article thumbnail

The Top Mobile In-App Feedback Tools of 2022

Alchemer Mobile

I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Do you have the right tools to capture that voice? Mobile in-app feedback tools & solutions.

article thumbnail

Tools of the Trade: Visualizing Discovery with Opportunity Solution Trees

Product Talk

The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Key App Marketing Strategies

Alchemer Mobile

Even if you are an experienced marketer, it is important to note that app marketing is a totally different ball game, complete with different players and rules. mobile app marketing is a must. And the CPLU metric looks at the cost of acquiring an active user (defined here as anyone who launches your app at least three times).

article thumbnail

30 Steps to Mobile App Launch

Alchemer Mobile

Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.

article thumbnail

How King Crushes New Product Development using Data-Driven Insights

Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker

King uses almost a competitive launch strategy for new games, as each game has a series of KPIs that it needs to meet. King’s product managers rely heavily on analyzing product features using analytics data and visualization to improve outcomes. The key is the strategy and tools for accessing product data at the level that you'd like.

article thumbnail

Best Marketing Analytics Software for SaaS

Userpilot

Is your team struggling to determine the return on investment (ROI) of product marketing strategies? In either case, marketing analytics tools can come to your rescue. But with so many analytics solutions available in the market, how do you choose the right one? Book your demo now to see it in action.

article thumbnail

Opportunity Solution Trees: Visualize Your Discovery to Stay Aligned and Drive Outcomes

Product Talk

Opportunity solution trees help product teams chart the best path to their desired outcome. Opportunity solution trees help product teams chart the best path to their desired outcome. – Tweet This In this article, we’ll cover what an opportunity solution tree is, the benefits of using one, how to create one, and so much more.

article thumbnail

How to Scale a Data Literacy Program at Your Organization

Speaker: Megan Brown, Director, Data Literacy at Starbucks; Mariska Veenhof-Bulten, Business Intelligence Lead at bol.com; and Jennifer Wheeler, Director, IT Data and Analytics at Cardinal Health

Join data & analytics leaders from Starbucks, Cardinal Health, and bol.com for a webinar panel discussion on scaling data literacy skills across your organization with a clear strategy, a pragmatic roadmap, and executive buy-in. You’re invited! Unlocking enhanced levels of value and insight from data using a semantic layer.

article thumbnail

Embedded Analytics, Everywhere

Speaker: Dean Yao, Director of Marketing at Jinfonet

What's the next big trend in analytics software and applications? You've probably used it without even knowing: embedded reporting and analytics. Software development teams more often now are embedding 3rd party analytics solutions into their products and applications to let them focus on other core areas of their software.

article thumbnail

Ask the "Right" Questions: Your Analytics-Guided Product Strategy

Speaker: Yoav Yechiam, Founder and Head Instructor, productMBA

Analytics are highly important for product managers - and yet, analytic implementations often fail to actually help us. It's not the technology, and it's not the tactics. Analytics are there to answer important product questions, not just to collect data. He'll discuss: Why analytics are important for product managers.

article thumbnail

Are You Ready For Predictive Analytics?

Speaker: Anita Lauper Wood, Product Strategist

As a product or technology leader, you likely know there’s a tremendous value that can be gained from predictive analytics. That said, successful implementation of predictive analytics can feel unpredictable. That said, successful implementation of predictive analytics can feel unpredictable.

article thumbnail

How to Develop a Recession-Proof Product-Led Strategy

Speaker: Wes Bush, Author of "Product-Led Growth"

As PMs, we all know the importance of building a successful product-led growth strategy. Zoom, Stripe, and Airtable are all examples of software companies with strong PLG strategies. What features do their strategies have that allow them to see continued success in this ever-changing market?

article thumbnail

How Product Managers Can Learn to Love Reporting

Speaker: Eric Feinstein, Professional Services Manager, Looker

He will use the example of a product manager of a learning management software system and how she would go through the process of defining reporting for users of the product. How to evaluate embedded analytic solutions as strategy to greatly reduce initial and on-going engineering effort.

article thumbnail

Innovate Faster with Metrics that Matter

Written by Mixpanel’s Director of Analytics Strategy, Fatih Koca, get the tools, insights, and framework top companies use to define their product metrics. Tracking the right metrics is crucial to innovating your products and growing your business.

article thumbnail

How to Democratize Data Across Your Organization Using a Semantic Layer

Speaker: speakers from Verizon, Snowflake, Affinity Federal Credit Union, EverQuote, and AtScale

Each panelist will present and discuss actionable strategies for making data as consumable as possible by everyone in the organization and for increasing data velocity for faster insights using a semantic layer. In this webinar you will learn about: Making data accessible to everyone in your organization with their favorite tools.