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Conducting User Research in Product Management

The Product Guy

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

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Applying Product Management to Web Design in a Multiscreen Era

The Product Guy

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

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Product in Practice: Getting Value Out of In-App Surveys Takes Iteration

Product Talk

Your schedule may already be double-booked and you might already feel like there’s no room to add discovery to your workload. Ellen Juhlin , a product coach and Product Talk instructor, shares several ways that she used in-app surveys to collect feedback and create regular touch points with customers. You can submit yours here.

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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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The Role of Emotional Intelligence in Product Management

The Product Guy

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

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Finding Blue Oceans #prodmgmt

The Product Guy

Jordan is a Management level, revenue-driven, B2B SaaS Product Management and Project Management leader. He translates complex business problems into solutions that are easily consumed by engineering, marketing and sales. Paul Hurwitz Director of Active Analytics, ActiveHealth Management.

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Customer Research 101: The Complete Guide for SaaS

Userpilot

According to Harvard Business Review, 80% of new products fail, primarily because companies fail to conduct proper customer research. The solution seems obvious: improve your customer research process. What is customer research in SaaS? This helps prioritize updates based on actual needs, not just assumptions.