Product Management University

MARCH 14, 2023

Today, Product Management University announced the availability of its Customer Outcome Framework for B2B. About Product Management University Product Management University is a B2B/B2B2C training organization with training and certification programs for product management, product marketing, sales and customer success teams.

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Userpilot

DECEMBER 19, 2022

However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?

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Userpilot

OCTOBER 15, 2022

Want to improve your SaaS retention rates and looking for B2B customer experience best practices to get started with? In this article, we’ll cover: The essential components of the B2B customer experience. 15 B2B customer experience best practices that drive business growth. What is B2B customer experience?

Customer Experience 98

Customer Experience B2B User Testing Customer Feedback 98

The Product Guy

MAY 7, 2020

Hence it is critical that one is aware of the best practises of the role and develops his own philosophy which results into maximum positive leverage for the organization. Mushrooming of training sessions and certifications on PM reflects the situation quite well. . This is especially important in the B2B space.

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Technical Review Product Manager Product Management Research Software 398

Userpilot

OCTOBER 16, 2022

You can tell customers are developing a positive relationship with your product when they become active users. Loyalty programs help reinforce positive relationships and build intimacy through compelling rewards. Even simple stuff like adding certification badges to your customer’s profile can vastly improve user experience.

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User Testing Feedback Software Research Software Analytic Tools 98

Product Management University

NOVEMBER 6, 2018

In order to consistently deliver solutions that are valuable enough to make customers measurably better at their business, product managers absolutely, positively have to know WHAT their target customers are trying to accomplish, WHY those business goals are important, WHAT’s stopping them and how success is measured.

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Product Manager Product Management Customer Experience Certifications 124

The Product HQ

JUNE 10, 2024

Are you looking to break into an exciting career in B2B product management? Then ensure you have the right skills before commencing a B2B product manager job. B2B Product management guides the activities of the entire product life cycle from product indentation to its final launch.

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The Product HQ

JULY 1, 2024

Looking to know the average B2B product manager’s salary? According to Glassdoor, the average B2B product manager salary in the US is $161,935 , with the average product manager salary range being between $100,000 and $267,000. On top of that, according to Comparably, B2B product managers earn the most in Salt Lake City.

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Product Management University

SEPTEMBER 20, 2017

Most B2B organizations get started the same way. Sometimes, it’s as simple as positioning, marketing and selling your value in the context of each vertical market. In B2B, product ROIs aren’t relevant, especially in a vertical market model. They identify a niche problem and develop a solution. Then they do it again, and again.

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Strategy B2B Customer Experience Certifications 113

The Product HQ

APRIL 20, 2024

Looking to become a B2B Product Manager? This career guide offers a detailed overview of the best B2B product management training options. There is no shortcut to becoming a B2B product manager. Business-to-business (B2B) or business-to-consumer (B2C) product managers (PMs) have mastered various hard skills.

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Product Management University

NOVEMBER 2, 2017

The B2B Product Manager Magazine October 2017 is now available. The post How Buyers Sell Themselves, Product Usability & Revenue, and Two Types of Demos appeared first on Proficientz - Advanced Product Management Training & Certification for B2B. Be sure to check out our brand new lineup of advanced training programs.

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Demo Magazine Certifications B2B 200

Product Management University

AUGUST 28, 2017

The B2B Product Manager Magazine August 2017 is now available. The post User Engagement, Customer Goals and a Sustainable Growth Strategy appeared first on Proficientz - Advanced Product Management Training & Certification for B2B. Enjoy our August issue!

Customer Feedback 100

Customer Feedback Strategy Magazine Certifications 100

Product Management University

SEPTEMBER 20, 2017

Define the obstacles each product can eliminate and position, market and sell them under one umbrella – the customer goal. The post Five Steps to Solutions-Driven Product Management appeared first on Proficientz - Advanced Product Management Training & Certification for B2B. Integrate Products.

Data Visualization 100

Data Visualization Product Manager Product Management Healthcare 100

Intercom, Inc.

JANUARY 5, 2022

We felt fortunate to even be in a position to start the company when we did, and that appreciation has just fueled this really unprecedented year. Adam: It was, again, just being in a position where we felt comfortable to do it. SOC 2 is not a pass-fail certification, which is really important and a common misconception.

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Reporting Tools Data Visualization Software Review Technical Review 211

Product Management University

OCTOBER 25, 2017

appeared first on Proficientz - Advanced Product Management Training & Certification for B2B. Contact Proficientz to supercharge your sales methodology and up-level the business skills of your sales team so they can win more. The post Prospects Will Sell Themselves. You Just Have to Let Them!

Certifications 113

Certifications User Testing B2B Framework 113

Product Management University

OCTOBER 17, 2017

Learning how to manage, market and sell products and services in a B2B and B2B2C world is nothing short of complex. appeared first on Proficientz - Advanced Product Management Training & Certification for B2B. Here’s the thing. It’s one thing to understand what customer-driven means.

Product Manager 100

Product Manager Product Management B2B Product Research 100

Product Management University

OCTOBER 24, 2017

The post Demonstrating Solutions vs. Products appeared first on Proficientz - Advanced Product Management Training & Certification for B2B.

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Userpilot

JULY 16, 2024

With customers already viewing your product as different, any positive experience will reinforce this view and keep them coming for more. For example, a brand may position itself as affordable (lower quality, lower price), while another is positioned as luxury (higher quality, higher price).

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Mironov Consulting

JANUARY 24, 2024

  If up-market, then customization and security certifications and F100 success stories and dozens of integrations are top priority.  But I rarely see the right person in the right position, empowered by the CEO, politically astute, experienced in multiple functions, and with enough gravitas to keep everyone playing along. 

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Product Strategy Strategy Onboarding KPIs Data Visualization 119

Userpilot

SEPTEMBER 29, 2022

Looking to try out new B2B customer engagement strategies to improve your product’s overall user experience and drive retention? 17 B2B customer engagement strategies for each stage of the user’s journey: Start developing your customer engagement strategy with user journey mapping. We got you covered!

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

Intercom, Inc.

DECEMBER 13, 2018

But as the college-dorm-room startup matures, there’s a fascinating twist to be found in the way it applies its new mission to Workplace, a B2B startup within the (former) startup. We did not have these certifications when we started, because Workplace was a product for Facebook itself. Julien: Indeed.

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Feedback Software Data Visualization Customer Experience User Testing 151

Userpilot

JUNE 28, 2024

An MBA could be preferred for senior-level positions, although is not always required. Starting as a Marketing Coordinator will lead you to a senior or managerial position. Certification : You will then need to get certified as a product marketing manager. You can get this through internships and participating in related tasks.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

JULY 20, 2024

Boosting your qualifications through certifications and developing skills in data analysis, communication, and problem-solving can set you apart. ClientSuccess and ChurnZero focus on B2B customer success, health scoring, and churn prediction, etc. Looking into tools for retention managers?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

JUNE 30, 2024

Conduct market research to inform sales strategies and enable the sales team to position the company’s products effectively. Director of Sales Enablement : For this position, you need 7+ years of experience. This certification equips you with the skills to develop and motivate salespeople.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

NOVEMBER 24, 2022

Award them course completion certificates to boost their self-esteem, and reward them with gift cards and discounts to nurture better relationships. The best way to get a grasp of this post-purchase reception is by looking at recurring themes in support tickets as well as customer reviews (both negative and positive).

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Feedback Software Analytic Tools Reporting Tools Data Visualization 98

Userpilot

DECEMBER 3, 2022

You can use gamified elements like celebratory modals , and badges, certificates. Loyal customers have built a positive relationship with the company and are now referring new business to the company. The acquisition stage in SaaS is a bit different than a typical B2B company.

Feedback Software 98

Feedback Software Customer Experience Analytic Tools Customer Feedback 98

The Product Coalition

JUNE 15, 2020

Product-led growth strategy is a methodology that positions the product as the primary driver of growth for the company. It’s cheaper, reaches more people, and has proven results for SaaS, B2B, and B2C companies. Check out our certifications here. Let’s examine this “new” trend… What Does Product-Led Growth Mean?

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Onboarding KPIs Strategy Product Manager Product Management 88

ProductPlan

OCTOBER 1, 2020

From books , podcasts , and blogs to earning certificates and joining online communities , there is truly an abundance of options (read the short Guide to Product Management Resources to learn even more). The conference is structured around the “7 Ps of Product”—Problem, Purpose, Position, Price, Practice, Promotion, and Performance.

Research Software 107

Research Software Onboarding KPIs Technical Review Agile 107

Userpilot

JULY 21, 2024

Certifications in customer experience, data analytics, business analysis, and project management can also boost your expertise. A few to consider include Google Data Analytics Professional Certificate, Certified Business Analysis Professional (CBAP) Certification, etc.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 28, 2024

Here is a typical career path and how to progress in each position: Marketing coordinator/assistant (entry-level) : You can progress by gaining hands-on experience with digital marketing tools, learning about user acquisition strategies, and developing product analysis skills. What skills should a user acquisition specialist have?

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

JULY 20, 2024

Supplement this with online courses or certifications, and consider internships to gain practical experience. Retention specialists can leverage platforms like Userpilot for understanding user journeys, ClientSuccess and ChurnZero for B2B customer success and churn prediction, Baremetrics for subscription analytics, etc.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Gainsight

JULY 25, 2023

Things like assignments, recommendations, just-in-time learning, and full-blown training and certification are important to ensure customers use the software after purchase and use it to its fullest potential to support their needs. Ovsyannikov says that education is valuable to companies of all sizes, both B2B and B2C.

Analytic Tools 52

Analytic Tools Feedback Software Education Generative AI 52

The Product Coalition

FEBRUARY 4, 2020

You might also be interested in: How I Created A B2B Customer Lead Prioritization Model 2. It could be to delight customers (measured in positive reviews and referrals) or reduce abandonment. Check out our certifications here. To do this, think about the goal you’re trying to reach. Are you interested in Product Management?

Customer Experience 79

Customer Experience Product Manager Product Management Technical Review 79

The Product Coalition

JUNE 7, 2019

For those who do achieve a position, it helps them keep away potential competitors. Likewise, dealing with B2C or B2B customers completely alters your approach to product development and improvement. In time, I obtained SCRUM and other certifications in Silicon Valley. In a way, you must craft your own way to the position.

Data Visualization 61

Data Visualization Customer Experience Analytic Tools Product Research 61

Userpilot

AUGUST 28, 2024

Build Relevant Experience : Most customer engagement manager positions require 6-8 years of experience in project management, client relations, or business development. Change Management Certifications : (Prosci, APMG, etc.) If change management is a significant aspect of your role, these certifications can be valuable.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

JULY 11, 2024

In this article, we will outline the typical journey for retention specialists, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Entry-level positions might start around $22,529 , while mid-career professionals with 3-6 years of experience can earn closer to $37,175.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 28, 2024

Conduct market research to inform sales strategies and enable the sales team to position the company’s products effectively. Director of Sales Enablement : For this position, you need 7+ years of experience. This certification equips you with the skills to develop and motivate salespeople.

Data Visualization 40

Data Visualization Analytic Tools Feedback Software Research Software 40