Experience 83

Userpilot

APRIL 21, 2024

This improves customer experience and increases conversion rates. And strengthens the relationship with the customer. Start creating conversion paths by defining their goals from the customer and business perspective. Next, create user personas. Focus on their JTBDs, pain points , and gains from using your product.

Research Software 79

Research Software Feedback Software User Testing Reporting Tools 79

Userpilot

AUGUST 28, 2024

TL;DR A product assistant in the SaaS industry supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functional teams. Focus on user needs : Always keep the end-user in mind when assisting in product decisions. Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JANUARY 26, 2024

TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points. Product-led content comes in different formats, including videos , case studies , blog posts, research reports, checklists , newsletters , and social media posts.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product.

Research Software 89

Research Software Analytic Tools Product Marketing Product Research 89

Userpilot

JULY 16, 2024

A traditional product manager prioritizes understanding customer needs and market trends. Technical product manager responsibilities include: Conduct user and market research to understand user pain points. This research helps define the problem space and validate potential solutions.

Analytic Tools 92

Analytic Tools Data Visualization Research Software Feedback Software 92

Userpilot

MAY 30, 2023

Good user personas are critical to any successful product marketing campaign. They help you decide what product or service to prioritize, streamline your advertising and marketing, and better connect leads with their goals and pain points. Put simply, user personas impact your entire business model.

Data Visualization 91

Data Visualization Analytic Tools Research Software User Testing 91

Userpilot

JUNE 20, 2023

Next, it’s time for market research which focuses on industry trends , assessment of the competitive landscape, and evaluation of the financial viability of the solution. In step 3, you need to define your target audience and create user personas. To start with, it’s easier to cater to the needs of a small group of users.

User Testing 79

User Testing Product Research Feedback Software Customer Feedback 79

Usersnap

JANUARY 26, 2022

What we’ve witnessed among our customer base is this: companies that continue to optimize their SaaS product tend to grow faster, and sustain their customer base long-term. Engaging customers can mean everything and nothing (depends who’s saying it ??), SaaS companies need to have products that put the customer front and center.

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Feedback Software Analytic Tools Research Software User Testing 111

Userpilot

JUNE 28, 2024

Best tools for customer experience management – Zoho Desk : Zoho Desk is a customer service platform that enables product strategists to monitor and analyze customer feedback, sentiment, and support trends. Let’s take a closer look at their main responsibilities and duties.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 27, 2024

Best tool for product and user insights – Userpilot : An all-in-one product platform that comes with both engagement and analytics features (i.e. By leveraging this tool, you can gain valuable insights into customer needs and pain points, informing your product strategy and prioritization decisions.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

MARCH 18, 2022

In this blog post, we will discuss how you can build your product messaging, five great product messaging examples, so you can better communicate your brand value and attract the right audience. Having a product messaging framework is important because it sets the precedence for how the market and your potential customers will see your brand.

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Research Software Feedback Software Messaging User Friction 52

Userpilot

AUGUST 10, 2023

This article explores every stage of the process and shares some of the best practices that will help product managers deliver delightful user experiences! TL;DR Product discovery is the process of researching customer problems that need solving and developing solutions they’re ready to pay for. Let’s get right to it!

Product Research 81

Product Research Analytic Tools Feedback Software Research Software 81

Userpilot

JULY 5, 2022

What is a customer service gap and how do you close it? If you’re looking for a customer service gap definition, you are at the right place. We’ve prepared a comprehensive guide on this topic so that you will find all answers at once: what the customer service gap stands for. 5 strategies for closing the customer gap.

Feedback Software 85

Feedback Software User Testing Research Software Customer Feedback 85

Userpilot

AUGUST 15, 2023

Start by conducting extensive market research to understand the landscape, map out the needs of individual users to understand pain points, develop a clear value proposition, and then define key performance indicators to measure progress against. Launch phase. Post-launch phase.

Feedback Software 72

Feedback Software Research Software Analytic Tools Product launches 72

Userpilot

JUNE 12, 2024

Here are five best practices that will get you there: Merge product marketing strategies with customer insights : Use tools to collect user feedback and incorporate it into marketing plans. Understand customers greatly : You can use various CRM tools to understand your customers better.

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

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Feedback Software Research Software Analytic Tools Product Strategy 225

Userpilot

JUNE 26, 2024

A software product owner defines and communicates a clear product aligned with the company’s strategic goals and market trends while striving to understand the customer’s pain points, industry demands, and competitive landscape to create a clear product success path.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

MARCH 9, 2023

TL;DR Product-market fit is where your company’s target customers purchase, use, and speak about the business’s product enough that it grows and is profitable. You can use forms for potential and existing customers to sign up as beta testers to determine if the product/feature has a demand.

User Testing 86

User Testing Product Research Product Marketing Customer Feedback 86

Userpilot

JUNE 27, 2024

Also, it’s a good idea to gain professional experience in an entry-level marketing or sales role. For instance, you can pursue an internship in market research or work as a sales rep. Besides simplifying customer support , the tool is also designed to help team members in different departments collaborate on customer issues.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JANUARY 16, 2024

Use ChatGPT to understand the motivations, goals, and frustrations of your users. Create detailed user personas and craft targeted stories for these personas. Task it with analyzing customer feedback, customer data, and more, to identify trends and patterns. ChatGPT performs market research.

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ChatGPT Data Visualization Onboarding KPIs Research Software 84