Alchemer Mobile

NOVEMBER 10, 2022

You might already have a Voice of the Customer (VoC) program in place that you’re looking to improve, or perhaps you’re just trying to get started. But in truth, there’s never been a better time. Now, more than ever, your customers want to be heard. mParticle is the customer data platform for brands leading the CX revolution.

Feedback Software 256

Feedback Software Analytic Tools Reporting Tools Data Visualization 256

Userpilot

MAY 14, 2024

A customer behavior model reveals the external and intrinsic factors influencing buying decisions. By understanding how your target audience thinks, you can create products, experiences, and marketing materials that resonate with them. Customer behavior models also help them improve user experience and boost customer retention.

Data Visualization 90

Data Visualization User Testing Analytic Tools Customer Experience 90

The Product Coalition

DECEMBER 28, 2020

We expect that these six biggest video marketing trends will dominate in our online reality in the upcoming year. Video marketing is one of the most powerful ways to interact with modern customers in the digital space. In 2021, brands can use the power of video marketing to drive audience engagement and increase conversions.

Marketing 179

Marketing Advertising Airlines Magazine 179

Alchemer Mobile

FEBRUARY 18, 2021

Back in May of 2020, we dug into the mobile data to reveal changes in DAU (daily active users) across different industries. If we look at the charts below, you’ll see data from two apps: An airline app and a lodging app. As people begin to travel again, this hunger for personalized experiences will be heightened. Transparency.

Travel 230

Travel Feedback Software User Testing Strategy 230

Intercom, Inc.

AUGUST 8, 2019

Today, we’re dissecting the customer experience at one of the hottest companies around: Slack. As someone who’s immersed in customer-experience questions and concerns day-in and day-out here at Intercom, I was fascinated to hear how Slack’s entire team dedicated itself to thinking about the end-to-end customer experience.

Customer Experience 168

Customer Experience User Testing Research Software Data Visualization 168

Intercom, Inc.

NOVEMBER 25, 2021

For Dan Gingiss , at least, investing in your defense – the customer experience – is the smartest move you can make. He’s also a keynote speaker and CX expert with over 20 years of experience in the field, having led teams in social media, marketing, and customer experience at companies such as Humana, McDonald’s, and Discover.

Customer Experience 206

Customer Experience User Friction Branding Books 206

Mironov Consulting

AUGUST 8, 2017

I spend a lot of time sifting through documents, positioning and stories – trying to figure out who we’re talking about. As a product manager, I think it’s my obligation to bring clarity and precision to discussions… so talking generically about customers or users can be exasperating. See personas 4 and 7.” Wasted energy.

User Testing 101

User Testing Customer Experience Analytic Tools Research Software 101

Intercom, Inc.

SEPTEMBER 23, 2021

Customer loyalty is the ultimate goal for anyone working in customer experience. And it’s not just about strong retention and recurring revenue, although that’s certainly a plus; it’s knowing the customer won’t quit you over a new competitor with better technology, lower prices, or even a more convenient service.

Reporting Tools 145

Reporting Tools Customer Experience Airlines Technical Review 145

Reveal

AUGUST 24, 2022

Banking CRM Crypto Education Finance Healthcare Insurance IT Manufacturing Real Estate Retail Supply chain Telecommunications Security Logistics and delivery Marketing Airlines Hospitality Weather forecast Agriculture SaaS Government Sports. Banking : Deliver great benefits to customers and employees alike.

Data Visualization 98

Data Visualization Embedded Analytics Analytic Tools Telecommunications 98

Lenny Rachitsky

JULY 25, 2024

Find the transcript at: [link] Some takeaways: Strategy is an integrated set of choices that compels a desired customer action. Even if you see yourself as more operational than strategic, remember that strategy is a skill that anyone can develop over time. Second, could customers essentially flip a coin between you and a competitor?

Feedback Software 69

Feedback Software Airlines Strategy Differentiation 69

Modus Create

MARCH 14, 2023

A question that spawns a new answer every time it’s asked. It’s not a one-time project with a finish line but a strategic capability that helps teams evolve in a way that best suits their interests. AVP cut marketing costs for Audi by 30% and reduced its time to market from weeks to hours.

Analytic Tools 98

Analytic Tools Reporting Tools Data Visualization Technical Review 98

Userpilot

JANUARY 19, 2021

Customer engagement plays a critical role in your company’s growth and depends on your customer experience. As Steve Jobs once said: “ You have to start with customer experience and work your way back toward the technology, not the other way around. ”. What is Customer Engagement? Table of Contents.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Customer Experience 97

Product Management University

FEBRUARY 1, 2017

Most B2B organizations use a M arket R equirements D ocument (MRD) for driving new solutions to market. How much of the content in those MRDs should be pure market requirements versus product requirements? A good rule of thumb — 100% market and 0% product. What’s wrong with this sample market requirement?

Document 100

Document Marketing Airlines Data Visualization 100

The Product Coalition

DECEMBER 8, 2021

Voice search technology is disrupting markets, for example, people use a smart speaker to search for information on the internet. These voice search technologies can improve customer experiences and business operations. Meanwhile, the Digital Marketing Institute reports about 30% of all hospitality tech is screenless.

Reporting Tools 153

Reporting Tools Data Visualization Research Software Travel 153

Product Talk

FEBRUARY 28, 2024

They didn’t have enough time and felt rushed. They had too much time and struggled to make progress. We hope Kelsey’s story will remind you that your continuous discovery journey is likely to experience some twists and turns along the way, but it’s still worth sticking with it through those tough spots.

Product Research 268

Product Research Onboarding KPIs Feedback Software User Testing 268

Intercom, Inc.

NOVEMBER 17, 2021

Writing a clear, timely, and empathetic message to your customers is a very sought-after craft. For the past 25 years, she’s been helping people and businesses draft their own style guides and write better emails, chats, and social media messages to improve both communication and the customer experience. Yes, indeed.

Messaging 118

Messaging Customer Experience Branding Airlines 118

The Product Coalition

SEPTEMBER 21, 2023

But at times, it gets the best of us. Teams that don’t communicate, developers who aren’t in sync with market demands, or designers working independently without feedback. They ensure a seamless and intuitive user experience. Their artistry transforms a functional product into an engaging one that resonates with users.

Roadmap 118

Roadmap Onboarding KPIs Customer Feedback Customer Experience 118

Agile Velocity

SEPTEMBER 28, 2023

In our fast-paced, ever-changing world, organizations must be able to adapt and, stay customer-centric to thrive. It ensures that businesses remain customer-centric, focusing on meeting customer needs effectively. In one year’s time, they saw measurable bottom-line results : boosting annual revenue by millions of dollars.

Agile 105

Agile Airlines Customer Feedback Finance 105

Pragmatic Marketing

SEPTEMBER 20, 2018

I booked the flights using Travelocity, because the cheap Southwest airlines fares are were all gone. Everything about the flights was fine (on-time, cleanliness, quality of service, etc.), They charged me $40 for a carry-on package that I was not aware of at the time I bought the ticket. Maybe this first time he’s upset.

Airlines 70

Airlines Customer Experience Books Blog 70

Pragmatic Marketing

SEPTEMBER 19, 2018

I booked the flights using Travelocity, because the cheap Southwest airlines fares are were all gone. Everything about the flights was fine (on-time, cleanliness, quality of service, etc.), They charged me $40 for a carry-on package that I was not aware of at the time I bought the ticket. Maybe this first time he’s upset.

Airlines 70

Airlines Customer Experience Books Blog 70

Intercom, Inc.

MARCH 12, 2020

What hasn’t changed is people’s innate desire to be treated as the valued customers they are while having their problem solved. There are now more ways than ever to help your customers solve their problems. Customers don’t mind knowing it’s automated, but they like it when the experience feels natural and personalized.

Customer Experience 164

Customer Experience User Testing Customer Feedback Feedback Software 164

The Accidental Product Manager

MAY 9, 2022

Airbus has given up the big-plane market and will now focus on smaller planes Image Credit: Joao Carlos Medau. However, the market for that type of aircraft dried up and went away. When this happened Airbus was left with an airplane, but no market for it. This is the challenge that was facing the Airbus product managers.

Airlines 65

Airlines Product Manager Product Management Management 65

Userzoom

MARCH 28, 2018

Headlining the event was Paul Boag , a leader in Digital Strategy and User Experience Design, who brought his manifesto on ‘How to Start a User Experience Revolution’ and inspired our audience to ‘light a fire’ under their efforts to get stakeholders more invested in UX.

Customer Experience 50

Customer Experience User Experience User Testing Research Software 50

The Accidental Product Manager

DECEMBER 6, 2021

The chase is on for customers who will order repeatedly. The product managers at these food delivery services are working hard to try to establish their new market while fending off all of the other companies that are doing the same thing that they are. The Problem With Food Delivery Customers. Image Credit: Eric Vondy.

Customer Experience 65

Customer Experience Product Manager Product Management Airlines 65

Agile Velocity

MAY 3, 2024

Agile has been shown to shorten time-to-market, increase quality, instill predictability, improve customer satisfaction, and create an overall happier working culture. Business agility encompasses aspects such as product innovation, customer-centricity, cross-functional collaboration, and adaptive strategy execution.

Agile 97

Agile Data Visualization Feedback Software Reporting Tools 97

Userpilot

MARCH 24, 2023

Which is the most worthwhile tool for creating interactive user guides – Whatfix or Spekit? Selecting a tool can be risky, and the abundance of no-code tools available in the market just adds to the confusion. Interactive user guides can take the shape of product tours and interactive manuals. Let’s get started.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Reporting Tools 52

The Accidental Product Manager

JUNE 26, 2023

firm Boeing and both companies sell hundreds of their large airplanes to airlines around the world. When they introduced it back in 2000, Airbus liked to call their new airplane “the Eighth Wonder Of The World” The plane was an amazing creation, unfortunately it was the wrong plane at the wrong time.

Airlines 65

Airlines Product Manager Product Management Management 65

Userpilot

FEBRUARY 27, 2023

Is Whatfix or Spekit the best tool for customer feedback? Our goal in this post is to discuss exactly what the ideal tool for customer feedback should do and which is the best choice for your business. TL;DR Customer feedback is any information provided by customers about their experience with a product or service.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Reveal

AUGUST 31, 2022

Banking CRM Crypto Education Finance Healthcare Insurance IT Manufacturing Real Estate Retail Supply chain Telecommunications Security Logistics and delivery Marketing Airlines Hospitality Weather forecast Agriculture SaaS Government Sports. Banking : Deliver great benefits to customers and employees alike.

Data Visualization 52

Data Visualization Embedded Analytics Analytic Tools Telecommunications 52

Pragmatic Marketing

FEBRUARY 3, 2020

Editor’s Note: The following is adapted from co-author David Meerman Scott’s upcoming book, Fanocracy: How to Turn Fans into Customers and Customers into Fans. Marketers today recognize how the automation of our world holds tremendous opportunities for their business. It released in January 2020.

Artificial Inteligence 91

Artificial Inteligence Data Visualization Customer Experience Airlines 91

Userpilot

FEBRUARY 27, 2023

Is Walkme or Spekit the best tool for customer feedback? Our goal in this post is to discuss exactly what the ideal tool for customer feedback should do and which is the best choice for your business. TL;DR Customer feedback is any information provided by customers about their experience with a product or service.

Feedback Software 52

Feedback Software User Testing Customer Feedback Analytic Tools 52

Userpilot

MARCH 21, 2023

Is Chameleon or Spekit the best option for creating interactive user guides? In this post, we’ll discuss the essential features of an interactive user guide tool and guide you to the best fit for your company’s needs. TL;DR Interactive user guides leverage various UI patterns to educate customers on how to use your product.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Reporting Tools 52

Userpilot

MARCH 15, 2023

Is Appcues or Spekit the best tool for interactive user guides? In this post, we’ll discuss exactly that – what the perfect tool for interactive user guides should deliver and which will be the best choice for your company’s needs. They also shorten the time to value and reduce support and customer success cost.

Analytic Tools 52

Analytic Tools Feedback Software User Testing Data Visualization 52

Userpilot

MARCH 14, 2023

Is UserGuiding the better choice for creating interactive user guides or Spekit? Or is there a better user onboarding software that’ll get the job done seamlessly? TL;DR Interactive user guides use a combination of UI patterns that educate customers on how to use the product better. Userpilot is what you need!

Analytic Tools 52

Analytic Tools Feedback Software User Testing Data Visualization 52

Pragmatic Marketing

MAY 23, 2017

The old adage that good marketing can’t sell a bad product is true. I’ve seen brands throw millions of marketing dollars at products that ultimately flopped. And that bad marketing or branding could sabotage the success of your products? Product/market fit defines the degree to which your product could be successful.

Branding 70

Branding User Testing Marketing Airlines 70

Mironov Consulting

APRIL 15, 2023

In my experience, there’s usually a fundamental misalignment between two broad groups at software companies – especially B2B/enterprise companies — that I’ve been thinking/writing for a while.  One  In aggregate, how many different customers will use the same exact bits to do X?  What

Customer Experience 124

Customer Experience Software Review User Testing Technical Review 124

Userpilot

MARCH 15, 2023

Is Pendo or Spekit the best tool for interactive user guides? In this post, we’ll discuss exactly that – what the perfect tool for interactive user guides should deliver and which will be the best choice for your company’s needs. They also shorten the time to value and reduce support and customer success cost.

Analytic Tools 52

Analytic Tools Feedback Software Data Visualization User Testing 52