bpma ProductHub

APRIL 10, 2017

By Garima Painuly- One of the constant challenges a product manager faces is creating a focused product roadmap that is aligned with expectations of all stakeholders, and defending that roadmap against distractions. The discussion topics were inspired by a blog post from Fresh Tilled Soil on Building a Product Roadmap.

Roadmap 150

Roadmap Customer Feedback Feedback Software Analytic Tools 150

Product Innovation Educators

DECEMBER 12, 2021

20:16] What are your suggestions for structuring and using roadmaps? Especially for B2B software, roadmaps are a critical part of communicating with customers. Even for B2C software, when we buy products, we’re investing in a company and a vision. We’re buying the roadmap. Learn more about Pendo.

Customer Experience 241

Customer Experience B2C Customer Feedback Data Visualization 241

The Product Guy

MAY 7, 2020

The path and the steps to reach the destination is defined through a product roadmap. Hence roadmapping is a crucial exercise which can make or break your product. In my opinion, apart from a bad culture, a bad roadmap can also have a devastating impact on your organizational strategy. Product Roadmap.

Technical Review 398

Technical Review Product Management Product Manager Research Software 398

The Product Guy

AUGUST 30, 2019

Some organizations lean toward execution, with a focus on product artifacts like PRDs, user stories, and roadmaps. How far ahead is your roadmap determined? A roadmap determined too far ahead of time infers a rigid product organization, with little opportunity to incorporate learning and experimentation. Don’t be afraid to ask!

User Testing 321

User Testing Product Research Customer Experience Weak Development Team 321

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

The Product Coalition

JANUARY 27, 2024

There’s a clear distinction between technical and business-oriented roles, as well as between those focused on B2C and B2B markets. But it is something, and that area will 100% successfully influence your Roadmap” Andre Albuquerque post in Linkedin Understanding the nuances of this strategic face-off is crucial for product teams.

Feedback Software 145

Feedback Software Analytic Tools Onboarding KPIs B2B 145

Intercom, Inc.

OCTOBER 1, 2020

On this episode of Intercom on Product myself and Paul Adams, our SVP of Product, take a look at roadmapping. Knowing how and when to define a roadmap, who to include and how long to plan for are key elements to finding the balanced approach that you need. As you grow functions, the audience for your roadmap widens.

Roadmap 165

Roadmap Feedback Software User Testing Reporting Tools 165

Mind the Product

JANUARY 14, 2019

Not surprisingly, when you’re looking for customer validation for B2B products, there simply aren’t as many datapoints to draw from in enterprise product management as there are for consumer products. The following are some tips and tricks I’ve learned working on B2B products at Google and Rubrik, a startup in the cloud data management space.

Enterprise 169

Enterprise Customer Feedback Data Visualization User Testing 169

Sachin Rekhi

FEBRUARY 16, 2020

I instead define a product manager as driving the vision, strategy, design, and execution of their product. Vision: Vision Narrative. Most product managers realize that defining a compelling vision for their product is a core responsibility of their role. Vision: Product Walkthrough.

Data Visualization 218

Data Visualization Product Research User Testing Reporting Tools 218

svpg

JULY 15, 2016

In recent articles on keys to product success and the alternative to roadmaps I have highlighted that if you want the benefits of product team empowerment and autonomy, then you need to provide each team with the necessary context in which to make good decisions. Product Vision. Product Strategy.

Vision 101

Vision Strategy User Testing White Paper 101

Product Management University

FEBRUARY 27, 2017

“What’s on our strategic roadmap?” What’s our product vision?” If you’re the head of products or strategy in a B2B organization, you’re constantly fielding the “product vision and strategic roadmap” questions. Register for our Strategic Portfolio Roadmapping Workshop in Atlanta, GA on March 28th, 2017.

Vision 100

Vision Workshop B2B Roadmap 100

Product Management University

FEBRUARY 15, 2017

Strategic Portfolio Roadmapping Workshop. In this hands-on workshop, you’ll learn how to develop a strategic portfolio roadmap that drives new growth by shifting your inside-out product vision to an outside-in customer vision. your vision consists of several big product ideas that no one can agree on.

Roadmap 113

Roadmap Weak Development Team Workshop Vision 113

The Product Guy

SEPTEMBER 27, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. In his role in this lab of ~100 employees Dominic leads (and geeks out) in the fruition of roadmap deliverables for Employee Engagement, Analytics and Workforce Management solutions.

Research Software 370

Research Software User Testing Analytic Tools Product Research 370

The Product Guy

OCTOBER 25, 2016

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. In his role in this lab of ~100 employees Dominic leads (and geeks out) in the fruition of roadmap deliverables for Employee Engagement, Analytics and Workforce Management solutions.

Analytic Tools 356

Analytic Tools Research Software CTO Coach Fractional CTO 356

Product Management University

FEBRUARY 1, 2024

Here’s the thing I’ve noticed and it’s a problem in B2B SaaS companies. There’s still a lot of consumer product mindset in the B2B space, especially among investors or even executives with consumer product backgrounds. Both components collectively form the vision for the product. The strategic roadmap is the next layer down.

B2B 147

B2B Vision Roadmap Definition 147

Product Innovation Educators

AUGUST 14, 2023

 He is also the co-author of Build What Matters: Delivering Key Outcomes with Vision-Led Product Management. A lot of companies have a mission statement that they think is a strategy or vision. The vision is where you intend to be in several years. A lot of work that goes into a vision. It provided a lot of clarity.

Technical Review 268

Technical Review User Testing Weak Development Team Vision 268

ProductPlan

FEBRUARY 10, 2021

Important roadmap deadlines? What if I told you the team is celebrating the fact that they released the new version of their product a day before the internal deadline on their roadmap? Themes—Not Dates—Are the Stars of Your Roadmap. A product roadmap conveys the strategic direction and goals of your product.

Roadmap 124

Roadmap Customer Experience Technical Review Software Review 124

The Product Coalition

NOVEMBER 23, 2021

I recently led a workshop for an organic tech farm startup that wanted to set its foot online for selling organic food to B2B customers. These 8 dimensions will be pillars of driving the vision and business outcomes right after the launch. Let me walk through the entire workshop in the phases with its results.

Startups 145

Startups Strategy Technical Review B2B 145

Product Management University

MARCH 9, 2017

The March 2017 Issue of The B2B Product Manager Magazine is now available. Answering the “Product Vision” Questions With Something…Visionary. How to Create a Strategic Portfolio Roadmap , March 28th in Atlanta. View the March 2017 Issue. It’s only $795 per person. It’s only $795 per person.

Magazine 100

Magazine Demo B2B Product Management 100

Userpilot

JULY 23, 2023

Trying to figure out what your B2B marketing team structure should be? In this article, we’ll go through the essential roles in a B2B marketing team structure and their responsibilities. In this article, we’ll go through the essential roles in a B2B marketing team structure and their responsibilities.

B2B 97

B2B Research Software Feedback Software Customer Experience 97

Mind the Product

OCTOBER 25, 2016

Even before we finished bucketing the answers by theme, it was clear what the primary challenge on most product managers’ minds is: setting roadmap priorities without real market feedback. Stakeholders clouding the vision not based on evidence. Turning Challenges into Opportunities. As a software user, that’s a little sad.

User Testing 187

User Testing Product Research Feedback Software Research Software 187

Userpilot

NOVEMBER 23, 2023

How is the outcome-based roadmap different from regular roadmaps? Dave Martin on how product roadmaps kill outcomes. TL;DR Regular roadmaps kill outcomes by forcing teams to think in the categories of features and timelines. They lack vision and lead nowhere. A roadmap example.

Product Research 105

Product Research Feedback Software Analytic Tools User Testing 105

Melissa Perri

APRIL 20, 2017

I once joined a B2B company as a Product Manager in the the middle of the year, so their entire product roadmap was set and in motion. In fact, whenever I hear a company complain that their Product Managers “lack vision,” I am not surprised to learn later that the real problem stems from a similar process to the above example.

Feedback Software 204

Feedback Software User Testing Customer Experience Weak Development Team 204

Product Management University

AUGUST 5, 2019

Here are five B2B product management best practices that’ll give product management teams the coveted “strategic” moniker among executives, marketing, sales, engineering and customer success teams. Vision & Strategy. If you have 20 products, that equates to 20 product visions and 20 product strategies.

B2B 100

B2B Product Management Product Manager Sales Training 100

The Product Guy

JANUARY 5, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. In his role in this lab of ~100 employees Dominic leads (and geeks out) in the fruition of roadmap deliverables for Employee Engagement, Analytics and Workforce Management solutions.

Analytic Tools 271

Analytic Tools Research Software CTO Coach Fractional CTO 271

Intercom, Inc.

DECEMBER 4, 2019

That clarity is one of the main reasons I was so excited to join Intercom earlier this year – the company entered an industry dominated by impersonal and disconnected tools like ticketing systems and email with a vision to “make internet business personal.”. Mapping your product roadmap across the Brand Architecture Matrix.

Branding 209

Branding Weak Development Team Technical Review Airlines 209

Product Innovation Educators

SEPTEMBER 23, 2024

Conclusion The strategies and experiences shared by Greg Coticchia provide a roadmap for navigating the complex landscape of product portfolio management and business growth strategies. Greg shares advice from a former colleague who suggested targeting specific salespeople in different regions to create early success stories.

Healthcare 321

Healthcare Leadership Strategy Startups 321

The Product Guy

APRIL 4, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. When digging into a new challenge, he starts by establishing a long range product vision, then ruthlessly prioritizes opportunities and features to find the sweet spot between customer needs and business strategy.

Analytic Tools 268

Analytic Tools Research Software CTO Coach Development 268

The Product Guy

FEBRUARY 18, 2017

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. In his role in this lab of ~100 employees Dominic leads (and geeks out) in the fruition of roadmap deliverables for Employee Engagement, Analytics and Workforce Management solutions.

Analytic Tools 240

Analytic Tools Research Software CTO Coach Fractional CTO 240

Intercom, Inc.

NOVEMBER 19, 2018

This clarity from the start is critical, because that early impression shapes everything that follows – according to Forrester , the first viable vendor to reach a decision maker and set the buying vision has a 74% average close ratio. The prospect is left with an idea and vision that they can’t get out of their head.

Product Research 180

Product Research Vision B2B Customer Experience 180

Intercom, Inc.

SEPTEMBER 22, 2022

. “We believe that our ability to deliver in-context conversations sets us apart, as well as our ability to define and deliver on our vision” Intercom received a differentiated rating – the highest score possible – in two criteria: conversation delivery and roadmap. What is Forrester New Wave?

Reporting Tools 104

Reporting Tools Naming Artificial Inteligence Differentiation 104

The Product Coalition

MAY 11, 2022

Finally, “ Building for Business: Product Management in Enterprise Software ” is a truly B2B-focused Product Management book, written by Blair Reeves (Salesforce) and Benjamin Gaines (Adobe) for “all the ones who aren’t part of the Silicon Valley startup bread”. These problems indicate a “big opportunity” (i.e., How are we doing? strategy?—?

Enterprise 135

Enterprise User Testing Feedback Software Technical Advisors 135

Product Management University

MARCH 9, 2017

Applying that concept in a B2B environment however, requires a broader definition of “the customer.” B2B Product Management & Marketing start and end with a common view of the customer organization, from top to bottom and left to right. More importantly, it’s not even necessary in B2B. Think of it this way.

Customer Feedback 100

Customer Feedback B2B Vision Roadmap 100

The Product Coalition

APRIL 17, 2018

That is the question faced by B2B product leaders Courtesy of Street Smart Product Manager Product roadmaps and I have a complicated relationship. Tweet this ) WHY is our roadmap relationship so complicated? Roadmaps change and evolve frequently. Product roadmaps create a false illusion of future certainty.

Roadmap 68

Roadmap User Testing B2B Feedback Software 68

Userpilot

OCTOBER 26, 2021

What difference does it make if your product is B2B or B2C? We take a look at the North Star Metrics used by Miro, Amplitude, Airtable, Dropbox, and Jira on the B2B side, and Facebook, YouTube, Netflix, Spotify, and Instagram for B2C – and consider the differences between them. B2B North Star Metric example.

B2C 98

B2C Onboarding KPIs Analytic Tools B2B 98

Product Management University

JANUARY 13, 2020

In a solutions marketing model, the star is the buyer’s vision for success. The Value of a Product Marketing Roadmap for Sales. Solution positioning is the buyer’s (decision-maker/influencer) version of a value story, their vision for success. Solutions marketing in B2B gives you two benefits that product marketing doesn’t.

Product Marketing 130

Product Marketing Marketing User Friction Vision 130

Intercom, Inc.

MAY 22, 2019

It’s all part of a customer-centric philosophy that emphasizes empathy and self-awareness over a staid corporate vision. Building a customer-led product roadmap. The customer feedback becomes the to-do list, which becomes the roadmap. Wootric’s vision. Our vision has always been twofold. Short on time?

Feedback Software 199

Feedback Software User Testing Analytic Tools Research Software 199