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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Customer Research 101: The Complete Guide for SaaS

Userpilot

The solution seems obvious: improve your customer research process. What is customer research in SaaS? For SaaS companies, this “listening” can take many forms to learn how users interact with their product and uncover areas for improvement. For example, are you trying to validate a new product idea ?

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Product in Practice: Introducing Opportunity Solution Trees at Texthelp

Product Talk

Tali Melchior , Director of Product Management at Texthelp , was first inspired to experiment with opportunity solution trees in a previous role. Then when Tali moved to her current position, she brought her opportunity solution tree knowledge along and adapted it to the new setting. It was a great experience,” says Tali.

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21 Product Feedback Software for Collecting Actionable Insights

Userpilot

Which product feedback software should you choose for your SaaS? The choice is tough because there’s no single tool that covers all use cases. What’s worse, you will find multiple tools in each category, making it incredibly difficult to pick the tool that satisfies your needs and offers the best value for money.

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MarTech Stack Examples and Tools For SaaS Companies

Userpilot

Thanks to the abundance of tools out there, marketing has never been easier. In this article, we examine some tools that can help your SaaS team to drive product growth. We will also consider valuable examples of tools that can inspire your process. The best examples are Userpilot , Hotjar , and Google Analytics.

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FullStory Alternatives: Five Top Analytics Tools to Choose From

The Product Coalition

Learn how the other solutions compare. If you’re shopping around for a mobile app analytics platform before biting the bullet with Fullstory, you’ve landed in the right place. FullStory is a robust web and analytics tool but there are platforms out there that may specialize in one of the features you want.

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Best Product Analytics Tools For SaaS Product Managers

Userpilot

What are the best product analytics tools that PMs can use to gather product insights ? Well, this depends on your product, how established your SaaS business is, and what kind of insights you need. In the blog, we look at 4 well-known product analytics tools, their pros, cons, and most suitable applications.