B2B Certifications Inbound 
Userpilot
DECEMBER 19, 2022
However, getting the attention of your target customers with B2B marketing strategies is a lot harder. This article will teach you the difference between B2C and B2B marketing, go over a few B2B examples, and walk through 15 proven strategies that can take your product marketing to the next level! What is B2B marketing?
Userpilot
JUNE 28, 2024
Certification : You will then need to get certified as a product marketing manager. The main certificates include the Meta Marketing Professional Certificate, Certified Digital Marketing Professional (CDMP), and others. Certification : You will then need to get certified as a product marketing manager.
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Userpilot
JULY 21, 2024
Consider certifications in customer service, customer experience management, or specialized programs like Subscription Success Certification (SSC) or Professional in Customer Retention (PCR) to enhance your expertise. Their articles are known for being informative, engaging, and backed by data-driven insights.
Userpilot
JULY 20, 2024
Supplement this with online courses or certifications, and consider internships to gain practical experience. Retention specialists can leverage platforms like Userpilot for understanding user journeys, ClientSuccess and ChurnZero for B2B customer success and churn prediction, Baremetrics for subscription analytics, etc.
Userpilot
JULY 11, 2024
Online Courses and Certifications : Platforms like Coursera, Udemy, and LinkedIn Learning offer retention specialist courses and certifications. HubSpot : The HubSpot blog is a well-rounded resource that covers various aspects of customer retention, from inbound marketing to customer service.
Userpilot
AUGUST 19, 2024
The HubSpot Blog : This blog covers a wide range of marketing and customer engagement topics, including inbound marketing, content marketing , and social media marketing. Change Management Certifications : (Prosci, APMG, etc.) If change management is a significant aspect of your role, these certifications can be valuable.
Userpilot
AUGUST 28, 2024
Obtain Certifications (Optional) : While not always required, certifications like Project Management Professional (PMP) or Certified Associate in Project Management (CAPM) can demonstrate your knowledge and expertise. Change Management Certifications : (Prosci, APMG, etc.) Staying updated on industry trends is also crucial.
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