Userpilot

APRIL 24, 2024

This includes the SaaS industry too. From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. In this article, we explain: Why investing in AI in SaaS is a must. What AI tools you can use. Let’s get to it!

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Userpilot

NOVEMBER 13, 2023

If you want loyal customers who keep coming back to your product or service, you need customer enablement. Instead, you also have to help customers get the maximum value from it. That’s exactly what effective customer enablement does – it helps customers get all the tools needed for successful product engagement.

Feedback Software 89

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Userpilot

NOVEMBER 24, 2022

Have you ever wondered why SaaS companies are spending so much on self-service solutions and customer education programs? Well, enabling customer success is just about one of the highest ROI activities you can do. Customer education is the discipline of teaching customers how to use and get value from your product.

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Userpilot

MAY 20, 2024

Are you using B2B loyalty programs in your business? They are a great way to encourage and retain customers by offering rewards to help you create long-term relationships with new customers. TL;DR B2B loyalty programs reward businesses with tiers, points, cashback, and exclusive offers to foster long-term partnerships.

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Userpilot

JULY 10, 2024

If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. We explore how to create an effective SaaS marketing strategy plan and share 14 product marketing strategies you should implement in your SaaS business. Both are vital for SaaS success.

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Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

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Userpilot

OCTOBER 23, 2022

A B2B SaaS customer journey map is key to creating a wholesome product experience for your customers. To get it right, SaaS companies must step back and see the product from the customer’s viewpoint. At the awareness stage, customers are searching for a solution to a problem.

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Userpilot

MAY 12, 2021

High churn rates and dissatisfied customers. Product analytics tools can provide key growth insights that help you solve user problems and provide killer user experiences at the same time. Here’s a guide on how to use these tools. What Are Product Analytics Tools? What Is the Hierarchy of User Friction?

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Userpilot

JANUARY 17, 2023

A frictionless customer experience ensures your customers stay with you for a long time. But it requires dedication and consistency to achieve a frictionless experience for your users. Interaction friction : Occurs when the product’s interface is confusing or not easily navigable for users.

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Userpilot

NOVEMBER 29, 2022

Creating and distributing effective B2B customer satisfaction surveys is a vital step in understanding your customers and fostering mutually beneficial business relationships. Analyzing user sentiment can unlock valuable insights that improve customer satisfaction, and skyrocket retention. Let’s begin.

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Userpilot

MAY 20, 2024

The customer sentiment score can help you tell how well-perceived your brand is. Let’s explore the customer sentiment score, how to measure it with user feedback , and what strategies you can execute to elevate the customer experience. But how can you measure and improve it?

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Userpilot

MAY 8, 2024

If your product doesn’t satisfy customer needs, its future looks bleak. You won’t be able to retain your users or convert them into paying customers. You will learn about different types of customer needs and how to identify them. You will learn about different types of customer needs and how to identify them.

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Userpilot

MAY 26, 2024

A Customer Effort Score (CES) survey is a powerful tool for assessing how easy it is for customers to interact with your product. It helps you identify areas for improvement and enhance the user experience. Customer effort score calculation. CES surveys might not be enough to collect 360-degree customer feedback.

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Userpilot

NOVEMBER 29, 2023

With the right product research tools, you can dissect vast pools of data, gather actionable insights, and create products that align directly with your user’s needs. For that reason, we’ll go over 12 of the best tools you should use when conducting product research. Qualtrics. UXPressia.

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Userpilot

JULY 20, 2024

They develop strategies to reduce customer churn (the rate at which customers stop using a service) and increase customer loyalty. Customer retention managers rely on various tools to enhance customer satisfaction and loyalty. Looking into tools for retention managers? Book a demo to see it in action!

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Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. It attracts people (who’d otherwise be strangers) to become your customers. It helps you visualize the customer journey. Which involves attracting the attention of potential customers through content and ads.

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Userpilot

NOVEMBER 7, 2024

An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? This both shortens the sales process and enhances the customer experience. This results in faster Aha!

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Userpilot

MARCH 21, 2024

How do you even know if you have no clue what your ideal customer looks like? That’s why you need a customer profile template. Read on to find out the different types that make a customer profile, how you can create a customer profile template in 5 steps, and some customer profile examples.

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Product Talk

DECEMBER 7, 2022

Customer interviewing is one of the most valuable activities a product team can do. It’s simply the easiest, most sustainable way of learning about your customers and what they need. Customer interviewing is one of the most valuable activities a product team can do. What doesn’t count as a customer interview? Tweet This.

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Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Asking users to rate from 1 to 5 how easy it is to use your product and measure your customer effort score. Let’s go over them.

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Product Management University

JANUARY 3, 2023

Sales demos are one of the easiest ways to boost your credibility with prospects and customers. What is a B2B Sales Demo Script? Your B2B sales demo is the verbal value story you’ll tell when giving sales demos to prospective clients and current customers. Research Your Target Customer. Focus on Outcomes.

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Userpilot

JULY 16, 2024

Are you a SaaS product manager in search of product differentiation examples to inspire your differentiation strategy? ClickUp achieves product differentiation through customization. Hopstack’s differentiator is its exceptional user experience. HubSpot prides itself on its exceptional customer service.

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Userpilot

JULY 14, 2022

Tech-touch customer success offers a highly-relevant and personalized experience to your customer while also being automated using software. What’s better, any SaaS business can leverage tech-touch strategies to increase customer loyalty and scale customer success more efficiently.

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Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

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Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Here are eight user persona examples to guide you in creating your own detailed personas. User persona : Useful for product development and user experience design. What is a persona?

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Userpilot

JANUARY 31, 2023

Wondering what customer satisfaction benchmarking is in SaaS and how your business compares to other SaaS companies? You can then make more informed decisions to improve customer satisfaction and retain more customers. TL;DR Customer satisfaction measures how satisfied your customers are with your products.

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The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

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Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? What customer data can you collect to derive valuable insights and improve retention? In this piece, we’ll cover everything you need to know about customer behavior analysis. Hotjar — for recording user behavior in-app.

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Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers. Surveys (here – in-app survey templates from Userpilot ).

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UX Studio

SEPTEMBER 6, 2023

Not long ago, we noticed an interesting trend: even businesses that had nothing to do with the usual tech sector were seeking UX studio’s help to improve their websites and apps. Even big B2B players (Business-to-Business) were interested in UX research. We had to think differently when doing research with B2B customers.

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UX Planet

JANUARY 18, 2024

It’s a beacon that illuminates user pain points and behavioral nuances, gleaned from direct insights. In any project, the user experience is paramount, and evolving this experience hinges on robust UX research. UX design, on the other hand, uses these insights to create intuitive, user-friendly interfaces and experiences.

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Userpilot

AUGUST 11, 2022

Since customer success roles are relatively new, companies don’t always have a clear idea of what responsibilities are appropriate for a customer success manager (CSM). Customer success ensures customers get their desired outcome when using your product. Which involves: Managing churn and increasing customer retention.

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The Product Coalition

NOVEMBER 29, 2021

This is in continuation to the previous article in which I’ll be discussing the tools and practices corresponding to each of the phases that help teams drive end to end agile product life cycle. These tools and practices are standalone sufficient and they can be picked as what fits best for the team and organization.

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Userpilot

JULY 18, 2024

According to our latest NPS benchmark report, the average NPS in SaaS is 35.7. Let’s explore our product metrics benchmark and learn: What NPS is and why it’s important for SaaS businesses. NPS is important because it correlates with customer satisfaction , positive word-of-mouth , and loyalty, essential for product growth.

Data Visualization 88

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Userpilot

MARCH 20, 2024

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

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Userpilot

MAY 14, 2024

A customer behavior model reveals the external and intrinsic factors influencing buying decisions. This article covers 12 of the most common customer behavior models and how to maximize them for better product management. Customer behavior models also help them improve user experience and boost customer retention.

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Userpilot

APRIL 23, 2021

But it’s an absolutely critical step for any SaaS strategy. In this article, we’ll take a quick look over what a user persona is and how to create one. What is a user persona? How to create a user persona? SaaS User Persona Example -Userpilot: Product Manager 2.

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