Userpilot

JUNE 28, 2021

In this article, we’ll look at the top 6 customer engagement marketing (CEM) strategies for SaaS and how you can leverage them to provide a personalized experience to your customers. 6 customer engagement marketing strategies for SaaS. CEM Strategy #2: Offer self-serve in-app support. CEM Strategy #5: Use in-app gamification.

Feedback Software 105

Feedback Software Analytic Tools User Testing Customer Feedback 105

Roman Pichler

JUNE 7, 2022

Consequently, these teams relied on: Anecdotal feedback : “Customers love our product, they told me so.” ” Solution-centric data : “We’re making great progress; we’ve implemented 50 more user stories, and velocity is up by eight points!” If this data is actioned, bad product decisions will be made.

KPI 323

KPI Data Visualization Weak Development Team Customer Feedback 323

The Product Coalition

SEPTEMBER 24, 2024

In others, though, it’s clear they’re more of a response to market demand than a well-thought-out solution. A lot of teams have found chatbots to be useful, and some are even adding content tools into their products. It’s about driving the right behaviors that make the solution stick. It’s not just about solving problems.

Artificial Inteligence 138

Artificial Inteligence Reporting Tools Data Visualization Research Software 138

Userpilot

SEPTEMBER 14, 2023

We also look at the levels of seniority among product managers as well as the skills they need to lead successful teams and build products that delight customers. TL;DR A product manager oversees the entire software product development cycle, from discovery to launch and beyond. Who is a product manager?

Research Software 105

Research Software Analytic Tools Feedback Software Product Research 105

The Product Coalition

JANUARY 24, 2021

OKRs are an amazing tool to drive business success. Doing it right is not necessarily so, and especially with product OKRs that are a unique beast. When a startup grows, there comes a time when they decide to work with OKRs (or any other goal-setting methodology) across the board for the first time. Starting with OKRs is easy.

Analytic Tools 197

Analytic Tools Customer Experience B2C Enterprise 197

Userpilot

MARCH 16, 2023

There are positives to consider, of course: customization, improving flexibility, and reducing dependencies. If you want to create an onboarding experience optimized for speed, you might consider using no-code user onboarding tools. One downside is the risk of choosing the wrong tool. There are a number of tools on the market.

Analytic Tools 98

Analytic Tools Feedback Software Customer Experience User Testing 98

Userpilot

NOVEMBER 20, 2023

TL;DR Technical product managers work with engineering and development teams on the technical performance of software products. While product managers are more customer and business-centric, technical PMs focus on the technical development and implementation of solutions. In-app survey created in Userpilot.

Feedback Software 105

Feedback Software Analytic Tools Research Software User Testing 105

Userpilot

SEPTEMBER 10, 2024

TL;DR Digital adoption : Ensure users extract full value from your product features by measuring active users, feature usage, and product stickiness. Customer onboarding : Enhance the onboarding process using personalized experiences, checklists , and in-app guidance. Want to take product management to the next level?

Data Visualization 111

Data Visualization Analytic Tools Feedback Software Product Research 111

Userpilot

SEPTEMBER 5, 2024

Wondering if Fullstory autocapture is the right solution for your product analytics needs? Not specifically tailored for B2B/SaaS. Core events and properties These are the fundamental interactions that define the user’s experience on a website or app and directly contribute to business KPIs. Avoid bias.

Analytic Tools 103

Analytic Tools Data Visualization Feedback Software User Testing 103

Userpilot

NOVEMBER 16, 2022

That means your product drives such powerful feelings of loyalty, your users will spread positive ‘word of mouth’ feedback throughout their networks (and ultimately boost adoption rates). And because trust is a critical factor in decision-making, it’s a more effective marketing tool than any amount of advertising.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Roman Pichler

APRIL 13, 2021

To select the right KPIs, I recommend taking the following three steps: First, use the user and business goals in the product strategy to select an initial set of indicators. Then take into account the product goals on the product roadmap to discover additional KPIs. Step 3: Add Health Indicators.

Feedback Software 156

Feedback Software Data Visualization Analytic Tools Research Software 156

Usersnap

MARCH 4, 2021

Aligning feature requests with product goals How do I set up a workflow for feature requests? Aligning feature requests with product goals. Things were going well, with a great foothold in the quality assurance and software testing niche. And how do I take action with my feature requests in mind?

Feedback Software 105

Feedback Software User Testing Research Software Analytic Tools 105

Userpilot

APRIL 25, 2022

A friction log is a document capturing the challenges and frustrations a customer might face using your SaaS. Product friction describes anything that causes your users difficulty. Function friction is primarily about users being blocked from reaching their product goals because of an error, poor UX, or other factors.

Feedback Software 98

Feedback Software Analytic Tools Data Visualization User Testing 98

Userpilot

MAY 29, 2023

In this article, we’ll show you what a customer engagement framework looks like, go over the five stages of customer engagement, and look at a few customer engagement strategies that you should use for your own SaaS products! Everything from behavioral analytics to microsurveys can be used to measure customer experience.

Analytic Tools 96

Analytic Tools Feedback Software User Testing Customer Experience 96

Userpilot

APRIL 27, 2023

It allows you to understand their pain points, needs, and desires so that you can build better products that satisfy genuine market demands. In this article, we explore the: Most common types of feedback, Top ways to collect actionable feedback, Best practices to follow, And, leading software that’ll get the job done.

Feedback Software 94

Feedback Software User Testing Customer Feedback Analytic Tools 94

Userpilot

JANUARY 23, 2023

A properly-crafted growth marketing framework brings clarity and direction to your SaaS business. It identifies and stirs you towards the most important things you need to achieve sustainable product growth. The best SaaS growth frameworks follow the AAARRR funnel. Then, create a strategy, track key metrics , and iterate.

Analytic Tools 98

Analytic Tools Feedback Software Framework Data Visualization 98

Userpilot

JUNE 29, 2024

Wondering how to create a user journey map for your SaaS product? Read on to learn about: Importance of user journey maps for product teams. TL;DR A user journey map represents all the actions users complete inside the product to achieve their goals, from the moment they first log in until they become loyal users.

User Testing 111

User Testing Data Visualization Customer Feedback Customer Experience 111

Userpilot

JUNE 14, 2023

And learning how to analyze the customer journey will help you to ensure product growth and positive business outcomes. In this article, we’ll cover the definition of customer journey analytics, discuss ways to analyze the customer journey, and review customer journey analytics tools. Customer path analysis.

Data Visualization 98

Data Visualization Analytic Tools Customer Feedback Feedback Software 98

Userpilot

JULY 24, 2024

So, how do you outline a product strategy framework that is the foundation of product-led growth ? TL;DR A product strategy is an overarching plan that defines product goals and how you’ll achieve them. Product strategies help you design and grow your products. Let’s get right to it. Book a demo now.

Data Visualization 111

Data Visualization Framework Product Strategy Analytic Tools 111

Userpilot

DECEMBER 6, 2022

Product managers spend an incredible amount of time digging for user insights to uncover patterns that will drive product growth. What if there’s a system and set of tools you can use to make this process much easier? User insights sum up your users’ perceptions and feelings about your product or service.

Data Visualization 98

Data Visualization Customer Feedback User Testing Feedback Software 98

Userpilot

JANUARY 28, 2024

For example, they may be essential to secure support for certain product initiatives from senior leadership or the next round of VC funding. How do you measure product performance? You can do it by tracking product usage and customer behavior inside the app and running surveys. Product usage dashboard.

Onboarding KPIs 105

Onboarding KPIs Data Visualization Analytic Tools Customer Experience 105

Userpilot

SEPTEMBER 30, 2024

Plus, knowing what customers want helps with better brand positioning, leading to increased engagement and conversion rates. Use analytics where possible to uncover insights into customer behaviors. SMART goal-setting framework. In-app messages are received immediately and are highly relevant to the user’s current needs.

Messaging 111

Messaging Research Software User Testing Analytic Tools 111

Userpilot

JANUARY 31, 2023

In this article, we’ll explore what customer activation is, how to unlock it within your own product, and the best tactics, techniques, and onboarding tools for the job. Activation is one of the most important metrics for product managers and SaaS owners to focus on (and get right). What is customer activation?

Customer Experience 98

Customer Experience Analytic Tools User Testing Customer Feedback 98

Userpilot

OCTOBER 11, 2022

A solid product vision increases the productivity and efficiency of the product team because they understand the goal better. For the product vision to be effective, it can’t constrain the teams’ freedom to come up with the best solutions. Product vision development takes a few iterations.

Vision 111

Vision Analytic Tools Data Visualization Reporting Tools 111

Userpilot

FEBRUARY 7, 2023

In-app communication is one of the most effective ways to engage with your users since it allows you to send contextual messages at the perfect moment. This also makes in-app messaging the ideal vehicle for guidance and upsells. In-app messages should be goal-driven, targeted, personalized, and concise to maximize their efficacy.

Feedback Software 98

Feedback Software Analytic Tools Customer Experience User Testing 98

Userpilot

JULY 21, 2024

TL;DR A product designer is a professional responsible for creating user-friendly and visually appealing designs for products , particularly in digital applications like software and websites. Additionally, learning design tools such as Sketch, Figma, and Adobe Creative Suite is essential. Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

OCTOBER 11, 2021

For SaaS businesses, customer retention is the easiest way to achieve growth. To achieve that, you need to first have an accurate idea about how your product is performing. Customer acquisition cost (CAC) in SaaS is the average cost spent to acquire a paying customer and is better utilized by using product analytics.

Onboarding KPIs 98

Onboarding KPIs Feedback Software Analytic Tools Research Software 98

Userpilot

MAY 31, 2021

The product marketing manager role has been growing steadily over the two decades: And no wonder – the exponential growth of the SaaS industry, combined with the Product-Led Growth trend created a lot more demand for (and awareness of) product marketing. What is product marketing? Content marketing manager.

Analytic Tools 97

Analytic Tools Onboarding KPIs Research Software Product Marketing 97

Userpilot

JUNE 26, 2024

Starting a career as a software product owner requires understanding the key steps, skills, and experiences needed for success. In this article, we will outline the typical journey for software product owners, covering educational requirements, entry-level positions, potential advancements, and long-term opportunities.

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

JUNE 12, 2024

Understanding the salary landscape for software product owners is crucial whether you’re entering the field or looking to advance your career. A product owner is someone who manages and optimizes the product backlog to ensure its maximum value. Therefore, one must clearly define goals for their teams to succeed.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Userpilot

MAY 12, 2024

TL;DR Lou Assist is a product adoption tool built by the customer success platform Totango. It lets product teams add in-app guidance in the form of modals, tooltips, hotspots, banners, and highlights that can be built without writing any code.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Embedded Analytics 52

Userpilot

JUNE 1, 2022

Want to know how the goals-signals-metrics process can be used to create a better user experience? When you’re running a SaaS business, it’s important to define what goals, signals, and metrics you’ll be setting so that everyone in your team can be on the same page. This is a sign that your product is successful.

Onboarding KPIs 98

Onboarding KPIs Data Visualization Analytic Tools Feedback Software 98

Userpilot

JUNE 19, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Managing multiple software products and teams brings new challenges for product owners. Let’s get started!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Reporting Tools 52

Userpilot

JUNE 19, 2024

Interested in software product owner roles? In this guide, we’ll explore the ins and outs of software product owner roles through detailed job descriptions and handy templates. Agile, Scrum), and the type of software being developed. Therefore, one must clearly define goals for their teams to succeed.

Feedback Software 52

Feedback Software Analytic Tools Research Software Software Review 52

Userpilot

JUNE 17, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of software product owners is essential for success. TL;DR A software product owner is an IT professional tasked to prioritize features , create and maintain product backlog, and work with a Scrum team throughout the product development cycle.

Analytic Tools 52

Analytic Tools Feedback Software Research Software Reporting Tools 52

Userpilot

FEBRUARY 9, 2023

Organize the tools, methods, facilities, and participants in line with your goals. In most cases, dedicated third-party tools are cheaper and quicker to deploy than those built in-house. Apart from product goals , ensure that your optimizations also drive business goals. What tools are you going to use?

Product Research 98

Product Research User Testing Feedback Software Analytic Tools 98

Userpilot

MARCH 31, 2023

It’s well-known in the product world that personalization is key to building experiences that delight your users. We’ll unpack exactly how different SaaS products personalize their onboarding experiences and more and why they’re effective. What is product personalization? In-app messaging.

Product Research 98

Product Research Data Visualization Analytic Tools Research Software 98