Userpilot

AUGUST 18, 2024

SaaS tools are the industry's biggest open secret. Wondering what type of tools you should have in your stack? Then read on to discover the top 20 cloud-based apps that will help streamline different parts of your business. TL;DR SaaS tools are applications that users can access through an internet connection.

Analytic Tools 78

Analytic Tools Feedback Software Data Visualization Research Software 78

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

User Testing 134

User Testing Product Research Data Visualization Customer Feedback 134

Intercom, Inc.

JANUARY 14, 2021

With a background in computer science and an MBA, he soon realized that understanding the markets and customers is as important as building the products. And so, in 2014, he founded Productboard , a product management system that incorporates customer feedback and insights to help product teams build better products.

Feedback Software 225

Feedback Software Research Software Analytic Tools Product Strategy 225

The Product Coalition

FEBRUARY 6, 2020

After all, when you know exactly what metrics are growing, what market leaders are betting on, how and what budgets are spent, what marketing solutions are chosen, what practices should be implemented and what to focus on in the near future, life becomes better. Marketers succeed in personalization in real time.

Data Visualization 78

Data Visualization Research Software Reporting Tools Analytic Tools 78

Userpilot

DECEMBER 18, 2024

Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. It covers key topics, such as: Defining UX analytics. What is UX analytics?

Data Visualization 66

Data Visualization Analytic Tools Research Software User Testing 66

Userpilot

MAY 8, 2023

While product growth may seem as simple as “attract customers to your Software-as-a-Service solution” there are countless SaaS challenges and customer issues that you’ll need to overcome along the way. As the number of software tools and subscriptions increase, so too do the expectations of SaaS customers.

Analytic Tools 89

Analytic Tools Research Software Data Visualization Onboarding KPIs 89

Userpilot

JULY 1, 2024

Product market research is essential for comprehending your customer base, competition, and the prevailing trends within the industry. Conducting effective market research guarantees that your products are aligned with the marketplace and fulfill the needs of customers. Interviews. Focus groups. Product trials.

Research Software 59

Research Software User Testing Analytic Tools Feedback Software 59

Userpilot

APRIL 7, 2023

What are the different types of B2B customer insights for SaaS businesses? This post will take you through the 5 types of B2B insights, discuss the methods of collecting them, and show you the best tools for analyzing customer sentiment. Demographic research data help you create and understand different customer profiles.

Data Visualization 81

Data Visualization Analytic Tools Feedback Software Research Software 81

Userpilot

AUGUST 8, 2024

Crafting a winning product strategy is crucial for SaaS success, and finding the right product strategy example can provide all the inspiration you need. This article provides concrete examples of different product strategies employed by SaaS companies. There are 11 main product strategy examples in SaaS today.

Analytic Tools 90

Analytic Tools Feedback Software Research Software Product Strategy 90

Userpilot

AUGUST 30, 2024

What are the different marketing research methods product marketing teams can use to inform their strategies? You will also learn about different types of market research and how to conduct it step by step. Observational research : Watching users engage with the product, e.g., through session recordings.

User Testing 72

User Testing Research Software Market Research Product Research 72

Userpilot

JULY 10, 2024

Businesses invest heavily in product marketing through webinars, blog posts, and video content for a reason – it gets them notable results. If you’re looking to start or improve your SaaS product marketing strategy, this is the article to read. Both are vital for SaaS success.

Analytic Tools 86

Analytic Tools Feedback Software Research Software User Testing 86

Userpilot

JANUARY 8, 2024

As you read on, you will learn: The power of search engines, content marketing, and existing user testimonials and how to leverage them to win new users. In-app strategies for converting free or trial users to paying customers. To get quicker results, you’ll need to leverage paid marketing. This article shows you how.

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Analytic Tools Research Software Feedback Software Customer Experience 95

Userpilot

AUGUST 30, 2024

Customer insights enable SaaS teams to understand them better and build products that satisfy their genuine needs. From the article, you’ll learn about different kinds of customer insights (from product analytics and only) and the benefits of gathering them. Here are the top 7 ones that every SaaS should use.

Data Visualization 90

Data Visualization Customer Feedback User Testing Analytic Tools 90

UX Studio

JUNE 27, 2024

Research helps answer tough questions, so knowing when and how to use UX research vs market research methods is crucial. In this article we answer: How can you distinguish between different types of research? What characteristics define market research vs UX research?

User Testing 78

User Testing Product Research Market Research Research Software 78

Userpilot

SEPTEMBER 20, 2024

Let’s face it: qualitative data analysis is vital to understanding why users act in a particular way and how they feel about your product in a way that quantitative product analytics can’t. The aim of quantitative research is to illustrate objectively what happens inside the product, while qualitative research focuses on the why.

Data Visualization 81

Data Visualization Analytic Tools Research Software Feedback Software 81

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Product Innovation Educators

NOVEMBER 4, 2024

Tools and Techniques Jack mentions that he has personally used more than 70% of the tools in PDMA’s Body of Knowledge. Tools and Techniques Jack mentions that he has personally used more than 70% of the tools in PDMA’s Body of Knowledge.

User Testing 103

User Testing Research Software Analytic Tools Feedback Software 103

Userpilot

OCTOBER 29, 2023

WTP helps SaaS companies choose optimum prices for their products to maximize profit. SaaS product teams also use it to prioritize features and evaluate the feasibility of new motions. Effective customer research techniques include interviews and focus groups as they allow you to collect qualitative feedback. quality solutions.

Research Software 89

Research Software Feedback Software Analytic Tools User Testing 89

Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one.

Research Software 90

Research Software Feedback Software Analytic Tools Customer Experience 90

Mind the Product

NOVEMBER 15, 2019

To minimise the number we need to spend time doing effective product research – a combination of user research, market research and product analytics. He references a study by The Standish Group who researched 2,000 software projects and found that 45% of the features shipped were never used.

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Product Research User Testing Research Software Data Visualization 155

Userpilot

APRIL 19, 2024

Looking for the best way to do market research? From framing your initial question to extracting valuable customer insights, we’ll walk you through the lean market research process step-by-step. Get ready to empower your decisions with real-world market intelligence. Why should you do market research?

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Start building your localization strategy by identifying the right market.

Research Software 76

Research Software Analytic Tools User Testing Customer Experience 76

Intercom, Inc.

MAY 17, 2018

From qualitative interviews, you’re able to actually see behaviors, and you can look into the data analytics and actually see what’s happening. All of a sudden, we start to talk through what’s wrong with the notch, and then talk about what else was going on, and I learn that he actually needed to build an Android app.

User Testing 202

User Testing Customer Experience Reporting Tools Research Software 202

Userpilot

OCTOBER 2, 2023

It’s easy to conduct generative research using concept testing , in-app surveys , user journey mapping, focus groups, and diary studies. You can improve user onboarding with generative research by conducting interviews, usability testing, and user journey mapping to uncover issues. But why exactly is it so crucial?

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User Testing Product Research Research Software Feedback Software 99

Userpilot

JUNE 30, 2024

Instead, you can become an enablement manager by gaining work experience in the field of sales or customer success within SaaS companies. To grow as a sales enablement manager, there are a few tools you definitely need to know of. Surprisingly, however, these tools aren’t just limited to the sales function.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

NOVEMBER 30, 2023

Canva identified a market need for a user-friendly graphic design tool for non-designers and DocuSign for a secure solution to sign and manage digital documents and contracts. Tracking user behavior in-app enables product teams to find ways to improve product experience. What are examples of market gaps?

User Testing 85

User Testing Data Visualization Feedback Software Research Software 85

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. Announce product launches in-app with Userpilot.

Research Software 88

Research Software Analytic Tools Product Marketing Product Research 88

Userpilot

MAY 30, 2022

There are numerous tools in the market that can help you segment customers based on their needs. The 3 best tools are Userpilot , Baremetrics, and Segment. In SaaS, there are 4 most common needs-based segments that you need to differentiate. What is needs-based segmentation? Four most common needs-based segments.

Data Visualization 90

Data Visualization Feedback Software Research Software Analytic Tools 90

Userpilot

JULY 14, 2024

In this article, you’ll learn about various types of customer segments you can identify and how to conduct a thorough analysis using the right product analytics tools. – Technographic — preferred device, browser, and system. You’ll need customer segmentation software to analyze the data. Get a demo.

Data Visualization 83

Data Visualization Analytic Tools Reporting Tools Research Software 83

Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Helps you streamline onboarding , integrate user feedback , and track in-app behavior. Running in-app surveys with Userpilot. Tracking in-app behavior with Userpilot. What is a persona?

User Testing 89

User Testing Research Software Data Visualization Feedback Software 89

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. To see how Userpilot helps SaaS companies grow, book the demo!

Feedback Software 88

Feedback Software Analytic Tools Research Software Data Visualization 88

Userpilot

AUGUST 19, 2024

TL;DR A product assistant supports product managers in the SaaS industry by conducting market research , analyzing user feedback, and coordinating with cross-functional teams to guide product development and enhance software solutions. Product assistants utilize a variety of tools to streamline their work.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Userpilot

AUGUST 23, 2023

This change has been primarily driven by increased access to analytics tools like Userpilot that help businesses achieve product growth. In this article, we’ll cover the responsibilities of a product analyst, the skills needed in the current job market, and the prerequisites.

Data Visualization 75

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Userpilot

JANUARY 9, 2024

If you want to learn more about this tool for understanding feature usability and explaining any behavioral changes, let’s get into it! You could do an SEQ after market research , to understand friction points , at vital touchpoints in the journey to understand satisfaction, and after feature launch to understand perceived usability.

Data Visualization 88

Data Visualization User Testing Product Research Analytic Tools 88

The Product Coalition

OCTOBER 6, 2020

Jared Feldman, Founder & CEO of Canvs At a fireside chat at Meetup HQ in New York City, Jared sat down with Greg Battle , Chief Product Officer at finance intelligence company, Laso to discuss Canvs products, the world of qualitative analytics, and what it takes to build a business dedicated to understanding the power of empathy.

User Testing 147

User Testing Data Visualization Product Research Research Software 147

The Product HQ

JUNE 1, 2024

It also requires you to have a sound foundation in the technologies that developers use to build AI products. This includes any relevant programming languages that they use in app development. Studying artificial intelligence and machine learning via a specialized course is a solid option to help you develop in the field.

Artificial Inteligence 98

Artificial Inteligence Analytic Tools Research Software Feedback Software 98

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 88

Data Visualization Customer Feedback Customer Experience User Testing 88