Userpilot

AUGUST 16, 2022

In this article, we’ll start by exploring how to conduct a marketing experiment and give you different experiment ideas to try in your SaaS business. A marketing experiment is a type of market research to validate the effectiveness of an existing marketing strategy or discover a new one.

Research Software 90

Research Software Feedback Software Analytic Tools Customer Experience 90

Product Innovation Educators

NOVEMBER 4, 2024

Tools and Techniques Jack mentions that he has personally used more than 70% of the tools in PDMA’s Body of Knowledge. Tools and Techniques Jack mentions that he has personally used more than 70% of the tools in PDMA’s Body of Knowledge.

User Testing 104

User Testing Research Software Analytic Tools Feedback Software 104

UX Studio

APRIL 25, 2019

It will take you just eight minutes to read this article, you will know about: An “inclusive” marketing strategy. When does the time come for this type of research? A snapshot of tools and techniques. How we conducted brand research on our UX studio brand. Takeaways on branding research. Human minds amaze me.

User Testing 74

User Testing Product Research Research Software Branding 74

Userpilot

JUNE 30, 2023

Content localization is absolutely essential for SaaS companies. It enables them to reach audiences across the globe to drive market expansion and product growth. Our article provides guidance for SaaS teams on how to effectively localize their content. Start building your localization strategy by identifying the right market.

Research Software 76

Research Software Analytic Tools User Testing Customer Experience 76

Userpilot

AUGUST 1, 2024

Product marketing focuses on getting products into the hands of the right users, whereas product management focuses on developing the product. The first step to creating a successful product marketing strategy is to set SMART goals and define your objectives. Announce product launches in-app with Userpilot.

Research Software 88

Research Software Analytic Tools Product Marketing Product Research 88

Userpilot

JUNE 30, 2024

Instead, you can become an enablement manager by gaining work experience in the field of sales or customer success within SaaS companies. To grow as a sales enablement manager, there are a few tools you definitely need to know of. Surprisingly, however, these tools aren’t just limited to the sales function.

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Reporting Tools 52

Userpilot

JULY 17, 2024

Methods include in-app surveys , user interviews, user behavior data, reviews, and market research tools. Helps you streamline onboarding , integrate user feedback , and track in-app behavior. Running in-app surveys with Userpilot. Tracking in-app behavior with Userpilot. What is a persona?

User Testing 89

User Testing Research Software Data Visualization Feedback Software 89

Userpilot

OCTOBER 26, 2023

How can you implement them in the SaaS context? TL;DR Growth initiatives are strategies aimed at expanding a company’s customer base, market share, revenue, or profitability. Market Development involves selling existing products to new markets. To see how Userpilot helps SaaS companies grow, book the demo!

Feedback Software 88

Feedback Software Analytic Tools Research Software Data Visualization 88

Roy Madden

JANUARY 29, 2021

We are looking for a VP Marketing with a proven track record of driving growth in an early stage B2B SaaS environment. You will be responsible for developing and executing the Feedly marketing strategy. You write exceptionally well (including go-to-market materials and customer case studies). About Feedly.

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White Paper Marketing User Testing Customer Experience 118

Userpilot

AUGUST 19, 2024

TL;DR A product assistant supports product managers in the SaaS industry by conducting market research , analyzing user feedback, and coordinating with cross-functional teams to guide product development and enhance software solutions. Product assistants utilize a variety of tools to streamline their work.

Data Visualization 52

Data Visualization Analytic Tools Research Software Feedback Software 52

Product Innovation Educators

SEPTEMBER 9, 2024

The Business Model Canvas: A Tool for Product Innovation The Business Model Canvas is a valuable tool for product managers involved in innovation. Case Study: Apple as an Analyzer (Fast Follower) While Apple is often seen as a highly innovative company, its success comes more from its role as an analyzer or fast follower.

Research Software 113

Research Software User Testing Customer Experience Analytic Tools 113

Userpilot

AUGUST 29, 2022

With marketing insights, product marketing teams can locate marketing channels that bring the most valuable customers. Product managers can use marketing data to improve customer experience. In a nutshell, insights help SaaS companies understand the customer journey better and find growth opportunities.

Data Visualization 88

Data Visualization Customer Feedback Customer Experience User Testing 88

Userpilot

JUNE 24, 2024

Wondering what product growth strategy is and how to build it for your SaaS? Use tactics like personalized onboarding and in-app messaging to drive adoption , retention, and expansion. Leverage analytics tools to analyze user interactions, identify friction points, and measure the impact of your strategies over time.

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Analytic Tools Feedback Software Research Software Data Visualization 59

Userpilot

JUNE 28, 2024

The main certificates include the Meta Marketing Professional Certificate, Certified Digital Marketing Professional (CDMP), and others. Gain essential skills : Skills such as market research and analysis, marketing, technical knowledge in CRM systems, marketing automation , and related technologies are crucial for this position.

Research Software 52

Research Software Feedback Software Analytic Tools Data Visualization 52

Userpilot

AUGUST 25, 2024

Product coordinators utilize a variety of tools to enhance their efficiency. Some key tools include Userpilot for user engagement and onboarding, Jira for project management, and Confluence for collaboration. Looking into tools for product coordinators? Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Data Visualization Feedback Software Research Software 52

Userpilot

DECEMBER 19, 2022

B2B marketing expenses can vary wildly depending on whether you’re building a brand on social media, investing in content, or targeting enterprise customers with account-based marketing. What is B2B marketing? Do your market research. The most common B2B SaaS metrics are: Customer acquisition cost.

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B2B User Testing Research Software Analytic Tools 93

Userpilot

JUNE 19, 2024

For example, a B2B company launching a complex enterprise software solution might require a strong understanding of technical specifications, while a B2C company marketing a consumer app might prioritize experience with social media marketing and user experience (UX) principles. Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

AUGUST 12, 2024

Highlighting the benefits allows your customers to see tangible ways in which your solution can add value to their lives. A good way to do this is to share case studies and testimonials. The best advice is to just say what you do and avoid fancy language like ‘strategic and innovative solutions’. Improved trust.

Messaging 90

Messaging Positioning Data Visualization User Testing 90

Userpilot

AUGUST 28, 2024

Heads of product utilize various tools to streamline their work. Some essential tools include Userpilot for user research & product analytics , ChurnZero for customer success and retention, and ClientSuccess for customer onboarding and engagement. Looking into tools for heads of product?

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

APRIL 26, 2024

Customer success is a core growth driver for any SaaS business. The SaaS market is crowded with tons of similar products and the best ones that stand out are those who delight their customers regularly. We have created an ultimate guide that will serve as a blueprint for SaaS owners to maximize SaaS customer success in 2024.

Feedback Software 55

Feedback Software Analytic Tools Research Software User Testing 55

Userpilot

AUGUST 17, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Consider Userpilot for its no-code in-app guidance and analytics capabilities. Book a demo today!

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

AUGUST 30, 2024

When implemented well, it can help you attract customers, improve in-app engagement , and drive long-term retention. TL;DR Product-focused advertising is a marketing strategy that aims to generate interest in a specific product by highlighting its key features and benefits. Create marketing materials and distribute them.

Advertising 83

Advertising Analytic Tools Research Software Data Visualization 83

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

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User Testing Product Research Research Software Data Visualization 77

Userpilot

JANUARY 26, 2024

If you’ve been in the SaaS space for a bit, you must have heard about product-led growth strategy or product-led sales. But what about product-led content marketing? TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

AUGUST 17, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Consider Userpilot for its no-code in-app guidance and analytics capabilities. Book a demo today!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

AUGUST 28, 2024

Looking into tools for product coordinators? Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. In a SaaS environment, the role typically involves coordinating cross-functional teams and ensuring product features are delivered on time. Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Research Software 52

Userpilot

JUNE 30, 2024

Best tools for product analysts Best tool for Product Analysis ( Userpilot ) : Userpilot gives you insight into your product performance and helps you understand user behavior. Best tool for Product Insights (Mixpanel) : Mixpanel helps you understand your customer experience and find out what works and what does not.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

JANUARY 20, 2024

We also show you how to create a message map for your SaaS! The process involves researching the target audience’s problems, needs, and motivations, and creating user personas representing key customer segments. In-app surveys to inform message mapping. This is one of the questions we answer in this article.

Messaging 71

Messaging User Testing Research Software Analytic Tools 71

DISQO

MAY 6, 2020

So CEO Jeff Dailey convened a group of superstars from within Farmers to operate independently, to develop products and services tailored for modern consumers, and to do so without disrupting the core Farmers system, processes, products or distribution model. A lot has changed since the 80s, especially technology.

User Testing 85

User Testing Research Software Product Research Feedback Software 85

Userpilot

AUGUST 28, 2024

TL;DR A product assistant in the SaaS industry supports product managers by conducting market research , analyzing user feedback, and coordinating with cross-functional teams. Use tools like Trello or Asana to manage your workload efficiently, ensuring that nothing falls through the cracks. Let’s get started!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Revulytics

OCTOBER 2, 2018

Toby Martin is VP, Development and Strategy at Extensis , a developer of software and services for creative professionals and B2B workgroups. Extensis has a great track record of success — what drove you to look into usage analytics? We talked to Toby about his experience as a Revulytics Usage Intelligence customer.

Data Visualization 71

Data Visualization Analytic Tools Research Software Development 71

Userpilot

AUGUST 19, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Consider Userpilot for its no-code in-app guidance and analytics capabilities. Book a demo today! Book a demo today!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

MARCH 21, 2023

Let’s face it, product growth is just a broad term for turning prospective visitors into users for your SaaS product. But how do you actually convert visitors into paying customers for your SaaS business? There are many ways, but mastering SaaS landing page best practices is certainly one. Call-to-action.

Analytic Tools 52

Analytic Tools Research Software User Testing Data Visualization 52

Userpilot

JUNE 17, 2024

Deepen your knowledge with “The Qualified Sales Leader” (SaaS sales tactics) or “Selling to the C-Suite” (enterprise-level SaaS). To grow as a sales enablement manager, there are a few tools you need to know of. Surprisingly, however, these tools aren’t just limited to the sales function.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

JUNE 19, 2024

For instance, a startup with a small sales team might require a more hands-on approach to content creation and training, while a large enterprise with a complex sales cycle might prioritize experience with sales automation tools and data analysis. Create custom content : Don’t mass-produce sales resources based on general use cases.

Analytic Tools 52

Analytic Tools Feedback Software Reporting Tools Research Software 52

Userpilot

AUGUST 30, 2024

Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. Some individuals may progress faster than others, while others may choose to specialize in a particular area of product management, such as growth, data, or platform products. Book a demo to see it in action!

Analytic Tools 52

Analytic Tools Research Software Feedback Software Data Visualization 52

Userpilot

JUNE 28, 2024

Instead, you can become an enablement manager by gaining work experience in the field of sales or customer success within SaaS companies. To grow as a sales enablement manager, there are a few tools you definitely need to know of. Surprisingly, however, these tools aren’t just limited to the sales function.

Data Visualization 40

Data Visualization Analytic Tools Feedback Software Reporting Tools 40