Intercom, Inc.

MARCH 28, 2022

While this shift was already underway, the rate of digital transformation is now happening much faster than previously predicted due to the impact of the COVID-19 pandemic. Whether B2C or B2B, all businesses must now deliver digital experiences that are easy to use, delightful, and personal. This trend shows no signs of slowing down.

Reporting Tools 228

Reporting Tools Customer Communications Data Visualization Research Software 228

Intercom, Inc.

NOVEMBER 18, 2019

B2C companies were twice as likely as B2B companies to be satisfied with their chatbot investments, perhaps due to the fact that B2C queries are generally more repetitive and less complex than B2B ones. The most satisfied industries were tech (73%), retail (67%), manufacturing (57%), and healthcare (56%).

User Testing 42

User Testing Product Research Banking B2C 42

The Product Guy

APRIL 4, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. Therefore, the first question any aspiring agile startup should answer for itself is simple: is it a sales-driven, product-driven, or tech-driven enterprise? ‘Fast-growing’ in the sense of this article refers to startups of at least 200 staff strong.

Agile 192

Agile Startups Technical Review Software Review 192

Product Talk

SEPTEMBER 1, 2021

Our ultimate goal at Human API is to have a B2C play where we create a marketplace for the consumer to do even more with their health data,” says Lisa. While Human API is a discovery-friendly company, the tech lead and designer hadn’t done this type of discovery work before. Slack communication is a push and pull. Tweet This.

Product Research 271

Product Research User Testing Technical Review Data Visualization 271

The Product Guy

MAY 15, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Intercom, Inc.

JULY 9, 2020

In many ways it offers him a unique perspective which he shares with us here – from his early days exploring search as a means to supporting his gaming tournament websites to spearheading the growth of an increasingly important tech discipline. So one example is that we vet all of the reviews, right?

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

Lenny Rachitsky

JULY 30, 2024

To answer your questions in the most comprehensive way possible, I teamed up with Palle Broe to analyze how leading tech companies are approaching AI pricing and, from that, create a framework to help you make decisions about how to price your own AI products and features. Put them together, and things get dizzying.

Artificial Inteligence 145

Artificial Inteligence Technical Review Customer Feedback Feedback Software 145

The Product Coalition

MARCH 23, 2022

I apply this lens to a startup that develops solutions in the health-tech market. While this article focuses on startups in B2B markets, we can extend it to B2C and B2B2C, while some considerations might be different. Technological considerations must include the collection and use of data. This might require a partner strategy.

Startups 147

Startups Fractional CTO Technical Review Software Review 147

Product Talk

MAY 15, 2024

In each instance, Ellen found a solution that didn’t require too much time or technical know-how to set up. While Orion had started with a B2C focus, they got a lot of inbound interest in the B2B space. And remember that being able to store and review the results easily is a harder problem than showing the user a pop-up message.”

Product Research 308

Product Research Feedback Software Analytic Tools User Testing 308

The Product Coalition

JUNE 30, 2021

Vimeo OTT Review & Alternatives Have you been generating video content for a long time? From hosting videos, organization, and distribution, Vimeo VOD has helped many content creators, mainly in the B2C sector, to upload and embed their content. If yes, you’ve definitely heard of Vimeo at some point.

Technical Review 90

Technical Review Systems Review Analytic Tools Customer Experience 90

Product Talk

FEBRUARY 2, 2022

This is because they have a depth of knowledge of what’s possible technically. During Ellen’s eight years at Orion Labs, she’s seen a lot of change, both in terms of the company’s evolution from B2C to B2B as well as in her own understanding and adoption of continuous discovery practices. Engineers often generate the best solutions.

Product Research 282

Product Research User Testing Engineering Testing 282

The Product Coalition

DECEMBER 15, 2020

Therefore, we decided to share our experience on how to create a product card in a B2C mobile app so that it leaves no doubts among users. This is especially important for apparel and accessories, as users might want to review the accessories or prints carefully. Use tables for technical specifications of the products.

Feedback Software 148

Feedback Software Technical Review User Testing Customer Feedback 148

Product Talk

FEBRUARY 28, 2024

Kelsey Terry is the former Director of Product at Going , a B2C SaaS company that helps members save between 40–90% off airfare. Next, their tech lead created some lo-fi mockups in FigJam. The product team at Going includes product management, product design, and a flight experts team.

Product Research 289

Product Research Onboarding KPIs Feedback Software User Testing 289

Userpilot

MARCH 30, 2025

Ask users to leave reviews on the app store to add social proof to your app. Asking current users to review your app to increase trust and encourage the algorithm to display your app to more users. comparison posts, product lists, reviews, etc.) For B2C, TikTok and Instagram creators often drive the most impact.

Research Software 66

Research Software User Testing Customer Experience Customer Feedback 66

B2B Product Management

SEPTEMBER 29, 2023

Getting confused between what to do as a B2B Product vs B2C Product manager role? It is important to understand what B2B and B2C products are. And B2C products are products or services that are sold directly to consumers. Here is a brief overview of the key differences between B2B and B2C products.

B2C 52

B2C B2B Reporting Tools User Testing 52

The Product Coalition

JULY 18, 2021

Ideas need to sink in, some research is due, and there is a natural evolution process until everything falls into place. A decision on the next big bet isn’t as hard to change as the decision on whether you are a B2B or a B2C company. For example, can you make a huge leap without developing completely new technology?

Product Strategy 187

Product Strategy Strategy Research Software Technical Review 187

Mironov Consulting

AUGUST 8, 2017

Especially in B2C or B2B2C markets where our tech is part of a long value chain: perhaps our software helps some employee collect data to tune a service that improves delivery of some consumer product… Creating real-world value is a multi-step process involving many players. Bonus points for clarity. Just this once.

User Testing 101

User Testing Customer Experience Analytic Tools Research Software 101

Mironov Consulting

JUNE 28, 2018

I’m often asked by B2C product managers how B2B companies are different, or about switching between the two. Business-to-consumer (B2C) targets individuals and families. B2C, SMB and Enterprise companies not only behave differently, they are structured differently. Unstated B2C Assumptions. What’s B2B?

Enterprise 105

Enterprise User Testing Data Visualization Product Research 105

Userpilot

NOVEMBER 21, 2023

TL;DR Product managers often don’t get the due recognition for their work and their role is often marginalized by frustrated leadership or other teams. Instead of staying in the zone of most competence, divide your attention across all aspects of the product, like the business, tech, and UX. Let’s dive in!

Technical Review 104

Technical Review User Testing Product Management Product Manager 104

The Product Coalition

NOVEMBER 14, 2023

We’re a non-profit, but design and technology-wise we operate more with a B2C mindset because our founder comes from the B2C world (he created Shopzilla, which he later sold to become TikTok). I can usually immediately tell if they have an eye for B2C design that matches what I’m looking for. Here’s what I look for: 1.

User Testing 141

User Testing Startups B2C Product Research 141

The Product HQ

JUNE 20, 2024

A technical product manager is a critical piece of the product management puzzle. For that reason, knowing some common technical product manager interview questions can help – whether you’re a hiring manager or a TPM candidate. In this article, I’ll list the most common/anticipated technical product manager interview questions.

Technical Review 52

Technical Review Product Management Product Manager Product Research 52

The Product Coalition

FEBRUARY 12, 2021

As data scientists and environmental engineers with our own air quality technology and APIs, we realized we were equipped to answer this demand?—?and and so our B2C product design journey began. when many other sources of this information go offline due to blackouts or damage.

Data Visualization 95

Data Visualization Research Software Reporting Tools User Testing 95

Lenny Rachitsky

MARCH 5, 2024

B2B versus B2C). Wide-appeal B2C launches such as newsletters or productivity tools can result in upward of 3,000 signups. Product Hunt is a playground for brand awareness, credibility, and social proof among early adopters and tech enthusiasts. And as Rajiv shared with me, “Founders often launch too late.

Startups 130

Startups Feedback Software Onboarding KPIs Customer Experience 130

Mind the Product

NOVEMBER 9, 2016

While gaming and entertainment are the first obvious applications of VR, the more interesting applications – and the ones we focus on here – are in B2B and B2C products and services. VR is an ideal technology for training and simulations. You need a technical expert. In some cases it provides direct and clear value.

Weak Development Team 140

Weak Development Team Development Feedback Software User Testing 140

Product Management Lessons from the Trenches

JULY 10, 2018

Two years ago this week, I started work as the first VP of Product Management at NTENT - a company with huge, rapidly growing market, world-famous CTO, seasoned executives and engineering team, and core technology that only a handful of companies in the world possess. Review company documents and presentations. Do your research.

User Testing 150

User Testing Research Software Feedback Software Reporting Tools 150

Mind the Product

DECEMBER 14, 2017

For example, Metacritic , the ratings website that hands out scores out of 100 based on weighted critic review scores, scores famous shows such as The Big Bang Theory and 2 Broke Girls at merely 57 and 66 respectively. That’s because the metric that mattered in this case was simple – viewers.

B2B 144

B2B Research Software User Testing Automotive 144

The Product Guy

MARCH 2, 2017

Paul is an experienced product management professional with over 15 years of experience in technology management and 10 years in product management. Prior to Medidata, Paul led product management and was head of technology at Centage Corporation, a budgeting and financial forecasting software company in Natick, MA.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Product Management 150

The Product Coalition

MARCH 14, 2023

Top reasons for user churn across apps in general Due to the nature of mobile — no matter what the service — customers want an easy B2C experience. By providing clear instructions, apps can reduce the likelihood of customers abandoning the KYC process due to confusion or uncertainty.

User Testing 147

User Testing Analytic Tools Data Visualization Research Software 147

Mind the Product

OCTOBER 19, 2016

Second, the product manager’s delivery requirements will usually be the big development items in an organisation’s technology roadmap. Making a decision without knowing the impact on our core customer segments (B2C) or our biggest customers (B2B) means we will be at risk of delivering something that is perhaps irrelevant or irritating.

Product Management 121

Product Management Product Manager Technical Review Customer Experience 121

Intercom, Inc.

DECEMBER 21, 2021

Throughout the year, we’ve talked to business leaders, experts, and pioneers about all kinds of topics: from creating world-class customer experiences to the challenges of running a business during the pandemic, from being an ally and addressing gaps in diversity to building technical leadership careers.

Reporting Tools 118

Reporting Tools Feedback Software Research Software Technical Review 118

Alchemer Mobile

MARCH 18, 2021

Almost all apps experienced significant change in their DAU due to COVID-19. They’ve maintained far more of their COVID-19 acceleration or of their 2020 acceleration, as we’ll call it, nearly every day through the end of December, mostly due to continued restrictions, particularly in travel. Transcript.

User Testing 173

User Testing Webinar Data Visualization Feedback Software 173

Product Talk

SEPTEMBER 20, 2023

David Krell is the VP of Product at Going (formerly known as Scott’s Cheap Flights), a B2C SaaS company that helps members save between 40–90% off airfare. When I’m reviewing things with business stakeholders, I tend to go very low tech,” says Drew. “I

Data Visualization 289

Data Visualization Analytic Tools Research Software Product Research 289

Mironov Consulting

JUNE 27, 2020

For context, enterprise tech companies tend to have a small number of large deals each quarter that really matter. ( B2B is lumpier than B2C.). Each promise eventually creates its own bit of chaos: escalations, account reviews, executive interventions, demands for quick fixes to hard problems.

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

ProductPlan

OCTOBER 1, 2020

We’ve written about the best conferences for product managers here —today let’s review the can’t miss conferences for product leaders (executives, C-Suite, and the like). This conference has targeted sessions and speakers for product managers, business leaders, and technology marketers. Gartner Tech Growth & Innovation Conference.

Research Software 107

Research Software Onboarding KPIs Technical Review Agile 107

ProductPlan

MARCH 19, 2020

Artificial intelligence (AI) (and its subset, machine learning (ML)) is indisputably a rising star on the world’s technology stage. AI isn’t just for tech giants, of course. Korean biotech company Seegene recently put AI technology to use in developing a test kit for the novel coronavirus. Nest, Tesla Autopilot.

Artificial Inteligence 101

Artificial Inteligence Reporting Tools Software Review Data Visualization 101

The Product Coalition

JANUARY 17, 2022

The attributes of how you divide your customer base can be different for business-to-consumer (B2C) and business-to-business (B2B) products. Deal success percentage for B2B or signup completion rate for B2C products are two good examples. In any way, you’re looking for an attribute that can result in well-defined and diverse groups.

User Testing 136

User Testing Product Marketing Marketing Software Review 136