Userpilot

DECEMBER 11, 2022

Is your B2B Product Marketing strategy working for you? Brand positioning, demonstrating your value proposition to other businesses, and making channel decisions; B2B product marketing can become a complex process. A B2B marketing strategy is any marketing activity aimed at turning other companies into customers.

B2B 98

B2B Feedback Software Product Marketing Customer Experience 98

Userpilot

APRIL 24, 2024

From marketing to product management and customer success, AI is improving productivity, helping teams make better decisions, and improving customer experience. AI chatbots handle queries three times faster than customer service agents, improving efficiency while meeting customers’ preferences for self-service.

Analytic Tools 96

Analytic Tools Feedback Software Data Visualization Reporting Tools 96

Userpilot

NOVEMBER 20, 2022

Customer experience is so important for product growth and retention. Digitize customer experience to meet customers where they are – online. In this article, we’ll cover: What digital customer experience is and why you should do it. Important steps to digitize your customer experience.

Customer Experience 98

Customer Experience User Testing Embedded Analytics Customer Feedback 98

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? How do you increase engagement at each stage of the customer lifecycle? In this blog post, we’ll explore five stages of the customer lifecycle in detail and offer tips on how to boost engagement at each one. What is the customer lifecycle?

Feedback Software 98

Feedback Software Analytic Tools Data Visualization Customer Feedback 98

Userpilot

JANUARY 9, 2023

We also look at the process of building a product persona, the data you need to collect, and some user persona examples that you can use for your SaaS. Product personas are fictional characters that represent real users. Customer and market research that goes into building product personas also drives feature development.

Feedback Software 98

Feedback Software Research Software Analytic Tools User Testing 98

Userpilot

NOVEMBER 8, 2022

This article covers all you need to know to create a solid GTM strategy for your SaaS startup or B2B business model. A typical B2B GTM strategy details the business objectives, a unique value proposition, pricing details, marketing channels, and distribution channels. When entering a new market with an existing product.

Feedback Software 98

Feedback Software User Testing Product Research Strategy 98

Lenny Rachitsky

MARCH 5, 2024

The number of hours required to prepare for a successful campaign varies based on the stage of your product, your experience with PH, and who your users are (i.e. B2B versus B2C). Finally, B2C products often see more signups than B2B products, thanks to a broader target market. A personal message goes a long way.

Startups 121

Startups Feedback Software Onboarding KPIs Technical Review 121