The Product Guy

MAY 7, 2020

Product definition thus varies from organization to organization which causes confusion and frustration within product organization. Mushrooming of training sessions and certifications on PM reflects the situation quite well. . Ultimately the accountability lies with the Product Manager.

Technical Review 398

Technical Review Product Management Product Manager Research Software 398

Product Management University

SEPTEMBER 20, 2017

The next big leap for the B2B product management profession will be a complete shift away from “market problems” to a focus on “customer goals.” This will be the turning point that finally takes B2B product management to the level of influence and leadership it has always aspired to in the organization.

B2B 100

B2B Customer Experience Marketing Product Management 100

Product Management University

MARCH 26, 2020

Proficientz is giving back to the product management and product marketing community that has given us incredible support for the past 18 years. We’re offering the opportunity to learn a unique “solutions” approach to product management and product marketing that’s practically free!

Certifications 26

Certifications B2B Product Marketing Product Management 26

The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

B2B 52

B2B Product Research User Testing Data Visualization 52

Product Management University

MAY 27, 2020

Learn outcome-based product management and product marketing from start to finish, including minimum viable product (MVP) definition. $99 99 for a 1-month subscription including Portfolio Product Management Certification that certifies your specialized solution management & marketing skills for B2B.

Customer Experience 130

Customer Experience Certifications B2B Definition 130

Product Management University

APRIL 12, 2018

GREENVILLE, SC – April 12, 2018 — Proficientz announced today its 2018 Product Management University training curriculum, a series of training courses that teach best practices in product management, product marketing and sales enablement for B2B and B2B2C organizations. Incentive Pricing. About Proficientz.

Product Management 22

Product Management Product Manager B2B Management 22

The Product HQ

JULY 1, 2024

Looking to know the average B2B product manager’s salary? According to Glassdoor, the average B2B product manager salary in the US is $161,935 , with the average product manager salary range being between $100,000 and $267,000. In this article, we dive deeper into the average product salaries of B2B PMs.

B2B 52

B2B Technical Advisors Reporting Tools Product Management 52

Product Management University

NOVEMBER 6, 2018

Start Your Product Management Career Today. If you’re looking to make a career move into product management or product marketing, enroll in Product Management University On-Demand , an online training and certification program for B2B product management, product marketing and sales enablement that’s centered on customer success.

Product Management 124

Product Management Product Manager Customer Experience Certifications 124

Product Management University

JUNE 11, 2020

There are plenty of product manager job interview questions out there for hiring managers. Here are three that the product manager (or product marketing) candidate can ask the hiring managers. Approach your next product manager job interview (or product marketing) with these two rules of thumb and three go-to questions.

Product Management 130

Product Management Product Manager Management Management 130

Product Management University

SEPTEMBER 20, 2017

Most B2B organizations get started the same way. But eventually products commoditize, markets shift and the law of diminishing returns kicks in. 5. Stop Doing Product ROIs and Start Doing Market Segment ROIs. In B2B, product ROIs aren’t relevant, especially in a vertical market model.

Strategy 113

Strategy B2B Customer Experience Certifications 113

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. It also describes valuable skills you need to learn and career paths within product management, among other things. There is no shortcut to becoming a B2B product manager.

B2B 52

B2B User Testing Research Software Analytic Tools 52

Userpilot

JUNE 28, 2024

Embarking on a career as a product marketing manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product marketing manager. Product marketing manager. Let’s dive in!

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Product Management University

AUGUST 9, 2017

If you’re in a product management, product marketing or sales enablement role, consider replacing the phrase market problems with customer goals. It will open your eyes to a whole new narrative, and it will help you deliver, market and sell solutions with more strategic customer value. Why is that goal important?

Marketing 100

Marketing Certifications Differentiation B2B 100

Product Management University

OCTOBER 17, 2017

For organizations, this approach builds long-term competence for delivering, marketing and selling solutions that address unmet customer needs, regardless of the organizational chaos that’s constantly swirling around the products. The post Learning Product Management Skills vs. Training: Big Difference!

Product Management 100

Product Management Product Manager B2B Product Research 100

Product Management University

SEPTEMBER 20, 2017

It will be easier for the market to understand and easier for the sales team to sell. Proficientz has the one and only product management, product marketing and sales enablement framework and training programs that support a solutions-driven product management model.

Data Visualization 100

Data Visualization Product Management Product Manager Healthcare 100

Userpilot

JUNE 19, 2024

Interested in product marketing manager roles? In this guide, we’ll explore the ins and outs of product marketing manager roles through detailed job descriptions and handy templates. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for product marketing managers is crucial whether you’re entering the field or looking to advance your career. TL;DR A product marketing manager is a professional responsible for promoting and selling their company’s products. Let’s get started!

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

JUNE 26, 2024

Starting a career as a product marketing manager requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for a product marketing manager, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Research Software 40

Research Software Feedback Software Analytic Tools Product Marketing 40

Intercom, Inc.

DECEMBER 13, 2018

It’s easy to connect the dots between mission and product when you consider the social media behemoth’s more than 2 billion worldwide users. But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup.

Feedback Software 151

Feedback Software Data Visualization Customer Experience User Testing 151

The Product Coalition

JUNE 15, 2020

Product-led growth strategy is a methodology that positions the product as the primary driver of growth for the company. It’s cheaper, reaches more people, and has proven results for SaaS, B2B, and B2C companies. What Are the Benefits of a Product-Led Growth Strategy? Or , you could let your product do the talking.

Onboarding KPIs 88

Onboarding KPIs Strategy Product Management Product Manager 88

Userpilot

JULY 16, 2024

Initially, Dock used overly broad messaging to target the larger B2B market. Then, the product team realized that individuals in sales and onboarding faced the most difficulties in collaborating with customers, and there weren’t specific tools available for them to manage projects with customers.

Differentiation 111

Differentiation Analytic Tools Research Software Feedback Software 111

Userpilot

JUNE 28, 2024

Support product marketing initiatives by identifying and targeting key user segments while working with other teams. Growth Hacking Mini-Degree (Growth Tribe) : While not a traditional certification, this program gets mentioned for its practical approach to growth hacking, a core skill for user acquisition.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

BrainStation Product Management

AUGUST 7, 2019

Certainly, there is a lot to dig into here for product professionals. Product professionals would be well-served by a May episode in which general partner David Ulevitch – Founder of OpenDNS and EveryDNS – shared advice on pricing and packaging and finding a balance between the product visionary and the product manager.

User Testing 63

User Testing Product Research Research Software Product Management 63

Userpilot

JANUARY 7, 2021

For instance – for us at Userpilot , the user can be anyone from a Product Manager, Product Marketing Manager, UX researcher or designer, to Customer Success Manager or even a SaaS founder. Hubspot has created an entire certification program around the different product in its marketing suite using badges: Source: HubSpot.

Onboarding KPIs 85

Onboarding KPIs Research Software Feedback Software User Testing 85

The Product Cafe

JANUARY 18, 2024

Esteban Contreras Esteemed for his 16-year journey in scaling SaaS products and strategic innovation. He is a key advisor and speaker known for his product strategy insights. Leah Tharin Specializes in B2B SaaS, focusing on product-led growth and retention. Thus, here are some AI courses to kickstart your journey.

Artificial Inteligence 52

Artificial Inteligence Technical Advisors Customer Experience User Testing 52

Userpilot

JULY 6, 2023

We know it’s perfect for customer success and product marketing because we built it for it. Userpilot brings more than the ability to trigger NPS surveys inside your app, you can also create onboarding flows , collect user behavior data , and give access to advanced product analytics —everything to nurture product growth.

Data Visualization 98

Data Visualization Embedded Analytics Analytic Tools Feedback Software 98

The Product Coalition

OCTOBER 27, 2020

There needs to be some incentive for people to invest in a product that doesn’t exist yet. Some crowdfunding campaigns go down the merch route, offering exclusive t-shirts/posters/boxes to accompany the product. You might also be interested in: 5 Product Management Myths: Busted! Are you interested in Product Management?

Feedback Software 90

Feedback Software Customer Experience Entertainment Advertising 90

Userpilot

JULY 13, 2022

Product Manager HQ. Product Manager HQ is a great resource for aspiring product professionals and those who have only just started their careers in the field. It offers certification programmes, organizes events, runs a job board, and has the largest product management Slack community. The Productboard Blog.

Blog 98

Blog Analytic Tools Research Software User Testing 98

Gainsight

JUNE 23, 2020

Looking back now, it’s hard to believe that 2020 kicked-off just like any other event year in the fast-paced world of B2B SaaS. . Intellum, a Learning Management System, was already the platform for Pulse+, Gainsight’s online platform for eLearning and industry certifications. Content Production and Delivery.

Events 88

Events Feedback Software Technical Review Systems Review 88

Userpilot

JUNE 19, 2024

It can additionally include a list of preferred skills, experience, and certifications. The specific requirements for this role will vary depending on the company size, industry, and the stage of the product lifecycle. Carrying out extensive market research to identify patterns and trends that serve as pointers for product strategies.

Data Visualization 52

Data Visualization User Testing Analytic Tools Research Software 52

BrainMates

SEPTEMBER 4, 2023

In contrast, product-led growth leverages the product’s value to drive conversions – with an emphasis on getting users to experience and adopt the product as quickly as possible through such methods as self-serve product demos, trials, freemium, self-serve onboarding, gamification and notifications, product education and certifications.

Data Visualization 52

Data Visualization Onboarding KPIs Customer Experience Customer Feedback 52

BrainStation Product Management

AUGUST 7, 2019

With that in mind, here are nine great podcasts that all Product Managers should be listening to. Learn product management skills to boost your career – from home! BrainStation offers Online Live Certificate Courses in data, design, development, marketing, and product management. Speak to a Learning Advisor.

User Testing 40

User Testing Product Research Product Management Product Manager 40

Userpilot

JUNE 12, 2024

Support product marketing initiatives by identifying and targeting key user segments while working with other teams. B2B marketing secrets: A four-step process for getting consistent high-quality clients : This book guides B2B businesses into getting more clients. How much does a user acquisition specialist make?

Analytic Tools 52

Analytic Tools Data Visualization Research Software Customer Experience 52

Userpilot

JUNE 19, 2024

It can additionally include a list of preferred skills, experience, and certifications. The specific requirements for this role will vary depending on the company size, industry, target audience, and the product or service being offered. Create and optimize landing pages to improve user engagement and conversion rates.

Analytic Tools 40

Analytic Tools Research Software Customer Experience Data Visualization 40

Intercom, Inc.

MARCH 29, 2022

into B2B software. Beautiful design, heavily focused on productivity and on power. So let’s take a look at the product in more detail. Product demo: Intercom Switch. Jasmine Jaume, Director of Product Marketing at Intercom : Thanks, Paul, and hi everyone. Jasmine, over to you.

Feedback Software 118

Feedback Software Customer Communications Reporting Tools Events 118