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The ultimate marketing technology stack for 2019

Intercom, Inc.

Known as the Martech 5000 — nicknamed after the 5,000 companies that were competing in the global marketing technology space in 2017, it’s said to be the most frequently shared slide of all time. The reasons for this growth – high-velocity economics of software innovation, the migration of money from old media to new media, etc.

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Digital Sustainability: A Growing Frontier in Software Development

The Product Coalition

Software development with sustainability in mind is a rising trend in digital spaces. Digital technology has inadvertently become a significant contributor to the growing carbon footprint of the tech industry. As we increasingly depend on digital solutions, the environmental impact of this reliance becomes more apparent.

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Everything You Need to Know About Behavior Analytics

The Product Coalition

The most successful brands use behavioral analytics to help their marketing, customer service, product, and operations teams drive incredible ROI for their companies. To understand what behavioral analytics is, we have to discuss behavior data. What is behavioral analytics? Why is behavioral analytics beneficial for the company?

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Saas analytics tools [Best 20+ SaaS Analytics Tools For 2021 – By Use Case]

Userpilot

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions. But how do you ensure you’re picking the right tools?

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Best user analytics tools for SaaS

Userpilot

When it comes to boosting your product growth , user analytics tools can make your life a lot easier. These tools offer insights into what your users are doing inside your product and why they are doing it. But how do you know you’re picking the right tools? What is user analytics? Google Analytics).

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12 Funnel Tracking Software Tools For Data Analysis in SaaS

Userpilot

Funnel tracking software can solve this problem. But with so many tools in the market, which one should you choose for product analytics ? Unlike sales funnel software, funnel-tracking tools track numerous funnels such as goal completion, conversion , and review funnels. Want the best of everything?

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10 Best Product Management Analytics Tools for SaaS Companies

Userpilot

You can get the answers you need simply from product management analytics tools. To help you know which tool to use, this article will cover the ten best product analytics tools. TL;DR Product analytics tools analyze user interaction, preferences, and engagement with a product.