Userpilot

DECEMBER 6, 2022

Product usage data plays a critical role in your organization’s growth. Understanding how customers are using your software is key to designing a better product that meets their needs. In this article, we’ll cover the product usage metrics you need to track, ways to capture this data, and make use of it.

Analytic Tools 85

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 85

Userpilot

JUNE 3, 2022

Giving users a great first impression is critically important, so defining an effective SaaS onboarding funnel has got to be a priority for any product manager. In this article, we’re going to dig deep into the world of customer onboarding. Next, you’ll want to analyze how your onboarding funnel is working.

Analytic Tools 83

Analytic Tools Onboarding KPIs Research Software Feedback Software 83

Userpilot

JANUARY 7, 2022

The majority of SaaS executives are so concerned with engineering and raising money that they don’t give enough thought to building a SaaS onboarding process. Here’s the brutal truth: it doesn’t matter how beautifully engineered your product is or how many millions of dollars you’ve raised.

Analytic Tools 83

Analytic Tools Feedback Software Onboarding KPIs User Testing 83

Userpilot

AUGUST 1, 2024

Product marketing is the process of bringing a product to market, and a well-curated product marketing strategy is key to understanding customer needs and driving adoption. TL;DR A product marketing strategy is a roadmap for how a new product will be positioned, priced, and marketed. Let’s dive in!

Research Software 87

Research Software Analytic Tools Product Marketing Product Research 87

Userpilot

DECEMBER 21, 2022

Marketing analytics tools are a product marketing manager’s best friend. In this article, we cover: What are marketing analytics tools and why they are essential for marketing teams and marketing agencies? Key features to look for when shopping around for marketing tools. Key features of a good marketing analytics tool.

Data Visualization 80

Data Visualization Analytic Tools Feedback Software Research Software 80

Userpilot

JULY 19, 2021

It is not enough to support your users only when they have issues with your product. In this article, we look at how Customer Engagement Platforms benefit SaaS companies. Furthermore, we explore how to choose the best platform for your company and the must-have features for the best customer engagement tools.

Analytic Tools 96

Analytic Tools Research Software Reporting Tools Customer Communications 96

Userpilot

JULY 17, 2023

How to choose the right product team structure for your SaaS? This is the main question we discuss in this article, so if you’re after the answer, you’re in the right place! TL;DR A product team structure describes how the business organizes experts from different roles and functions to deliver successful products.

Analytic Tools 76

Analytic Tools Feedback Software Research Software Product Research 76

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. The team is forever busy with engineering and design projects (some visible and some well hidden), while business-critical projects are dragging on at a snail’s pace. The bigger context?—?users,

Product Research 78

Product Research Onboarding KPIs Agile User Testing 78

Userpilot

AUGUST 21, 2024

This article will explore how to collect and analyze it effectively, diving into methods like feedback surveys, product analytics , and more. Use product usage insights to make data-driven improvements. Improved personalization Many companies struggle to deliver targeted product marketing messages. How, you ask?

Data Visualization 81

Data Visualization Analytic Tools Feedback Software Research Software 81

Userpilot

FEBRUARY 2, 2023

In many cases, content is the first touchpoint of your customer journey – your prospects’ first interaction with your product. Content testing is how you ensure that your content is relatable and well-perceived by your audience. What content should you test? Then, choose a testing method and your test participants.

User Testing 81

User Testing Research Software Feedback Software Product Research 81

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? Depending on how many your product has, it may require several hours of interviews and a number of surveys to do each. In this article, we’ll take a quick look over what a user persona is and how to create one. Source UXPressia.

Analytic Tools 97

Analytic Tools Feedback Software Research Software User Testing 97

Userpilot

APRIL 27, 2021

We hate to admit it, but there isn’t one product that is going to increase your conversion rate and reduce your churn magically. Companies need a stack of SaaS onboarding tools to create personalized experiences and bring users to their “Aha! What Is User Onboarding? Why Is SaaS Onboarding So Important? Table of Contents.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Data Visualization 52

Userpilot

SEPTEMBER 29, 2023

The product development process is part art, part science, and all important to the success of your SaaS. In this article, we've got a comprehensive review of the entire product development process. While product development describes the process of creating the product itself (i.e. Ready to get started?

User Testing 86

User Testing Feedback Software Research Software Product Research 86

Userpilot

OCTOBER 11, 2023

In this article, we're going to explain what a growth experiment is, how to create one, unpack how they're implemented, and how they can help you create sustainable growth over time. TL;DR The growth experimentation process is a systematic approach to testing new ideas. Let's get right into it!

User Testing 87

User Testing Product Research Customer Experience Onboarding KPIs 87

Userpilot

JUNE 28, 2024

Embarking on a career as a growth product manager involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful growth product manager. Try finding internships in product management , growth marketing , or data analytics.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JULY 28, 2024

Understanding the salary landscape for associate product managers is crucial whether you’re entering the field or looking to advance your career. TL;DR An associate product manager, or a junior product manager, is an entry-level position for people who are starting out in product management. Let’s get started!

Data Visualization 52

Data Visualization User Testing Analytic Tools Feedback Software 52

Userpilot

SEPTEMBER 25, 2023

And how can your SaaS business use them to facilitate product growth ? These are the main questions that the article tackles, so if you’re looking for the answers, we’ve got them! TL;DR A PLG motion is a growth strategy focused on using the product itself as the main driver of growth. What is a PLG motion?

Analytic Tools 83

Analytic Tools Onboarding KPIs Customer Experience Data Visualization 83

Userpilot

JUNE 22, 2021

When new users drop off, product metrics suffer. Onboarding new users is one of the best ways to prevent this from happening. To provide the best onboarding experience, you naturally need the best onboarding software for SaaS. What to look for in the best onboarding software for SaaS? Conclusion.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Data Visualization 52

Userpilot

JULY 7, 2024

This is the main question that the article tackles. To inspire your product team. Customer journey touchpoints are key moments where customers engage with the company or its products. For example, before the customer buys the product, they interact with the landing page. Ready to dive in? Book the demo!

User Testing 64

User Testing Data Visualization Analytic Tools Customer Experience 64

Userpilot

MAY 18, 2023

UX deals with a user's interactions with specific aspects of your product, while CX is broader and covers all customer engagements with your brand. TL;DR The user experience (UX) is the sum of a user's thoughts, impressions, and feelings as they interact with specific aspects of your product. What is customer experience?

Customer Experience 77

Customer Experience User Testing Analytic Tools Feedback Software 77

Userpilot

OCTOBER 26, 2021

It's in the interest of every SaaS team to ensure that any customer using their product experiences as much value as possible. Whether good, bad, or something in between, the sum total of the interactions a customer has with a product can be described as their "product experience." What is product experience?

Customer Experience 83

Customer Experience Analytic Tools Feedback Software Onboarding KPIs 83

Userpilot

JANUARY 8, 2024

This article shows you how. As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. Best practices for effective customer acquisition and product-led growth. In-app strategies for converting free or trial users to paying customers.

Analytic Tools 94

Analytic Tools Research Software Feedback Software Customer Experience 94

Userpilot

JUNE 27, 2024

Embarking on a career as a product specialist involves a combination of education, skills development, and practical experience. This guide will provide you with a comprehensive overview of the path to becoming a successful product specialist. You’ll also gain hands-on experience addressing user needs and helping with onboarding.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JULY 13, 2022

Do you follow any product manager blogs? Would you like to discover new ones that will give you valuable insights into product management ? In our article, we introduce 20 of our favorite product manager blogs that every product pro should follow, regardless of their experience. If yes, you are in the right place!

Blog 87

Blog Analytic Tools Research Software User Testing 87

Userpilot

NOVEMBER 21, 2023

Do you even need a product launch checklist? Technically not, but it helps a lot to have one, and you will find out why from this article! More importantly, you will find here 2 different checklists: one for new products and the other for updates or feature releases. What is a product launch checklist?

Product launches 79

Product launches User Testing Product Research Analytic Tools 79

Userpilot

FEBRUARY 21, 2022

What does a successful SaaS product launch look like? What are the pre-launch and post-launch steps (hint: user onboarding is a part of this)? A successful SaaS product launch campaign consists of three stages: the pre-launch stage, the launch stage, and the post-launch stage. The post-launch phase is all about user onboarding.

Research Software 86

Research Software Feedback Software Onboarding KPIs Product launches 86

Userpilot

JUNE 30, 2023

It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Track where most of your current customers come from or where similar products are successful. Let’s get right to it.

Research Software 75

Research Software Analytic Tools User Testing Customer Experience 75

Userpilot

JULY 26, 2021

Have you, like me, ever wondered how it’s possible to try so many SaaS products for free? It’s because of something called product-led growth (or product growth for short.). They use their product as the selling point. They promote their products, right? But isn’t that what all companies do? Not exactly.

Analytic Tools 98

Analytic Tools Feedback Software Onboarding KPIs User Testing 98

Userpilot

OCTOBER 15, 2023

But you may be thinking, what exactly is the role of a growth marketer, and how do they help grow your product ? This article will help answer that exact question. While a growth marketer emphasizes experimentation to drive growth and bolster retention, a product marketer centers on activation and adoption.

Analytic Tools 91

Analytic Tools Feedback Software Data Visualization User Testing 91

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. The main difference between product management and project management is the focus.

Data Visualization 86

Data Visualization Analytic Tools Feedback Software Research Software 86

Userpilot

JANUARY 22, 2024

A product marketing framework is like a compass that guides you through the complex, fast-paced world of SaaS. From initial launch to ongoing product management , this framework acts as a map towards sustainable growth. In this article, we dive deep into what a product marketing framework is and explore its essential components.

Feedback Software 85

Feedback Software Research Software Analytic Tools Product Research 85

Userpilot

DECEMBER 13, 2023

This is the main focus of the article. Goals are the specific UX objectives the product aspires to achieve, for example, improving usability. To make the vision actionable, break it down into specific objectives and select corresponding success metrics. A UX strategy is a plan that guides product design and development.

Research Software 78

Research Software Analytic Tools Feedback Software User Testing 78

Userpilot

OCTOBER 6, 2023

In SaaS, the B2B marketing funnel forms the backbone of any successful product and marketing team. First, let’s explain the basic concepts and then discover a 6-step process to build a B2B marketing funnel that feeds product growth. When users are considering your product and comparing it with other alternatives.

B2B 92

B2B Analytic Tools Feedback Software Data Visualization 92

Userpilot

JULY 14, 2024

In this article, we will outline the typical journey for data analysts, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities. Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. Book a demo to see it in action!

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

OCTOBER 11, 2021

Have you tried including SaaS marketing best practices in your SaaS marketing strategy and accelerate product growth ? SaaS marketing is the marketing process applied to generate demand and drive adoption and retention for SaaS products and apps. Sounds simple, right? Not necessarily. What is SaaS marketing?

Feedback Software 102

Feedback Software User Testing Product Research Customer Experience 102

The Product Coalition

MARCH 18, 2021

Are you an enterprise business leader or a start-up leader planning to offer your software product as a SaaS platform? If you are then you need to know how to build a SaaS application, and that’s exactly what we will cover in this article. Scalability: SaaS products utilize cloud platforms. billion in 2020 to $307.3

Feedback Software 133

Feedback Software Research Software Reporting Tools User Testing 133

Userpilot

SEPTEMBER 5, 2021

Are you looking for the best strategies on how to market software products? Marketing software products can be challenging with the abundance of tools out there saying they do everything for everyone. How is marketing for software products different? You might be wondering, how to compete. Let's get started.

Feedback Software 82

Feedback Software Analytic Tools Research Software Software Review 82