Userpilot

FEBRUARY 27, 2024

Funnel analytics is one of the buzzwords in marketing, sales, and product management. We explain what funnel analytics is, why it’s relevant, and how to conduct and leverage it to drive product success. We also look at the best analytics tools for the job. Tag these events for tracking in your analytics tool.

Data Visualization 76

Data Visualization Analytic Tools Customer Experience Feedback Software 76

Mixpanel

APRIL 18, 2024

Believe it or not, rolling out a new product can be a lot trickier for B2B companies. Further, most B2B tools are productivity-boosting tools, which means when you do launch a new feature, you don’t always want to try to drive adoption with what could be noisy in-product messaging or tours. Take Mixpanel, for example.

Data Visualization 101

Data Visualization B2B User Testing Customer Feedback 101

Userpilot

JULY 20, 2024

Customer retention managers rely on various tools to enhance customer satisfaction and loyalty. Userpilot and Custify offer solutions for onboarding, in-app engagement, and personalized experiences. ClientSuccess and ChurnZero focus on B2B customer success, health scoring, and churn prediction, etc.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

JUNE 2, 2022

What are the B2B SaaS metrics you should be tracking right now? But to get the product growth insights and measure the success of your product marketing efforts, it’s crucial to know and optimize the actionable B2B metrics. So let’s dive in and see what B2B SaaS metrics you need to track to unlock growth.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization Onboarding KPIs 52

Userpilot

SEPTEMBER 29, 2022

How can macro and micro-segmentation (B2B) improve your product marketing ROI and contribute to more revenue and product growth ? The most common variables used in B2B segmentation. It’s the best option for delivering hyper-personalized content and in-app experiences. What is B2B market segmentation?

Analytic Tools 73

Analytic Tools Customer Experience B2B Data Visualization 73

Userpilot

JULY 19, 2021

The study showed that companies that get customer success right prioritize technologies that improved customer experience. A Customer Engagement Platform (CEP) is an example of a tech solution that can help you achieve a great customer experience. What is a customer engagement platform (CEP)?

Analytic Tools 96

Analytic Tools Research Software Reporting Tools Customer Communications 96

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 72

Analytic Tools Feedback Software Research Software Data Visualization 72

Userpilot

JUNE 19, 2024

Interested in marketing analyst roles? In this guide, we’ll explore the ins and outs of marketing analyst roles through detailed job descriptions and handy templates. TL;DR A marketing analyst is a professional who carries out market research for a product, tracks trends , and identifies growth opportunities for the company.

Data Visualization 52

Data Visualization Analytic Tools Research Software Reporting Tools 52

Userpilot

APRIL 25, 2024

Marketing research is essentially a method utilized by companies to collect valuable information regarding their target market. Through the common practice of conducting market research, companies gather essential information that enables them to make informed decisions and develop products that resonate with consumers.

Research Software 52

Research Software User Testing Market Research Data Visualization 52

Userpilot

FEBRUARY 21, 2023

User adoption is essential for B2B SaaS companies, as it helps customers to learn about your product, adopt features , stick around, and nurture product growth. In this post, we’ll clarify what user adoption is, explain the best practices, and share some tools you can leverage to make a bigger impact in your job.

Analytic Tools 61

Analytic Tools Feedback Software Research Software Data Visualization 61

Userpilot

APRIL 23, 2021

Looking for user persona examples to inspire your research, or (product) marketing strategy? But it’s an absolutely critical step for any SaaS strategy. Benefits of user personas B2B SaaS User Persona Examples B2B SaaS Examples with Multiple User Personas – Userpilot, ActiveCampaign, Kontentino 1.

Analytic Tools 97

Analytic Tools Feedback Software Research Software User Testing 97

Mixpanel

NOVEMBER 8, 2021

Let me jump right in: With product analytics, customer retention isn’t just something you measure after the fact; it should be something you can learn to predict (and then improve). I get it—data and analytics sound technical and scary, something only “really smart analytical people” should touch.

Data Visualization 116

Data Visualization Onboarding KPIs Analytic Tools Customer Feedback 116

Userpilot

AUGUST 27, 2024

TL;DR Heap Autocapture is a tool for automatically collecting event data from your website. You can use these labeled events for user segmentation, funnel analytics, path analysis , survey targeting, and more. This way, Heap Autocapture reduces the work involved in product analytics without compromising data quality.

Data Visualization 77

Data Visualization Analytic Tools Software Review Feedback Software 77

Userpilot

JULY 28, 2024

Userpilot is an all-in-one product platform with engagement features and powerful analytics capabilities. Collaborate with other departments : They work closely with marketing, sales, and customer success teams to ensure a cohesive customer experience that fosters loyalty. Book a demo to see it in action!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

APRIL 24, 2024

TL;DR Challenge : Lisa, our UX researcher, found it difficult to recruit participants for usability tests via email since B2B users are busy individuals with cluttered inboxes. Solution : Lisa realized she needed a channel with less distraction and more engagement, leading her to choose our own product for inviting users.

User Testing 76

User Testing Product Research Research Software Data Visualization 76

UX Studio

MARCH 1, 2024

In today’s AI-driven world, the excitement about artificial intelligence is widespread, with numerous tools available to shape our lives and the world. But with so many options flooding the market, it’s easy to feel overwhelmed. Our blog post guides you through the maze of AI research tools.

Data Visualization 99

Data Visualization Research Software Product Research Analytic Tools 99

Userpilot

JULY 21, 2024

Whether you’re looking to deepen your expertise, stay updated with industry trends, or find practical tools to enhance your workflow, the right resources are essential for continuous growth and success. Certifications in customer experience, data analytics, business analysis, and project management can also boost your expertise.

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Research Software 52

Userpilot

MAY 20, 2024

Higher scores indicate more positive customer feelings and benchmarks differing across sectors (in SaaS being 40). Here are the steps to perform a customer sentiment analysis: Invest in sentiment analysis tools to gather and analyze feedback accurately with features like real-time analysis and multi-source integration.

Data Visualization 83

Data Visualization Feedback Software Customer Feedback Customer Experience 83

Userpilot

DECEMBER 3, 2022

What role does customer lifecycle management play in SaaS? The customer lifecycle in SaaS consists of 5 stages: reach, acquisition, conversion , retention, and loyalty. For example, customer service reps may use CRM software to keep track of customer complaints or inquiries and manage customer support tickets.

Feedback Software 85

Feedback Software Analytic Tools Data Visualization Customer Feedback 85

Userpilot

MARCH 14, 2023

How do you boost your freemium conversion rate and accelerate your SaaS growth? The freemium pricing strategy is best suitable for early-stage companies still working on their product-market fit and products that are simple to use and satisfy simple user needs. A SaaS conversion rate normally ranges between 1% and 10%.

Feedback Software 87

Feedback Software Analytic Tools User Testing Data Visualization 87

Mironov Consulting

MAY 2, 2019

When we talk broadly and generically about product management, we assume that all products/services are similar enough that we can apply the same tools, techniques, financial planning models, design approaches, goals and metrics. To meet customer expectations for consumer-like software usability. To share data with partners.

Reporting Tools 91

Reporting Tools Analytic Tools Research Software Data Visualization 91

Userpilot

APRIL 20, 2022

Looking for ways to engage your SaaS users in a way that drives freemium to premium conversions more efficiently? SaaS companies that cater to small businesses have higher freemium conversion rates than those that serve medium-sized companies. Keep in-app upgrade prompts contextual if you must upsell free users. Let’s dive in!

Analytic Tools 85

Analytic Tools Feedback Software Data Visualization User Testing 85

Userpilot

JULY 11, 2024

To achieve this, they need access to powerful tools that help them understand customer behavior, personalize engagement, and proactively address potential churn risks. Some tools to check out include Userpilot, ChurnZero, ClientSuccess, etc. Looking into tools for retention managers? Book a demo to see it in action!

Data Visualization 52

Data Visualization Analytic Tools Feedback Software Reporting Tools 52

Userpilot

JUNE 5, 2023

The SaaS conversion funnel adapts the traditional marketing funnel to the unique B2B SaaS environment. The SaaS funnel was designed to help SaaS business owners navigate the tricky world of a high-churn, often oversaturated B2B market. SaaS Conversion Funnel. What is a conversion funnel?

Analytic Tools 66

Analytic Tools Onboarding KPIs Data Visualization Customer Experience 66

Amplitude

SEPTEMBER 21, 2020

To get that insight, many product managers and marketers rely on funnel analysis to chart the different paths users take. Once you recognize these roadblocks, you can experiment with possible solutions and get more users to the finish line. B2B SaaS Funnel Analysis. B2B SaaS products help users complete a business task.

Analytic Tools 124

Analytic Tools Research Software User Testing Data Visualization 124

Userpilot

MAY 30, 2024

Without the Aha moment, users are unlikely to activate the product or feature and adopt it as a solution to their problems. They are a powerful tool capitalizing on strong psychological drives. Target them with an in-app survey. It will also have an impact on metrics like retention and revenue. You can do it easily in Userpilot.

Onboarding KPIs 83

Onboarding KPIs Data Visualization Analytic Tools User Testing 83

Userpilot

MAY 30, 2022

Adopting a needs-based segmentation approach leads to a clearer understanding of the market and better-tailored messages for customer segments. You can use needs-based segmentation for marketing, onboarding, lead generation, and creating a strong value proposition for your business. What is needs-based segmentation?

Data Visualization 89

Data Visualization Feedback Software Research Software Analytic Tools 89

Userpilot

JUNE 17, 2024

Let’s explore what a product-led growth strategy and its benefits are, and look at different strategies any SaaS can create and implement. Marketing-led growth focuses on expanding brand awareness and generating leads through content and ads. But where can you get started to start driving growth and success?

Analytic Tools 75

Analytic Tools User Testing Onboarding KPIs Customer Experience 75

Userpilot

MAY 21, 2024

Simply put, churn measures how many customers businesses are losing over time — a central concern for companies dependent on customer retention , like those in the SaaS industry. Customer churn in SaaS is the rate at which customers stop using a service within a set timeframe. What is churn ?

Data Visualization 52

Data Visualization Onboarding KPIs Analytic Tools Feedback Software 52

UX Studio

JUNE 30, 2023

We deliver impactful, user-friend, and unique solutions for ambitious ideas. USA; Europe $70 – $90 / hr Website design, UI/UX design, Research, Website Audit, Mobile App Design, Consulting, Expert Review Studio 22 Design Studio 22 Design is a creative design firm located in the San Francisco Bay area.

Research Software 61

Research Software Feedback Software Analytic Tools Reporting Tools 61

Mixpanel

AUGUST 23, 2023

Since launching over a decade ago, Mixpanel has been a great solution for analyzing digital product usage. But for analysis in other domains, our customers have often been forced to turn to disparate tools, resulting in a siloed, split-brain analytics experience. The best, we’d argue. As Mixpanel users ourselves, we can vouch.

Data Visualization 52

Data Visualization Analytic Tools Customer Feedback Customer Experience 52

Userpilot

APRIL 30, 2024

There are many SaaS products , but knowing that, how do you choose the best? This article will look at the most successful SaaS companies, so you can decide if you want to invest in them for your business. TL;DR A SaaS product delivers software remotely, reducing the need for local installation, maintenance, and updates.

Analytic Tools 77

Analytic Tools Feedback Software Data Visualization Reporting Tools 77

Userpilot

MAY 18, 2023

Goals: The goal of UX is to optimize the in-app experience and help users complete tasks easily, while the goal of CX is to create great experiences throughout the customer journey to nurture loyalty and increase customer retention. UX is mostly used in the context of digital experiences with mobile apps, software products, or websites.

Customer Experience 77

Customer Experience User Testing Analytic Tools Feedback Software 77

Userpilot

JUNE 19, 2024

For example, a company launching a new consumer product might require a strong focus on user research and competitive analysis, while a B2B SaaS company might prioritize experience with product usage data and analytics. Looking into tools for product analysts? Book a demo to see it in action!

Data Visualization 52

Data Visualization User Testing Analytic Tools Research Software 52

Product Talk

MAY 13, 2020

Grow market share. By the time you see revenue (or a lack of it)—whether it’s in a dashboard, cash in the bank, or a cancellation notice from a churned customer—it’s too late to take corrective action. Will you grow revenue because your company will take a share of new markets and new budgets/wallets? Grow profit.

Product Research 356

Product Research User Testing Customer Experience Feedback Software 356

Userpilot

JUNE 19, 2024

For example, a B2B company might prioritize experience with business intelligence tools, while a B2C company might value a strong understanding of social media analytics. Looking into tools for customer insights managers? Education and experience alone may not make you the best customer insights manager.

Data Visualization 52

Data Visualization Customer Feedback User Testing User Friction 52

Userpilot

FEBRUARY 28, 2024

Funnel tracking software can solve this problem. But with so many tools in the market, which one should you choose for product analytics ? Unlike sales funnel software, funnel-tracking tools track numerous funnels such as goal completion, conversion , and review funnels. Want the best of everything?

Analytic Tools 89

Analytic Tools Data Visualization Reporting Tools Software Review 89