Remove B2C Remove Fractional CTO Remove Messaging
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Hiring a Head of Product

Mironov Consulting

Over the last three decades, across 10 full-time jobs and 150 consulting clients, I’ve headed up product teams 18 times (mostly as interim VP ) and helped another dozen companies choose their Head of Product. They come from professional services groups — which is all bespoke contracts and project management.

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Product-Led Growth Index 2022

Gainsight

We have seen companies achieve durable growth and success by deploying a PLG model across different market segments in B2B and B2C. The majority of organizations surveyed have already started a PLG motion, regardless of size or product type, with 40% having greater than $25K annual contract value (ACV). . Mickey Alon. Key Findings.

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2021 in conversation: Learnings from the podcast

Intercom, Inc.

Will Larson , CTO of Calm. Des Traynor , Co-founder and CTO of Intercom. In this episode Chief Operating Officer at the Wikimedia Foundation Janeen Uzzell walks us through her mission for the Wikimedia Foundation and her fight towards knowledge equity. Later’s Farhan Virji on adapting B2C support strategies for B2B teams.

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Hypotheticals in Product Management Meetup: Abridged Transcript

BrainMates

The panellists were: Mark Cohen, CTO at Domain. Clive Lam, Consultant Product Manager at Brainmates. And if it’s a B2B and it’s B2C, then that obviously complicates the conversation. Mark Cohen (CTO): I’m gonna start crossing over into product land. Marie Kellett, former CPO eftpos.

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Leading the Change: How Ellen Juhlin Introduced Discovery Habits at Orion Labs

Product Talk

To learn more about how real product leaders are approaching this challenge, I recently sat down with fellow Product Talk instructor Ellen Juhlin (who’s also a product coach, consultant, and Senior Director of Product Management at Orion Labs ). Ellen: We had done a lot of consumer research upfront because our company started as a B2C.

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Price Points Drive Organizational Behaviors

Mironov Consulting

   That’s why I see B2C product managers (and their organizational assumptions) in contrast with B2B/enterprise product managers (and their organizational assumptions).   So it’s very rare for the CEO to buttonhole the CPO/CTO/Head of Design with a single user’s complaint.