Remove B2C Remove Embedded Analytics Remove Naming Remove User Experience
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15 B2B Customer Experience Best Practices For Driving Sustainable Business Growth

Userpilot

B2B customer experience is all of the interactions that a customer has when interacting with a business-to-business (B2B) company. B2B customer experience differs from B2C because it’s rooted in building trust over the long term. B2C sales cycles are shorter so factors like speed are more important.

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How Product Managers Should Define and Use The Product Persona

Userpilot

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Start by collecting basic user details via user persona surveys at sign-up. Interested?

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Build Iron Man Suits, Not Terminators | Carl Ryden, PrecisionLender | BoS Europe 2018

Business of Software Conference

If you think back in 1968 computers were just massive calculators – in fact they took the name from the people (if you remember the hidden figures movie), they took the name from the people who just calculated stuff all day. Later a reporter who was researching this came back and asked him why do you guys do it?

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20 Best SaaS Landing Pages and Why They Convert So Well

Userpilot

Highlights: Short and effective copy Contact form as the central element Social proof Humanizing images Personalizes user experience 2. The landing page above focuses on Airtable’s interface designer and gets straight to the point on what users need to know. Airtable Airtable landing page. Asana Asana landing page.