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This week on Productside Stories, host Rina Alexin sits down with Abner Rosales , Senior Director of Product ManagementAnalytics at Experian. Making Smart, Data-Driven Decisions Decision-making can make or break your product, especially when data is involved.
Think of Net Promoter Score (NPS) software as a tool to measure your customers’ feelings about your product, and categorize them based on their level of loyalty (promoters, neutrals, and detractors). The great advantage of these tools is that they streamline the creation, distribution, and analysis of NPS surveys.
Without effective UX analytics that goes beyond collecting data, you’re losing valuable customers. Unfortunately, the research backs this up, with a staggering 90% of users reporting that they stopped using an app due to poor performance. It covers key topics, such as: Defining UX analytics.
The product manager’s journey from Individual Contributor to Chief Product Officer Watch on YouTube TLDR Kimberly Bloomston’s journey from individual contributor to Chief Product Officer at LiveRamp demonstrates the key transitions and skills needed at each level of product management leadership.
Speaker: Andrew Wynn, Senior Product Manager, Looker
As a product manager, you know how helpful custom tailored datasolutions can be to doing your job well. But proper dataanalyticssolutions take work to deliver - it's not as simple as just building a dashboard. Learn product analytics best practices from Andrew Wynn, Product Manager at Looker.
While “use data to drive decision-making” sounds obvious, there’s a HUGE gap between saying it and doing it well. So, how do you get started with product analytics ? In this article, we’ll talk about: What product analytics is and why you need a solid strategy. What is product analytics?
In the latest TPG Live session, Driving Impact Through Influence and Experimentation , we dived into strategies product managers can use to expand their influence, foster innovation, and navigate the evolving landscape of product management. Navigating Pushback Resistance to experimentation is a common challenge for product managers.
Let’s review everything your customer success team has to do in the absence of any customer success tools. Collect customer data to calculate complex formulas for tracking metrics, monitor customer health scores, and resolve support tickets while continuously trying to improve retention and expansion.
As product managers, we often focus on the development and success of the products we bring to market. Why Your PM Brand Matters Your personal brand as a product manager is essentially how others perceive your skills, expertise, and leadership. Define Your Unique Value Proposition What sets you apart from other product managers?
Speaker: Ian Thompson, Head of Business Intelligence at King, and Zara Wells, Strategic Customer Success Manager at Looker
Product Managers looking to leverage data to make informed product design decisions can learn a lot from renowned gaming company King, maker of Candy Crush and many other games - even if their product has seemingly no overlap with games. The key is the strategy and tools for accessing product data at the level that you'd like.
The opportunity solution tree helps visualize all the work that goes into continuous discovery. And while opportunity solution trees have become increasingly common among product teams, there’s still plenty of room for customization, both in the way you set up your trees and the tools you use to build them.
You can gather all the user feedback or behavioral data you want or even generate tons of Google Analyticsreports. Despite all these efforts, you’re probably still not acting on product analytics correctly. Why actionable product analytics are important. This causes siloed data and integration issues.
How product managers are transforming innovation with AI tools Watch on YouTube TLDR In this deep dive into AI’s impact on product innovation and management, former PayPal Senior Director of Innovation Mike Todasco shares insights on how AI tools are revolutionizing product development.
I’m going to take a wild guess and assume that you already understand the importance of mobile in-app feedback tools. You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Do you have the right tools to capture that voice? Mobile in-app feedback tools & solutions.
Speaker: Eric Feinstein, Professional Services Manager, Looker
For a long time, Product Managers have found it challenging to design interfaces inside their products that users could use for reporting. It seems like PMs and engineers have grown to hate embedded reporting. How to evaluate embedded analyticsolutions as strategy to greatly reduce initial and on-going engineering effort.
You see, although we work hard to make Userpilot the best product adoption tool on the market, we know it isnt the perfect fit for every business. A quick look into Userpilot In a nutshell, Userpilot is an all-in-one product growth platform that enables businesses to increase product metrics at every stage of the user journey.
In this post, were exploring the conversation we had in one of our Productside Stories episodes this season with Joeri Devisch , a veteran of product, technology, and transformation work at global companies. Joeri emphasizes that data and intuition are not oppositestheyre collaborators. Data + context = better decisions.
Reveal Embedded Analytics For product owners, leveraging data is not just an advantageits a necessity. Product analytics empowers you to understand gaps in your offering and how users engage with your product. Both embedded analytics and product analytics are designed to help product owners in diverse ways.
How product managers can use AI to get more actionable insights from qualitative data Today we are talking about using qualitative data to drive our work in product and consequently improve sales. Before founding Viable, he held senior leadership roles in engineering, technology, and product.
Speaker: Miles Robinson, Agile and Management Consultant, Motivational Speaker
So you want to set your product apart with the latest analytics, but you’re not sure where to start. Join Miles Robinson, Agile and Management Consultant, as he covers five key considerations for you to keep in mind when you’re updating your software or app to offer the latest in embedded dashboards.
New research from Harvard Business Review AnalyticServices reveals that businesses of all sizes – from small businesses to enterprises – are realizing the business value of personal, efficient customer engagement. Below, we take a deeper dive into the report’s key data and trends. But they’re facing big barriers.
The objective is to receive feedback and prioritize it internally against (1) company objectives (2)customer pains/experience (3) Quarterly Product OKRs and ship out solutions. . A feedback loop is: part of a system in which some portion (or all) of the system’s output is used as input for future operations. Get Insights.
We covered how to manage messy opportunity solution trees , the most common challenges teams face when getting started with the discovery habits, what Im working on next, and so much more. Its not the exclusive domain of product managers. I started my career as a software engineer. Discovery is a team sport.
You know your product collects tons of data. Datavisualizationtools help turn your messy spreadsheets into clear, interactive insights. The best ones dont even need SQL or data science skills. Because product analytics should be easy and accessible for everyone, not just data experts.
Speaker: Richard Cheng, Associate Product Manager, Mark43
Mark43 is on a mission to bring public safety datamanagement into the 21st century. To fix traditionally paper-heavy and error-prone processes, they needed a secure and easy-to-use product experience that simplified and unified crime data collection and management. August 7, 2018 11:00 AM PDT, 2:00 PM EST, 6:00 PM GMT
Are you struggling to make sense of scattered user data? The right customer analyticsplatform helps you uncover exactly how customers interact with your product: so you can spot issues early, optimize user journeys, and drive sustainable growth. Choose the best fit for your needs and transform data into actionable strategies.
What happens when you build a product or service around what you think potential customers want, only for them to buy something else? The solution seems obvious: improve your customer research process. What is customer research in SaaS? For starters, it shows you dont know your customers well enough. The short answer: yes.
Their diverse background offers valuable lessons for product managers looking to improve their innovative thinking techniques. Throughout our conversation, we explore insights from their creative process that can be applied to product innovation and management.
Which product feedback software should you choose for your SaaS? The choice is tough because there’s no single tool that covers all use cases. What’s worse, you will find multiple tools in each category, making it incredibly difficult to pick the tool that satisfies your needs and offers the best value for money.
Speaker: Laura Klein, Principal at Users Know and Author of UX for Lean Startups
That's why Laura Klein, product manager and UX designer, has a set of tips to help application teams improve their embedded dashboards and reports. How to avoid common mistakes people make when presenting data. No one makes poorly designed products on purpose. And yet we have so many of them in our lives.
Note that Ive decided not to state the names of the tools I found, partly as the AI landscape is changing rapidly and partly as you should research and select the tools that work best in your context rather than trusting my judgment. [2] 2] Market Research AI-based tools can discover user and customer trends using predictiveanalytics.
In this article, you will explore why customer expansion matters for your SaaS growth, discover various customer expansion tactics, and learn how to embed them in successful expansion campaigns. This metric helps SaaS companies track the effectiveness of their expansion efforts. What is a customer expansion strategy?
We spoke with Daniel Shirley, Product Manager, Analytics at Baxter International, to understand how product teams can prioritise roadmaps through visibility into feature adoption. At work, they call me “DataDan” since I lead Product Management for a segment of the Analytics products at Baxter Healthcare.
In this episode of Productside Stories, Neha Bansal , Head of Product at Meta Ads ManagerReporting, joins Nicole Tieche to discuss her career, the high-speed role of AI in advertising, and how PMs can stay ahead of industry shifts. Why Listen to This Episode?
Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali
As we look ahead to 2025, business intelligence and dataanalytics are set to play pivotal roles in shaping success. Understanding these trends is not only essential to staying ahead of the curve, but critical for those striving to remain competitive and innovative in an increasingly data-driven world.
When Jane, a seasoned product manager, started her new role at a fast-growing SaaS company, she was ready to make an impact. Pro Tip: Pair your quick wins with data. A dashboard showing metrics like feature adoption or user engagement amplifies your credibility. But within a month, she felt like she was treading water.
User experience can make or break a web app. If your software is slow or buggy, users wont stick around for long. Thats where real user monitoring tools come inthey provide real-time insights into how users engage with the app , helping you detect performance issues before they impact your bottom line.
Unfortunately, “If you build it, they will come” does not hold true when it comes to the mobile app launch. This famous line from Field of Dreams is all too representative of how many app publishers face the ‘inessentiality’ of mobile marketing. They focus all of their time and resources on building a great app. It’s marketing.
An interactive demo is a self-guided walkthrough that uses tooltips, modals, hotspots, and other interactive elements to help users quickly explore your SaaS product. Why build interactive demos for your SaaS product? Here’s how: Conduct internal interviews : Talk to your sales team, customer success managers, and product team members.
Speaker: Sriram Parthasarathy, Senior Director of Predictive Analytics, Logi Analytics
Applications with predictiveanalytics are able to deliver massive value to end users. But what steps should product managers take to add predictiveanalytics to their applications? In this webinar, we’ll walk through an end-to-end lifecycle of embedding predictiveanalytics inside an application.
SaaS: 85%95%. SaaS companies typically rely on subscription models so CRR is expected to behigh. Established customer relationships and financial product stickiness (customers typically avoid switching to other finance service) lead to high retention rates. SaaS companies typically use monthly or annual retention.
In 2006, British mathematician Clive Humby made the infamous statement: Data is the new oil. Like oil, raw data needs to be refined, processed and turned into something useful because its value lies in its potential. Unfortunately, most people have yet to understand what it truly means to use data. moment that makes users stick.
How product managers can take an idea to a market-ready product. This is fourth in the series on a product management body of knowledge I’m doing every-other-week. We are exploring the Product Development and Management Association’s (PDMA) guide to the body of knowledge for product managers and innovators.
Reveal Embedded Analytics We know how difficult it is to create dashboards, especially for web applications. However, running business operations or targeted campaigns without insights into their effectiveness is not an option. Thats what dashboards are for. It offers several options when it comes to dashboard libraries.
Speaker: Sam Owens, Product Management Lead, Namely Platform
Sam and Jessica faced a problem that many product managers face: their customers wanted better analytics and reporting, but analytics wasn’t the core function of the SaaS product Sam and Jessica manage. Balanced competing priorities and managed expectations.
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