article thumbnail

Why Mobile Customer Feedback is More Important than Ever for Finance Brands

Alchemer Mobile

While we saw DAU (daily active users) stay pretty consistent for traditional banking apps since the pandemic hit, it spiked for budgeting apps and other mobile-first brands. If you’re one of these brands, I have a question for you: What are you doing to meet your customers where they’re at and collect their feedback?

article thumbnail

Finance Apps: 2022 Mobile Customer Engagement Benchmarks

Alchemer Mobile

Subcategories for Finance Apps: Fintech, Banking, Insurance. “Why do people like mobile banking? Banking (banks and credit unions), and Insurance (auto, home, life, renters, pets, etc.). Response rates were phenomenal, with 94% for Fintech, a whopping 98% for Banking, and a high 97% for Insurance (91% overall).

Finance 261
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Build a Brand on Amazon

The Product Coalition

Photo by ANIRUDH on Unsplash Amazon owns over 80 different private label brands. Establishing an Amazon brand has multiple advantages over selling other people’s products. Connect a current bank account that will enable you to receive regular deposits and make payments. This does not have to be a business bank account.

Branding 140
article thumbnail

Brand Identity For Product Management & Product Marketing: 5 Components

Product Management University

Strong brand identity builds trust and motivates people to buy your products and services. If you lead a product management or product marketing team, creating a strong brand identity allows you to define your value to the organization and establishes the criteria by which you want to be held accountable. Sound familiar?

Branding 165
article thumbnail

Everyone Is Accountable and Responsible for a Great Customer Experience!

Speaker: Bryan Horn, Founder, CS Solutions

If you've ever called a bank, cable company, or organization that thinks it's "too big to fail", you've probably run the customer service gauntlet: you start off with a seemingly simple request, and you call the customer service line. Why employee empowerment is a proven ROI and will create lasting customers of your brand.

article thumbnail

The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

mParticle is the customer data platform for brands leading the CX revolution. We think we’re pretty great – and so do many leading enterprise brands such as CNN, WeatherBug , FanDuel , Capital One, JetBlue, Dunkin’, Zillow, Norwegian Cruise Lines, Safeway, Alaska Airlines, and more. Mobile in-app feedback tools & solutions.

article thumbnail

4 Finance App Requirements for 2021

Alchemer Mobile

COVID-19 hit finance apps with a one-two punch, and many brands are still adjusting to find their new normal. Between heavy increases in usage as well as staggering drops in economic activity, 2020 was a roller coaster for banks, insurance companies, budgeting apps, and everything in between.

Finance 243