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Do It For the Portfolio Instead of Every Product: Five B2B Product Management Best Practices

Product Management University

Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. Sales Training. When it comes to sales training, products play a supporting role, not a leading role.

B2B 100
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9 essential sales steps you need to grow your SaaS startup

Intercom, Inc.

Despite that value, however, there’s a drawback – a lack of formal sales training and sales process can seriously undermine those initial efforts. In this post, I outline how SaaS founders should modify their approach and implement a simple sales methodology to increase their odds of success. Unique sales approach.

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The Seven-Part Guide to Portfolio Product Management & Marketing

Product Management University

In B2B, you’re usually better off to build your growth strategy on the three common markets until you reach critical mass in terms of market share, wallet share and customer success. Sales Training on Customers vs. Products. When it comes to sales training, products play a supporting role, not a leading role.

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Mismatched Expectations: Product Information and Sales Teams

Mironov Consulting

Lately, I’ve been writing a lot about entirely predictable goal misalignments between the maker side (product, engineering, design) and the go-to-market side (sales, marketing, customer success) of tech firms, especially at B2B/enterprise software companies.  That  ( “Of course we can make that work.  Sounds

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Best Resources for Sales Enablement Managers

Userpilot

Deepen your knowledge with “The Qualified Sales Leader” (SaaS sales tactics) or “Selling to the C-Suite” (enterprise-level SaaS). To grow as a sales enablement manager, there are a few tools you need to know of. All these books are available on Amazon, Barnes & Noble, and other major book retailers.

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Top Customer Success Trends To Watch For In 2020

Gainsight

Sometimes CSPs [Customer Success Professionals] didn’t have this cause they hadn’t gone through sales training, they didn’t understand all the basics that maybe a salesperson might. The second thing is in B2B versus B2C, you have this idea of multiple stakeholders. So that’s kind of number one.

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Sales Enablement Manager Salary [+ Resources to Advance]

Userpilot

Sales enablement manager’s main responsibilities The sales enablement manager must constantly keep an eye on a diverse range of tasks. These range from analysis and research to sales training and support to overlooking marketing content. Available on the GTMnow website. Available on Apple podcast.