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How Blockchain Is Transforming Marketing: Four Effective Ways

The Product Coalition

Four years ago, Toyota partnered with analytics firm Lucidity to track marketing campaigns. The automotive giant entrusted customer data to a blockchain platform, allowing it to monitor the movement of advertising money. The technology paid off by pointing out unscrupulous web bots and other fraudulent sources to Toyota marketers.

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Emotion AI: How Far Can It Go?

The Product Coalition

Automotive There are approximately 1.44 In 2021, the automotive industry in the United States alone generated revenue of $1,53 trillion. Despite being one of the world’s largest industries, the automotive industry strives for road safety and disaster reduction to prevail. billion registered vehicles worldwide.

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How PRM Software Supports Top Trends in the Automotive Manufacturing

Gocious Blog

From fuel efficiency to safety features to high-tech solutions, the companies that dominate the market have successfully redefined their brands and introduced relevant models that meet modern needs. The is a great example of a sector that has needed to pivot regularly to meet the demand of consumers.

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Conversations with Chief Innovators: Audi Business Innovation

Modus Create

It is creating a customer-centric digital ecosystem in the automotive industry. Tesla was still pretty small, but we could sense where the market was headed. 3D rendering using Automotive Visualization Platform , developed by ABI. Automotive industry is highly regulated with long lead times.

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Tools of the Trade: How HiveMQ Automates Customer Interview Recruiting with Orbital

Product Talk

HiveMQ powers use cases in automotive, energy, logistics, smart manufacturing, transportation, and more. Leading brands like AirFrance/KLM, BMW, Matternet, Liberty Global, Mercedes-Benz, BraveHeart, and ZF choose HiveMQ to build smart IoT projects, modernize factories, and deliver better customer experiences. Yury’s next step?

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“Software eating the world” creates a growing need to educate product managers.

Product Management Unpacked

What began as his justification for hiring more people ultimately became a cornerstone in new thinking about brand management – today’s product management. Hiring them from the market could satisfy your company’s needs for a while. Modern product management started in 1931 with a memo written by Neil H.

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6 Ways Your Business can Benefit from Negative Reviews

Alchemer Mobile

Even big brands have had their fair share of angry outpour from disgruntled customers and survived. In fact, most brands hear feedback from less than one percent of their customer base. Leverage Complaints in Your Content Marketing Strategy. So, you’ve somehow received a couple of bad online reviews. Is your business doomed?