The Product Guy

APRIL 4, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. Better Products.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

Mind the Product

MARCH 11, 2020

This area has a special blend of pure product, operations and tech that doesn’t seem to be as prominent in the B2C world. Enterprise product, especially in machine learning, is more of a hybrid role than B2C product roles seem to be. I’ve been at Eigen for seven months and I’m hugely impressed with the whole team here.

Research Software 120

Research Software B2C Artificial Inteligence Customer Experience 120

The Product Guy

MAY 15, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. Better Products.

Analytic Tools 225

Analytic Tools Research Software Product Strategy CTO Coach 225

Mironov Consulting

SEPTEMBER 14, 2020

It’s no wonder that folks are confused, frustrated, and fail to get the product leadership they need. IMHO, Product Leadership Experience Is Essential for Heads of Product. <rant> I do see a big divide between B2C and B2B/enterprise products, and therefore their product managers. And I almost never buy it.

Reporting Tools 145

Reporting Tools Analytic Tools Onboarding KPIs Data Visualization 145

Mironov Consulting

JUNE 27, 2020

That might seem obvious or naïve, but recent conversations with several B2B/enterprise clients suggest that it’s actually controversial. For context, enterprise tech companies tend to have a small number of large deals each quarter that really matter. ( B2B is lumpier than B2C.). A promise to treat them equitably. On The Margin.

User Testing 137

User Testing Customer Experience Weak Development Team Enterprise 137

The Product Coalition

JUNE 11, 2022

This attitude is less prevalent in the B2C world as they are hyper-aware of and interested in addressing the pain of change. Early in my career, I led the implementation of a supply chain analytics module from SAP (enterprise resource planning software). I lead an enterprise software company in the healthcare space. True story.

Customer Experience 155

Customer Experience User Testing Data Visualization Analytic Tools 155

Userpilot

FEBRUARY 24, 2025

A person without a formal leadership title. B2B Product Managers with no B2C experience. Those with experience in enterprise-level AI platforms. Candidates short profile Spencer has over 7 years of experience driving product vision , strategy, and execution in AI-powered and enterprise SaaS platforms. Android-first PMs.

Analytic Tools 52

Analytic Tools Data Visualization Technical Advisors User Testing 52

Mironov Consulting

AUGUST 23, 2016

Palo Alto’s Lean Product & Lean UX Silicon Valley meetup, led by Dan Olsen, hosted Rich for… What: “ Challenges of Enterprise Product Management “ When: Tues, 23 Aug, 6pm – 830pm. This creates different problems for product managers than with high velocity ecommerce or B2C tech product.

Enterprise 58

Enterprise Product Management Product Manager B2C 58

Intercom, Inc.

MARCH 8, 2018

Dan: I’ve been in enterprise sales now for 18 years. The last 12 of those have been in leadership positions. The only exception is some B2C work with financial services and insurance companies. It really does depend on the leadership team. We do live workshops and a ton of speaking engagements.

Research Software 186

Research Software Feedback Software Reporting Tools User Testing 186

ProductPlan

OCTOBER 1, 2020

This conference is dedicated to helping SaaS executives, founders, and entrepreneurs of enterprise software companies ramp up their subscription revenue. Agile Leadership Summit. This event may have gotten its start as an ancillary part of the Agile+DevOps Leadership Summit, but for Agile product leaders, this is the main event.

Research Software 107

Research Software Onboarding KPIs Technical Review Agile 107

Userpilot

MARCH 24, 2025

In this role, you will define and execute the mobile product strategy, enhancing the user experience for field service professionals while driving seamless integrations with enterprise systems. has only worked on enterprise or B2B tools). Who would be a BAD fit for this job? Experience leading product teams building consumer products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software User Testing 52

The Product Guy

MARCH 2, 2017

The Product Mentor is a program designed to pair Product Mentors and Mentees from around the World, across all industries, from start-up to enterprise, guided by the fundamental goals… Better Decisions. She is a University of Melbourne Asialink Leadership Fellow and Asia Education Foundation Literacy Ambassador. Better Products.

Analytic Tools 150

Analytic Tools Research Software CTO Coach Product Management 150

The Product Coalition

FEBRUARY 15, 2021

All startups built double-sided marketplaces, serving B2C as well as B2B customers. Therefore, the first question any aspiring agile startup should answer for itself is simple: is it a sales-driven, product-driven, or tech-driven enterprise? ‘Fast-growing’ in the sense of this article refers to startups of at least 200 staff strong.

Agile 192

Agile Startups Technical Review Software Review 192

Good Product Manager

MARCH 29, 2016

For the first time, we’re also holding a Product Leadership Exchange that will feature a special presentation from SiriusDecisions just for product management leaders, case studies from product management leaders, a panel discussion and an opportunity to network with other product management leaders. What’s Hot on Twitter.

Events 84

Events Product Research User Testing Product Marketing 84

The Product Coalition

DECEMBER 31, 2023

As you might have noticed from reading this blog, I share many stories related to my personal relationships as a means to talk about product leadership. Often it’s because so much of product leadership is about relationships. But the point I want to make today isn’t about relationships, and still, that’s what the story is about.

User Testing 122

User Testing Workshop B2B Leadership 122

The Product Coalition

FEBRUARY 4, 2024

If you are in B2C it’s usually different personas. For example, when companies say that they want to start selling to enterprises, everybody nods. But while both could be considered enterprises, companies with 1,000 to 10,000 employees usually have very different needs than those with 10,000 employees and up.

Framework 142

Framework Reporting Tools Definition B2C 142

Intercom, Inc.

JULY 9, 2020

So after like kind of teaching myself a little bit of SEO at these 16 years, it took me a couple of years until basically after college to join a great consultancy that was focused on enterprise clients, where I really learned the craft hands on. And then lastly, we also had a lot of thought leadership content.

Analytic Tools 199

Analytic Tools Research Software Data Visualization Technical Review 199

People-First Product Leadership

JULY 16, 2024

Letting your product do the heavy lifting for getting new customers and growing your business is often perceived as more aligned to business-to-consumer (B2C) offerings where product pricing doesn’t justify sales team(s). Moving from empowered to feature teams, or vice versa, can arise when there is a change in leadership philosophy.

Onboarding KPIs 52

Onboarding KPIs User Testing B2C Data Visualization 52

The Product Manager Coach Blog

MAY 7, 2024

These titles may sound similar, but they encompass different levels of organizational expertise and leadership. Mentorship and Leadership: Guiding and developing the next generation of product leaders, providing mentorship, sharing insights, and fostering professional growth among junior product managers. Which one is right for you?

Product Management 52

Product Management Product Manager Data Visualization B2C 52

Mironov Consulting

JULY 27, 2023

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  This is a must-close.”

Information 98

Information Weak Development Team Reporting Tools Technical Review 98

Mironov Consulting

MARCH 15, 2024

We had a lively, wide-ranging discussion of Ways to communicate with stakeholders they aren't getting everything they want (since they will never get everything they want). Using the language of money.

B2C 52

B2C B2B Enterprise Leadership 52

Fearless Product

JULY 10, 2019

In this episode 5 experienced product leaders who've led product at start-up, growth and mature companies in B2B and B2C categories share what they found most surprising when they first led product management teams. Perhaps you're finding yourself spending time in areas that are new and unexpected and wondering if this is normal.

B2C 40

B2C Leadership Technical Review Feedback Software 40

Fearless Product

JULY 10, 2019

In this episode 5 experienced product leaders who've led product at start-up, growth and mature companies in B2B and B2C categories share what they found most surprising when they first led product management teams. Margaret Jastrebski, former SVP Enterprise Product, ShopRunner and current Product & Strategy Advisor.

B2C 40

B2C Leadership Technical Review Feedback Software 40

Fearless Product

JULY 10, 2019

In this episode 5 experienced product leaders who've led product at start-up, growth and mature companies in B2B and B2C categories share what they found most surprising when they first led product management teams. Margaret Jastrebski, former SVP Enterprise Product, ShopRunner and current Product & Strategy Advisor.

B2C 40

B2C Leadership Technical Review Feedback Software 40

Andrew Chen

JULY 25, 2019

Tradeoffs between B2B versus B2C companies. I often spend my time in the intersection of pure consumer startups and also consumerized enterprise, and notice that there are huge differences. Leadership and Self-Deception. The 15 Commitments of Conscious Leadership. Justin says: “When we started Kiko, we had no skills.

Research Software 87

Research Software Feedback Software User Testing Startups 87

Good Product Manager

MARCH 29, 2016

For the first time, we’re also holding a Product Leadership Exchange that will feature a special presentation from SiriusDecisions just for product management leaders, case studies from product management leaders, a panel discussion and an opportunity to network with other product management leaders. What’s Hot on Twitter.

Events 60

Events Product Research User Testing Product Marketing 60

Fearless Product

JULY 10, 2019

In this episode get actionable advice on how 5 product leaders approach creating and sharing the product roadmap with their organizations in B2B, B2C, startup, growth and mature companies. Are you struggling with how to create and communicate your product roadmap? Share what was most useful to you by leaving a review.

Roadmap 40

Roadmap B2C Product Research Leadership 40

Fearless Product

JULY 10, 2019

In this episode get actionable advice on how 5 product leaders approach creating and sharing the product roadmap with their organizations in B2B, B2C, startup, growth and mature companies. Margaret Jastrebski, former SVP Enterprise Product, ShopRunner and current Product & Strategy Advisor. Feedback is a gift! Feedback is a gift!

Roadmap 40

Roadmap B2C Product Research Leadership 40

Fearless Product

JULY 10, 2019

In this episode get actionable advice on how 5 product leaders approach creating and sharing the product roadmap with their organizations in B2B, B2C, startup, growth and mature companies. Margaret Jastrebski, former SVP Enterprise Product, ShopRunner and current Product & Strategy Advisor. Feedback is a gift! Feedback is a gift!

Roadmap 40

Roadmap B2C Product Research Leadership 40

The Product Coalition

JANUARY 17, 2021

For a B2C startup (say a mobile app of some sort), the details are different but the idea is the same: initially, they will hear about you but won’t download the app. for example, SMB vs. enterprise. Now your pipe is blocked at the second R. your pipe is no longer blocked! Then some download it but never use it.

User Testing 110

User Testing Customer Experience B2B Reference 110

Revulytics

SEPTEMBER 18, 2019

In his webinar, experienced B2C and B2B product leader Tim Herbig , author of Lateral Leadership: A Practical Guide for Agile Product Management , shows how to be a data-informed product manager. Most B2B enterprise products aren’t blessed with the data and traffic of a B2C product.

Data Visualization 75

Data Visualization User Testing Information Product Research 75

Userzoom

DECEMBER 20, 2017

We have seen several Researchers and Designers demonstrate value within their organizations and have climbed career ladders into leadership positions. Enterprise applications with consumer grade user experiences. A lot of organizations that we work with have hired senior UX leaders. So clearly all metrics are trending to the top right.

Data Visualization 50

Data Visualization User Testing Research Software Customer Experience 50

Gainsight

MAY 4, 2023

In the not-too-distant past, communities were primarily viewed as a way of scaling Support or reducing costs for B2C enterprise companies. They shared data-driven SDR tips on Linkedin to create thought leadership and conversations around their revenue intelligence category. That’s community-building from Day 0.

Feedback Software 52

Feedback Software Customer Experience User Testing Product Research 52

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum. Join the Customer Validation Newsletter.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Centercode

JUNE 26, 2019

Centercode, the leader in providing end-to-end Customer Validation software-as-a-service (SaaS) solutions to global B2C and B2B enterprises, announced that it has closed on a growth equity investment led by NY-based private equity firm Argentum. Join the Customer Validation Newsletter.

Feedback Software 40

Feedback Software User Testing Customer Feedback User Friction 40

Amplitude

NOVEMBER 2, 2018

I started in a Technology Leadership Rotational Program at Levi Strauss & Co. After a little over 3 years, I wanted to try my hand at SaaS enterprise products to learn about the differences between B2B and B2C, which brought me to Looker in July of 2017.

Data Visualization 53

Data Visualization Analytic Tools Technical Review Product Management 53

Userpilot

JUNE 19, 2024

For example, a B2B company launching a complex enterprise software solution might require a strong understanding of technical specifications, while a B2C company marketing a consumer app might prioritize experience with social media marketing and user experience (UX) principles. What does a product marketing manager need to know?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52