Userpilot

JULY 23, 2023

Trying to figure out what your B2B marketing team structure should be? Whether you want to bring in more demand from marketing campaigns or retain customers through better in-app communication – the right marketing team is a must. Content marketing leader to develop and implement comprehensive content strategies.

B2B 97

B2B Research Software Feedback Software Customer Experience 97

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? However, customer insights can help your teams understand all aspects of your B2B partners. This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment.

Data Visualization 98

Data Visualization Analytic Tools Feedback Software Research Software 98

Product Innovation Educators

FEBRUARY 19, 2024

Market research essentials for product managers Today we are talking about the knowledge area called market research. I’m always shocked at all the different places where B2B customers are talking online. Have you done the right things to have confidence of these outcomes, or are you wishfully guessing?

Research Software 288

Research Software Systems Review User Friction Product Research 288

The Product Guy

FEBRUARY 5, 2017

Vice President of Product Management, Survey Products @ Research Now (Dallas, New York, San Francisco, Toronto) Keywords: Market Research , Survey [link]. Product Manager – Partnerships @ OnDeck (New York) Keywords: Agile, B2B, FinTech, Product [link] Filed under: product jobs Tagged: product management.

Product Research 170

Product Research Research Software Product Manager Product Management 170

Intercom, Inc.

APRIL 7, 2020

” To find out, we surveyed 400 support managers, directors, and executives across both B2B and B2C and affected industries like media, healthcare, and technology. According to our research, 54% of B2B support teams are seeing increased volume, along with 45% of B2C support teams.

Customer Experience 217

Customer Experience Reporting Tools Research Software Data Visualization 217

Intercom, Inc.

NOVEMBER 18, 2019

We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. B2C companies were twice as likely as B2B companies to be satisfied with their chatbot investments, perhaps due to the fact that B2C queries are generally more repetitive and less complex than B2B ones.

User Testing 42

User Testing Product Research Banking B2C 42

The Product Guy

MARCH 17, 2018

Keywords: agile, b2b, ci/cd, roadmap. Keywords: Android and IOS mobile , Data analysis, leadership, management, Market Research. Check out this week’s newest, below…. Product Owner, Servicing @ Capital One (New York, NY). Product Manager, DOWN @ Paktor Pte Ltd (Open to Remote).

Finance 150

Finance Product Research B2B Data Visualization 150

The Product Bistro

MAY 26, 2016

For coordinating structured customer visits as part of a marketing research program, having a complete segment map of your market aids in the selection of target customers to visit, ensuring that the money you spend on cross functional voice of the customer visits is optimally used.

Marketing 170

Marketing B2C Data Visualization B2B 170

Intercom, Inc.

NOVEMBER 18, 2020

To understand the way support leaders are thinking about automation, we worked with an independent market research firm to survey a random sample of 404 customer support leaders across both B2B and B2C industries in several sectors, including retail, healthcare, and technology. A note about methodology.

User Testing 223

User Testing Customer Experience Research Software Product Research 223

Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers. What is primary market research?

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

The Product Coalition

FEBRUARY 6, 2020

Content generation, SEO, growth hacking , social media, contextual advertising, and email marketing are the most important areas. Content marketing yields great results Source: B2B content marketing?—?2020 Marketers’ perceptions (and knowledge) of the audience for which content is produced have changed dramatically.

Data Visualization 79

Data Visualization Research Software Reporting Tools Analytic Tools 79

The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

B2B 52

B2B Product Research User Testing Data Visualization 52

Mind the Product

OCTOBER 25, 2016

Even before we finished bucketing the answers by theme, it was clear what the primary challenge on most product managers’ minds is: setting roadmap priorities without real market feedback. When we look at only the responses from enterprise software PMs, this figure jumps up to 62%. As a software user, that’s a little sad.

User Testing 187

User Testing Product Research Feedback Software Research Software 187

The Product HQ

JULY 1, 2024

Looking to know the average B2B product manager’s salary? According to Glassdoor, the average B2B product manager salary in the US is $161,935 , with the average product manager salary range being between $100,000 and $267,000. On top of that, according to Comparably, B2B product managers earn the most in Salt Lake City.

B2B 52

B2B Technical Advisors Reporting Tools Product Manager 52

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. These professionals come from various backgrounds, such as communications, engineering, and marketing, to name a few.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Intercom, Inc.

AUGUST 26, 2020

To find out how support leaders are navigating the current landscape, we surveyed a random sample of 593 support managers across both B2B and B2C and industries like education, retail, healthcare, and tech. “What emerged from our research is a modern playbook for support” What emerged is a modern playbook for support.

Customer Experience 233

Customer Experience User Testing Research Software Reporting Tools 233

ProductPlan

JANUARY 17, 2023

That’s why I never rely on market research. These are typically very different people with very different problems and motivations in B2B environments. In the B2B world, the search and filtering functions on LinkedIn are a great way to find individuals and companies who fit your profile. Where will you find them?

B2B 59

B2B User Testing Customer Feedback Customer Experience 59

Intercom, Inc.

NOVEMBER 20, 2018

Again the goal here is to treat this stage of the process as primary market research. Identify a market specific methodology. For many B2B SaaS companies, inbound marketing represents a cornerstone of all marketing activity. How do they describe the category? What features are most appealing?

Feedback Software 178

Feedback Software Research Software Startups Product Research 178

The Product Coalition

JUNE 4, 2016

Spectacular & Dangerous Road on Earth- Tianmen Mountain Road, Zhangjiajie, China ( [link] ) When we talk about product management in tech, usually we don’t explicitly distinguish between B2C and B2B. For type of product, B2C and B2B is just the first layer. Inside B2C / B2B, it can still be very different.

B2B 60

B2B User Testing Technical Review Customer Feedback 60

Mind the Product

NOVEMBER 13, 2017

Jordan Bergtraum is a management consultant with over ten years of experience in the B2B SaaS industry, mostly as a head of product for various organizations in the legal, education, facilities management, and pharmaceutical spaces. He has been responsible for product strategy, UX, and teams consisting of product and project managers.

Research Software 142

Research Software Product Manager Product Management Management 142

ProductPlan

APRIL 25, 2024

Instead of a traditional B2B software or physical piece of hardware, their products are programs, IT services , university websites (internal and external), or even actual curricula, to name a few. However, universities and colleges are the perfect places to employ product management principles.

Education 105

Education Research Software Feedback Software Analytic Tools 105

Mind the Product

FEBRUARY 22, 2018

We launched UserMuse with what we believed to be a deep understanding of our primary market: product managers at B2B software companies. Our beliefs about them have mostly held up, except the big one of them being our primary customers.

Product Research 135

Product Research User Testing Customer Experience Research Software 135

Userpilot

APRIL 24, 2024

Learn how Lisa (and you) can quadruple your UX research response rates with Userpilot. TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. A website for recruiting interview participants.

User Testing 104

User Testing Product Research Research Software Data Visualization 104

The Product Coalition

NOVEMBER 27, 2023

The education industry has a sizable market, but expansion is constrained by intense competition and fewer opportunities. Conducting market research is also essential. Pro Tip: Pick at least three verticals and undertake significant market research on each. Get your product on third-party review sites.

Research Software 146

Research Software Feedback Software Reporting Tools User Testing 146

Mixpanel

JUNE 23, 2020

We measure engagement with the product in a couple of different ways: With a quantitative market researcher who looks at NPS, customer satisfaction, and feature satisfaction—amongst other indicators—as measures of customer loyalty. The post How Asana builds b2b product loyalty through design appeared first on Mixpanel.

B2B 52

B2B User Testing Research Software Product Research 52

Mixpanel

JUNE 23, 2020

We measure engagement with the product in a couple of different ways: With a quantitative market researcher who looks at NPS, customer satisfaction, and feature satisfaction—amongst other indicators—as measures of customer loyalty. The post How Asana builds b2b product loyalty through design appeared first on Mixpanel.

B2B 52

B2B User Testing Research Software Product Research 52

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. You write exceptionally well (including go-to-market materials and customer case studies).

White Paper 118

White Paper Marketing User Testing Customer Experience 118

Userpilot

AUGUST 12, 2024

TL;DR Anthony Pierri is the co-founder of FletchPMM, a product marketing consultancy that specializes in improving B2B startup homepages. Anthony Pierri is the co-founder of FletchPMM and has a background in content and product marketing. Positioning is about defining your product’s value and unique selling point. Book a seat.

Messaging 105

Messaging Positioning Data Visualization User Testing 105

Userpilot

MARCH 8, 2022

She's an expert in Product Management, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing, Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management. Sanjana Murali – Product Marketing Manager @ Leadfeeder | YouTuber (All About B2B Marketing).

Technical Advisors 116

Technical Advisors Product Research Analytic Tools User Testing 116

The Product Coalition

DECEMBER 21, 2020

Market research Every product design cycle should start with a robust research phase. Considering the conventional market-fit pyramid, this is where you will: Identify your target customers Identify underserved needs This information is what you will use to start defining your value proposition and move on to the next levels.

User Testing 171

User Testing Product Research Research Software Feedback Software 171

Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Market research tools : Use comprehensive market research tools like Qualtrics to gather data on user demographics, psychographics, and market trends. Tracking in-app behavior with Userpilot.

User Testing 105

User Testing Research Software Data Visualization Feedback Software 105

Mind the Product

APRIL 24, 2018

Market research: Where do you use the product? Useful questions for B2B products). Some of you will choose to work with a consumer or market research company; although if you do go that route, figuring it out and testing the process internally first will make a huge difference. At home or at the office?

User Testing 161

User Testing Customer Feedback Customer Experience Data Visualization 161

Userpilot

SEPTEMBER 15, 2023

In this article, we’ll go over some concept testing examples from some of the best B2B and B2C brands to help you get started with your strategy. TL;DR Concept testing evaluates an idea before it’s introduced to the market to gauge its potential success. Book a demo and get started! What is concept testing?

User Testing 105

User Testing Feedback Software Product Research Analytic Tools 105

Userpilot

MARCH 6, 2020

Anna Karcz-Czajkowska – Co-founder at Symu.com – a remote collaboration tool for developers and graphic designers and Showly.co – collaboration tool for marketers, virtual assistants, freelancers and digital agencies. I have recently joined Canon to work on the B2B printing line and so I still need to find my feet.

Research Software 133

Research Software Analytic Tools Feedback Software Reporting Tools 133

Userpilot

JANUARY 9, 2023

Both product personas (B2B) and user personas (B2C) describe somebody who users the product while buyer personas describe those who decide to buy products. Customer and market research that goes into building product personas also drives feature development. Userpilot product persona example: Product Marketing Manager.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98