Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. It attracts people (who’d otherwise be strangers) to become your customers.

B2B 92

B2B Analytic Tools Feedback Software Data Visualization 92

Userpilot

JUNE 28, 2024

Gain essential skills : Skills such as market research and analysis, marketing, technical knowledge in CRM systems, marketing automation , and related technologies are crucial for this position. There is an abundance of tools for product marketing managers. You can easily find them in-app instead of searching through email.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

NOVEMBER 13, 2023

That’s exactly what effective customer enablement does – it helps customers get all the tools needed for successful product engagement. Customer success enablement focuses on providing customers with the necessary tools for success. Start collecting customer feedback to uncover user likes and dislikes.

Feedback Software 84

Feedback Software Data Visualization Analytic Tools User Testing 84

Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

JULY 20, 2024

Learning the tools essential for the role is also essential. Retention specialists can leverage platforms like Userpilot for understanding user journeys, ClientSuccess and ChurnZero for B2B customer success and churn prediction, Baremetrics for subscription analytics, etc. Looking into tools for retention specialists?

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

OCTOBER 23, 2022

A B2B SaaS customer journey map is key to creating a wholesome product experience for your customers. To get it right, SaaS companies must step back and see the product from the customer’s viewpoint. At the awareness stage, customers are searching for a solution to a problem. What is a SaaS customer journey map?

Feedback Software 67

Feedback Software B2B Customer Feedback Customer Experience 67

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. So let’s dive in and see what B2B SaaS metrics you need to track to unlock growth.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

MARCH 20, 2024

Software monetization can be complex to deal with. You can implement many software monetization strategies in your product, but picking the right one can be a challenge. This article will go through 13 software monetization solutions to help your software product create great revenue streams and drive product growth.

Analytic Tools 59

Analytic Tools Feedback Software Data Visualization Strategy 59

Userpilot

OCTOBER 16, 2022

For customer-centric SaaS companies, customer intimacy is indispensable to driving product growth. Customer intimacy is based on building an intimate relationship with the customers, so only you can offer a solution for their unique needs. Measure how your customers behave inside your app to improve the customer experience.

User Testing 91

User Testing Feedback Software Research Software Analytic Tools 91

Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Helps you streamline onboarding , integrate user feedback , and track in-app behavior. Proto persona : Helps brainstorm early-stage product features and marketing messages based on assumed user characteristics.

User Testing 88

User Testing Research Software Data Visualization Feedback Software 88

Userpilot

MARCH 14, 2023

How do you boost your freemium conversion rate and accelerate your SaaS growth? With freemium , companies are able to increase their brand awareness and grow their customer base at a low cost. This allows them to collect usage data and customer feedback to improve the product. However, this depends on your product and sector.

Feedback Software 87

Feedback Software Analytic Tools User Testing Data Visualization 87

Userpilot

AUGUST 20, 2022

“Customer love” is the last thing you think about in a B2B SaaS environment. But in the end, customers who love your brand are the ones who: Engage with your product. So how do you encourage customers to love your brand? Customer love is the emotional connection between customers and your brand.

Feedback Software 77

Feedback Software Customer Experience Customer Feedback User Testing 77

Userpilot

APRIL 18, 2023

In SaaS, customer success is needed to ensure that your customers achieve their desired outcomes with your product and become loyal advocates for your brand. In this article, we’ll show you how to build an effective customer success strategy that drives SaaS growth. Offer self-service support via in-app resource centers.

Feedback Software 86

Feedback Software Analytic Tools Customer Experience User Testing 86

Userpilot

JUNE 19, 2024

For example, a B2B company launching a complex enterprise software solution might require a strong understanding of technical specifications, while a B2C company marketing a consumer app might prioritize experience with social media marketing and user experience (UX) principles. Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

OCTOBER 21, 2022

Customer confidence is the level of trust a B2B prospect has over your brand before feeling “confident” that they have enough information to move forward through their journey. Although you can’t measure customer confidence, NPS surveys and upsell rates are great metrics to see how many customers trust your brand.

Feedback Software 90

Feedback Software User Testing Customer Experience Customer Feedback 90

Userpilot

SEPTEMBER 29, 2022

Looking to try out new B2B customer engagement strategies to improve your product’s overall user experience and drive retention? Customer engagement is enabling customers to interact with your brand on an ongoing basis through any channel of their choice. Hyper- personalize in-app communication and customer experiences.

Feedback Software 52

Feedback Software B2B Customer Feedback User Testing 52

Userpilot

APRIL 10, 2023

Could freemium work for your SaaS business? By running in-app surveys, you can get a better understanding of how well your onboarding works, the most valuable features, and how satisfied users are with the free plan. Is the freemium strategy worth it for SaaS products? Track product usage with an analytics tool.

Feedback Software 71

Feedback Software Analytic Tools User Testing Strategy 71

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? With CLM, you gain customer insights into customer behavior, needs, and preferences to create better customer experiences , remove product friction to manage customer churn, and maximize customer lifetime value (CLV) by retaining customers and turning them into brand advocates.

Feedback Software 85

Feedback Software Analytic Tools Data Visualization Customer Feedback 85

Userpilot

JULY 5, 2022

Breakthrough, disruptive or radical innovation are all more dramatic and often involve challenging the existing business model or introducing completely new technology. Incremental innovation gives you time to listen to user feedback. Disruptive innovation is what many SaaS startups aspire to.

Feedback Software 88

Feedback Software Analytic Tools Research Software Product Research 88

Userpilot

MAY 30, 2023

Whether you work in product management, customer success, or marketing, you need creative survey ideas to collect feedback that’s relevant, honest, and useful for your job. Here are four survey ideas to get feedback on customer experience: A CSAT survey to ask customers how satisfied they feel with your product.

Customer Feedback 69

Customer Feedback User Testing Feedback Software Product Research 69

Userpilot

APRIL 20, 2022

Looking for ways to engage your SaaS users in a way that drives freemium to premium conversions more efficiently? SaaS companies that cater to small businesses have higher freemium conversion rates than those that serve medium-sized companies. Keep in-app upgrade prompts contextual if you must upsell free users. Let’s dive in!

Analytic Tools 85

Analytic Tools Feedback Software Data Visualization User Testing 85

Userpilot

JULY 18, 2024

According to our latest NPS benchmark report, the average NPS in SaaS is 35.7. Let’s explore our product metrics benchmark and learn: What NPS is and why it’s important for SaaS businesses. According to our benchmark report that pulled data from 229 B2B SaaS companies, the average NPS is 35.7, NPS survey example.

Data Visualization 83

Data Visualization Reporting Tools Feedback Software Analytic Tools 83

Intercom, Inc.

MARCH 11, 2021

On the surface, B2B customer support issues might look quite different from those of B2C. Typically, B2B issues can be more complex, require the collaboration of a lot more departments within the company, and are often in direct dialogue with the consumer, rather than a buying team or committee. Know your user.

B2C 118

B2C B2B Reporting Tools Feedback Software 118

Userpilot

JUNE 18, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. There is an abundance of tools for product marketing managers. Looking into tools for product marketing managers?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Product Marketing 52

Userpilot

SEPTEMBER 10, 2022

Involuntary churn vs. voluntary churn: How do they affect SaaS businesses? You can reduce involuntary churn by prompting payment reminders in-app or through email. Instead, run in-app banners reminding them to update their credit card information. This leads to lost revenue for SaaS companies. What is involuntary churn?

Feedback Software 84

Feedback Software Analytic Tools Customer Experience Customer Feedback 84

Userpilot

OCTOBER 6, 2022

How can you analyze customer behavior in-app to deliver unparalleled in-app experiences? Group your user base into granular customer segments by shared characteristics—jobs to be done, in-app engagement , or user feedback. Design in-app strategies to improve retention based on the collected data.

Analytic Tools 82

Analytic Tools Feedback Software User Testing Customer Experience 82

Userpilot

JUNE 12, 2024

Here are five best practices that will get you there: Merge product marketing strategies with customer insights : Use tools to collect user feedback and incorporate it into marketing plans. Understand customers greatly : You can use various CRM tools to understand your customers better. Book a demo to see it in action!

Feedback Software 52

Feedback Software Research Software Analytic Tools Product Marketing 52

Userpilot

MAY 30, 2022

Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. The quality and the brand-focused segment is comprised of businesses that want the best product and are prepared to pay for it. The 3 best tools are Userpilot , Baremetrics, and Segment.

Data Visualization 89

Data Visualization Feedback Software Research Software Analytic Tools 89

Userpilot

JANUARY 3, 2023

They are both potential customers in different buyer journey stages, and knowing how to identify and classify them can help deliver the right message to each. You can convert qualified leads into customers and brand advocates with the right qualification strategy. Evaluate the performance of individual B2B companies or teams.

User Testing 88

User Testing Feedback Software Research Software Customer Experience 88

Usersnap

MARCH 16, 2023

Customer feedback is crucial to providing the best experience that users need. Usersnap helped POM leverage customer feedback to increase revenue and support the B2B2C model. Traditionally, we think about businesses being either B2B or B2C, however, there’s also a third model that combines the two.

Feedback Software 52

Feedback Software User Testing Customer Feedback Customer Experience 52

Userpilot

FEBRUARY 3, 2023

Then, collect direct customer feedback with in-app surveys. Perform social listening on social media and review sites to see an unfiltered look at what customers are saying about your brand. The two top customer analysis tools of our choice are Semrush and Userpilot. Create in-app surveys code-free with Userpilot.

Analytic Tools 88

Analytic Tools User Testing Research Software Feedback Software 88

UX Studio

JUNE 30, 2023

A website that reflects their brand and meets the expectations of their target audience is just an example. We deliver impactful, user-friend, and unique solutions for ambitious ideas. They’re building websites, brands, and digital transformation platforms that deliver results and revenue.

Research Software 61

Research Software Feedback Software Analytic Tools Reporting Tools 61

Userpilot

DECEMBER 10, 2020

Nobody likes getting negative feedback. If you don’t like getting negative feedback either – congratulations! But the whole point of killing it like a pro – in product or elsewhere – is not to take negative feedback personally. In this post we’ll discuss: Why negative feedback matters.

User Testing 86

User Testing Feedback Software Customer Feedback Analytic Tools 86

Userpilot

JULY 21, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Userpilot offers a comprehensive platform for user onboarding, engagement, and analytics. Book a demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Intercom, Inc.

DECEMBER 5, 2019

? ?. Over a few decades, SaaS has evolved from a lofty concept to an integral part of the modern business landscape. In many respects, it’s now almost impossible to envisage a work environment that doesn’t rely on a SaaS product in some shape or form. Unarguably one of the biggest brands in the world today.

Feedback Software 118

Feedback Software Artificial Inteligence Reporting Tools Technical Review 118

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? Whether you have a brand new product launch in the pipeline or planning to r elease a new version or feature , our article will guide you through the process step by step and help you develop an effective launch plan. How do you launch a SaaS product? jobs to be done.

Research Software 86

Research Software Feedback Software Onboarding KPIs Product launches 86

Userpilot

NOVEMBER 22, 2022

While segments and personas are not mutually exclusive, they have different purposes in the SaaS industry. Track in-app interactions to create behavioral segments. Track in-app engagement to create user segments, such as inactive users , power users, etc. User segment vs persona: what makes the two different from each other?

User Testing 88

User Testing Research Software Customer Experience Feedback Software 88