Mironov Consulting

FEBRUARY 6, 2020

I’m often asked what KPIs B2B/enterprise product folks should use, or what OKRs they should choose. This is (of course) an unreasonable question, as every product/ business has its own uniqueness. Why KPIs from consumer companies don’t fit well with B2B/enterprise. 1] Generic KPIs? But metrics aren’t generic.

B2B 118

B2B Enterprise Onboarding KPIs User Testing 118

Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? And what type of analytics really matters for a product marketing manager? Some analytic tools are confusing, some are difficult to use, and some are downright irritating, making it hard to access the product growth insights you need. What is product analytics?

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Reporting Tools 98

Userpilot

MARCH 15, 2022

Is your SaaS business trying to leverage product growth to achieve success? In the SaaS world, product growth (or product-led growth) has become a popular way to drive growth as it allows users to experience the value of your product before they even subscribe to a plan. What is product growth in SaaS?

Onboarding KPIs 98

Onboarding KPIs Customer Experience Data Visualization Customer Feedback 98

Userpilot

APRIL 7, 2021

How important are your user engagement metrics? Nobody is using the core feature. However, the competitor-the one with 800,000-has majority of their users sending out the newsletter (using their core feature). You need to focus on the right metrics. What Are User Engagement Metrics? Seems pretty great right?

Onboarding KPIs 92

Onboarding KPIs User Testing Customer Experience Customer Feedback 92

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

JUNE 30, 2021

The average conversion rate from your SaaS free trial has a big impact on your product’s growth and blindly f ollowing benchmarks is not the best way to focus your efforts. There are four main types of free trials: Opt-in and Opt-out Unlimited free trial and Limited free trial, ranging from 7 to 60 days depending on the product.

Feedback Software 98

Feedback Software Onboarding KPIs Customer Experience User Testing 98

Lenny Rachitsky

MARCH 5, 2024

Each week I tackle reader questions about building product, driving growth, and accelerating your career. Q: How do you hit #1 on Product Hunt? Product Hunt is one of the most effective ways to get early users for a product. Below, Leo shares the seven things you need to get right to win on Product Hunt, and five myths.

Startups 130

Startups Feedback Software Onboarding KPIs Customer Experience 130

Userpilot

NOVEMBER 20, 2022

Did you know that Annualized Contract Value (ACV) is one of the most critical yet underlooked SaaS metrics? SaaS companies try to monitor a lot of metrics. However, it also makes it easy to overlook important metrics while focusing on vanity metrics. Why is annual contract value a key metric in SaaS?

Feedback Software 98

Feedback Software Onboarding KPIs Customer Experience Customer Feedback 98

Userpilot

OCTOBER 15, 2022

How to track customer experience metrics. B2B customer experience differs from B2C because it’s rooted in building trust over the long term. B2B customer experience differs from B2C because it’s rooted in building trust over the long term. B2C sales cycles are shorter so factors like speed are more important.

Customer Experience 98

Customer Experience B2B User Testing Customer Feedback 98

Userpilot

JANUARY 9, 2023

What is a product persona? How can they help product managers build a successful product? We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Mixpanel

FEBRUARY 23, 2021

Table of Contents The problem with defining product-market fit In search of quantitative indicators of product-market fit 6 things about measuring product-market fit 1. With that in mind, product-market fit is a spectrum 4. Every business is unique, and metrics frameworks apply differently 5.

User Testing 130

User Testing Onboarding KPIs Product Research Startups 130

Indicative

MARCH 12, 2021

The big challenge for SaaS companies today isn’t customer acquisition—it’s activation, getting those leads to fully adopt the product and become long-term active users. That means SaaS product and marketing teams need to shift their focus toward product adoption. A Framework for Driving Product Adoption.

Analytic Tools 101

Analytic Tools Onboarding KPIs Product Research Customer Experience 101

ProductPlan

OCTOBER 1, 2020

Product managers, product leaders, and product executives have no shortage of educational opportunities. From books , podcasts , and blogs to earning certificates and joining online communities , there is truly an abundance of options (read the short Guide to Product Management Resources to learn even more).

Research Software 107

Research Software Onboarding KPIs Technical Review Agile 107

Userpilot

NOVEMBER 25, 2021

If you can collect, interpret, and act on data that your users are sharing about their successes, problems, and how they feel about your product in general, you have a recipe for exponential customer growth and long-term user retention. Test product-market fit with PMF surveys. Satisfied users into advocates for your product.

Feedback Software 98

Feedback Software Analytic Tools User Testing Data Visualization 98

Userpilot

MAY 21, 2024

Additionally, the annual churn rate is a critical metric that quantifies the percentage of customers lost over a year, offering insights into long-term customer satisfaction and loyalty. It’s a key metric for assessing customer satisfaction and retention. Understanding why customers churn is crucial for retention strategies.

Data Visualization 52

Data Visualization Onboarding KPIs Analytic Tools Feedback Software 52

Userpilot

JULY 30, 2021

What exactly is the product manager role? And the role of a product manager can vary drastically depending on the type of product manager. That’s why we’ve put together a comprehensive post on everything you need to know about the product manager role, including: Responsibilities of a product manager. Let’s dig in!

Feedback Software 98

Feedback Software Research Software Reporting Tools Product Research 98

Mironov Consulting

AUGUST 8, 2017

As a product manager, I think it’s my obligation to bring clarity and precision to discussions… so talking generically about customers or users can be exasperating. I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about. See personas 4 and 7.” See personas 4 and 7.”

User Testing 101

User Testing Customer Experience Analytic Tools Research Software 101

Userpilot

MAY 20, 2024

Are you doing enough to lead your company toward product-led growth ? Given the right product growth tools you can transform your product into a self-growth machine. In this article, we’ll go over 16 tools that each product team may want to have in. Pendo is the best product adoption software for mobile apps.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

SEPTEMBER 23, 2022

Customer churn measures the number of customers that have abandoned your product over time. Increasing customer retention by 5% leads to an increase in profits by 25% – 95%, due to the extreme costs of customer acquisition. trillion yearly due to customer churn. Not enough value in the product.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Andrew Chen

JUNE 25, 2019

Today, I have a wonderful guest essay to share by Lenny Rachitsky ( @lennysan ) — he’s recently left Airbnb after 7 years, much of his recent years as the product leader on Supply Growth. Stage : Early-stage for B2C, an evergreen lever for B2B. product, marketing, engineering, data science, design, content, and finance.

User Testing 111

User Testing Customer Experience Research Software Feedback Software 111

Userpilot

FEBRUARY 7, 2024

Your SaaS product’s free trial conversion rate is one of the most important growth metrics to track. That’s because an integral component of the product-led growth strategy is your ability to convert a free trial user into a paying customer. the focus is getting the user to reach value before the trial ends.

Customer Experience 52

Customer Experience User Testing Onboarding KPIs B2C 52

Lenny Rachitsky

AUGUST 12, 2024

What PLG is and why it’s so popular ▶️ PLG is popular due to the shift from sales-driven B2B business models to user-focused, try-before-you-buy tactics: Consumers have become accustomed to testing products before committing, which has led to increased demand for similar experiences in the B2B space.

Analytic Tools 52

Analytic Tools Reporting Tools Data Visualization User Testing 52

Gainsight

NOVEMBER 1, 2022

When I wanted to scale my company in 2009, I was faced with the conundrum of choosing between hiring more people to onboard and service our accounts and risking future layoffs versus improving overall business efficiency. When you buy software, you are effectively buying into its community of users, and that’s a part of its value proposition.

Feedback Software 52

Feedback Software Customer Experience User Testing Technical Review 52

Gainsight

JULY 1, 2022

Increasing investments make it easier than ever to launch a new business, but the proliferation of new products in the market means it has never been more challenging to achieve growth. Make the product itself a key player in the customer lifecycle and experience. . At the center of this new philosophy is product-led growth (PLG).

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Gainsight

FEBRUARY 9, 2023

B2B and B2C. But, you can take steps to start the education process as part of your partner onboarding and orientation. Teach them about onboarding and key milestones you see along the customer journey. Low adoption of a product feature that was a big priority for the customer? None of them are groundbreaking!

Customer Experience 52

Customer Experience Research Software User Testing Customer Feedback 52

Andrew Chen

JUNE 25, 2019

Today, I have a wonderful guest essay to share by Lenny Rachitsky ( @lennysan ) — he’s recently left Airbnb after 7 years, much of his recent years as the product leader on Supply Growth. Stage : Early-stage for B2C, an evergreen lever for B2B. product, marketing, engineering, data science, design, content, and finance.

User Testing 48

User Testing Customer Experience Research Software Feedback Software 48

Userpilot

APRIL 7, 2023

When your product is catering to other businesses, it can be difficult for sales reps and other teams to understand the needs and experiences of the clients, especially if the client company sells multiple products. Send voice-of-the-customer surveys like CSAT , CES , NPS , and feature surveys to collect and analyze customer feedback.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Gainsight

MAY 14, 2020

Our CEO, Nick Mehta, kicked off day 2 with an opening keynote featuring Mapbox, VTS Intellishift, Adobe, PTC, and Docusign. Kristi Faltorusso, a four-time Gainsight customer, put it simply, Gainsight equals problems solved with health scores, product adoption data, CTAs, and journey mapping all in one place.

Data Visualization 52

Data Visualization Feedback Software Customer Feedback User Testing 52