Remove Banking Remove Differentiation Remove Positioning
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Using Dopamine Design to Enrich the Digital Banking Experience

UX Planet

This is the effect of Dopamine Banking, where finance meets emotions and entertainment, and every tap of your smartphone is engineered to delight and reward. Traditional banking often struggles to capture and maintain customer engagement. Traditional banking often struggles to capture and maintain customer engagement.

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The Product of You by Melissa Perri

Mind the Product

Melissa begins by describing how there are over 11,000 open Head of Product positions available in the EU today – one of which could be yours. How can you position yourself well now for a future as a product leader, and, once you get the job, what do you do? Plan Your Future Today. Communication.

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How customer support can keep up with customer expectations

Intercom, Inc.

The first sign that the thieves were on the move came when Tristan, CEO of a startup accelerator, was contacted by his bank, Monzo , through their app. Unfortunately, Tristan still had to handle charges on cards from two other banks. Using customer support to drive loyalty, engagement and revenue. 1 obstacle for these executives.

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Optimize for an Experience not a Platform

Mind the Product

VR Banking? Take banking for example. Banks have faced serious pressure over the last couple years to make the move to mobile, since that’s where their customers live. On-the-go is when customers truly need access to their bank accounts, so mobile apps and cheque scanners make sense. It’s not Just a Matter of Resources.

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From marketplace to SaaS business: How Udemy acquired 80% of the Fortune 100

Intercom, Inc.

Turning a sales objection into a unique differentiator. Rather than shying away from the marketplace, she embraced it as Udemy for Business’ unique differentiator. That’s what tools like Lyft’s hot spots , which show where passengers are concentrated, and Airbnb’s pricing insights , which prompt hosts to adjust their pricing, bank on.

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483: Nailing the customer experience to improve product value – with Jason Friedman

Product Innovation Educators

” He is founder and CEO of CXFormula , which works with entrepreneurs to Fortune 100 companies including Nike, Universal Studios, Burger King, Bank of America, and others. We can make it amazing, and that’s what differentiates us in the crowded market. [5:38] 5:38] I’d like to provide two scenarios.

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The Ideal Product Marketing Candidate for B2B

Product Management University

Must have strong domain expertise in a particular industry (healthcare, banking, etc.) Product marketing’s top focus is helping salespeople understand their target customers as well as those customers understand themselves, and then positioning product solutions accordingly. and/or business function (HR, IT, Finance, etc.)

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