B2C Events Positioning Technical Review 
Mixpanel
APRIL 18, 2024
For one, in an ideal scenario, any new feature release requires a healthy amount of testing and, unlike B2C companies which build for general consumers and might have millions of users, most B2Bs are lucky to have a few thousand people regularly using their products. For example: What is the feature? Who is it designed for? How does it work?
Userpilot
APRIL 7, 2023
Collect market research insights from industry reports, census data, Google trends, user persona canvas and surveys, social listening, discovery interviews , and customer reviews. B2B customer insights vs B2C customer insights B2B insights focus on businesses as customers, while B2C insights focus on individuals as customers.
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The Product Coalition
FEBRUARY 12, 2021
As data scientists and environmental engineers with our own air quality technology and APIs, we realized we were equipped to answer this demand?—?and and so our B2C product design journey began. How did they position themselves strategically? when many other sources of this information go offline due to blackouts or damage.
ProductPlan
OCTOBER 1, 2020
We’ve written about the best conferences for product managers here —today let’s review the can’t miss conferences for product leaders (executives, C-Suite, and the like). Product leaders can’t spend all their time globetrotting from one event to the next. The 2020 edition is a virtual, one-day event. Unplugging can be hard.
Product Management Lessons from the Trenches
JULY 10, 2018
Two years ago this week, I started work as the first VP of Product Management at NTENT - a company with huge, rapidly growing market, world-famous CTO, seasoned executives and engineering team, and core technology that only a handful of companies in the world possess. Review company documents and presentations. Work with the product.
Gainsight
NOVEMBER 23, 2022
Cognite CSMs joked that the community is “taking their job away” (in a positive way!) CS leaders are preparing for a positive impact in tough times. And rightfully so—especially in tech, it’s not easy out there right now. But I had never seen this event up close, as an organizer. Well done, CS community!
Userpilot
JULY 16, 2021
tech support or after-sales services). They are the customers you should reach out to for reviews. More often than not, customers become detractors due to one of the two reasons: They aren’t getting the expected value from your product. Activation occurs when your user carries out the key events in your product.
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