Airlines Marketing Technical Review 
Alchemer Mobile
NOVEMBER 10, 2022
You also might be reading this post thinking: “Who’s adding new tools to their tech stack right now?” Incorporating these tools into your customer experience tech stack will drive more engagement, gather high-quality customer feedback, and help inform your product roadmap. Supporting tech. This is a valid question.
Alchemer Mobile
FEBRUARY 18, 2021
While travel looks like it will remain relatively unpopular in the first half of 2021 due to COVID concerns, travel brands are gearing up for a surge of travelers in the second half of the year. If we look at the charts below, you’ll see data from two apps: An airline app and a lodging app. Personalization. Investment.
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Product Talk
SEPTEMBER 1, 2021
When Teresa shared this story in Continuous Discovery Habits , she wrote, “While Lisa’s team did a great job executing on their discovery and were able to bring a successful product to market, all that work would have gone to waste if they weren’t able to get their sales team (and other business stakeholders ) on board.
Intercom, Inc.
NOVEMBER 18, 2019
We worked with an independent market research firm to survey a random sample of 500 consumers and 500 business leaders. In fact, sales is now the most common use case (41%), followed closely by support (37%) and marketing (17%). The most satisfied industries were tech (73%), retail (67%), manufacturing (57%), and healthcare (56%).
Intercom, Inc.
DECEMBER 4, 2019
More recently, however, I’ve realized that the technology industry at large struggles with such clarity and consistency – in marketing terms, there is often a difficulty developing a clear value proposition that aligns with product and brand identity. And whatever you stand for must resonate with your identified target market.
Mironov Consulting
OCTOBER 19, 2022
(I mostly see this proposed by technical leaders who come from non-revenue development organizations – those building software for internal use by companies in another business such as banking or airlines). Here’s my thinking. [1] But fixing what’s broken still belongs to whoever broke it. [2]
Andrew Chen
FEBRUARY 6, 2024
99% of startups are not differentiated on their underlying technology, and there is very little engineering risk involved. (I’m I’m ignoring deep tech and foundational AI research companies, for the sake of this conversation). Hmm… If you find yourself at this moment, then you are already in a bad place.
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