Product Innovation Educators

MARCH 4, 2025

How AI captures customer needs that human product managers miss Watch on YouTube TLDR In my recent conversation with Carmel Dibner from Applied Marketing Science, we explored how artificial intelligence is transforming Voice of the Customer (VOC) research for product teams.

Artificial Inteligence 235

Artificial Inteligence Research Software Product Research User Testing 235

Melissa Perri

JUNE 29, 2017

“What is the difference between a Product Owner and a Product Manager?”. Honestly, I did very little of what I teach as Product Management now either. I wasn’t called a Product Manager until I bailed out of that and landed in a startup. You are teaching us to talk to users, but I am a Product Owner.

Product Research 325

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Product Innovation Educators

DECEMBER 5, 2022

How product managers can go beyond the obvious in VOC. This speaker spoke on The Key to Successful Voice of the Customer (VOC) in Agile Teams. This episode is sponsored by PDMA, the Product Development and Management Association. We’ll discuss how to get more benefits from VOC in Agile teams.

Agile 243

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Roman Pichler

FEBRUARY 2, 2021

Before the advent of agile frameworks like Scrum , a product person—the product manager—would typically carry out the market research, compile a market requirements specification, create a business case, put together product roadmap, write a requirements specification, and then hand it off to a project manager.

Agile 156

Agile Product Research User Testing Product Management 156

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” By the end of this post you’ll have a much better context for thinking about “the product.”.

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Product Innovation Educators

JANUARY 13, 2020

How marketing and product management work together. Turns out if you ask 50 different people what marketing is, you’ll hear 50 different answers. That is what our guest did to investigate what people think about marketing and how it fits into the work product managers do.

User Testing 230

User Testing Product Research Marketing Research Software 230

The Product Guy

FEBRUARY 5, 2017

Director of Product Management, Content Delivery and Visualization @ Research Now (Dallas) Keywords: Content [link]. Vice President of Product Management, Survey Products @ Research Now (Dallas, New York, San Francisco, Toronto) Keywords: Market Research , Survey [link].

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Roman Pichler

FEBRUARY 19, 2024

Listen to the audio version of this article: [link] Introduction To discuss empowerment in product management, I find it helpful to distinguish three main levels of decision-making authority, product delivery, product discovery, and product strategy, as the model in Figure 1 shows. [1]

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Product Research Product Management Product Manager Customer Experience 264

The Product Coalition

JANUARY 11, 2023

Photo by Dylan Gillis on Unsplash Market research and user experience research (UXR) are often confused as being the same thing, but they are actually distinct fields with their own goals and methods. To choose the appropriate research method for the business, it’s important to clarify the problem we are trying to solve.

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User Testing Product Research Data Visualization Customer Feedback 147

Product Innovation Educators

JUNE 24, 2024

How to successfully transition to a product management role Watch on YouTube TLDR Transitioning from one career to another is full of challenges, especially when the two fields seem vastly different. While confident in her nonprofit expertise, Mary wasn’t sure if her skills would translate to a product management role.

Product Management 249

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The Product Guy

FEBRUARY 18, 2017

Senior Product Manager @ BAM.ai (New York) Keywords: agile, data science, lean, roadmap, strategy [link]. Product Specialist @ Research Now (Plano, TX.) Keywords: Client Consulting , Online Business , Product Development [link]. Each week we highlight some of the recently posted openings.

Data Visualization 150

Data Visualization Product Management Product Manager Research Software 150

Product Innovation Educators

JUNE 10, 2019

How product managers should combine flexibility and rigor in an agile stage-gate process. Just about every organization I have worked with this year wants more agility in their product management processes. They want to get new products to market faster and release enhanced versions in less time.

Agile 149

Agile User Testing Customer Experience Product Research 149

The Product Coalition

JULY 6, 2022

Most of our readers would have heard of Agile product management. In fact, the biggest advantage that you can leverage from a startup perspective is Lean product management (‘Lean’ or ‘LPM’). This is why it is important to follow a set of principles that can help you manage your product’s lifecycle better.

Startups 144

Startups User Testing Feedback Software Product Research 144

The Secret PM Handbook

MAY 5, 2017

One of the most challenging questions about product management has been – in my experience – “What is Product Management?”. We’re called “product” managers. We’ll start with a box labeled “Product.” By the end of this post you’ll have a much better context for thinking about “the product.”.

Framework 150

Framework User Testing Product Management Product Manager 150

Userpilot

NOVEMBER 23, 2023

To be a kick-ass product manager , you need a very diverse skill set. This article explores both hard and soft skills that product managers need in their everyday work, so if you’re curious to learn more, dive right in. PMs need to know how to use product analytics tools to gain actionable insights.

Analytic Tools 105

Analytic Tools Research Software Data Visualization Product Research 105

Good Product Manager

MARCH 18, 2019

Survey: The State of Agile Across the Organization. I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. Cristina and I will present the results of this research (and more!)

Events 74

Events Agile Product Research Product Management 74

Product Innovation Educators

MAY 23, 2016

I have a great guest, Rebecca Kalogeris, to help us understand the pulse of product management. Rebecca is the Vice President of Marketing for Pragmatic Marketing. Prior to joining Pragmatic Marketing, Rebecca managed product management and marketing teams at a variety of software companies.

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The Product Guy

MARCH 17, 2018

Product Owner, Servicing @ Capital One (New York, NY). Keywords: agile, b2b, ci/cd, roadmap. Product Manager, DOWN @ Paktor Pte Ltd (Open to Remote). Keywords: Android and IOS mobile , Data analysis, leadership, management, Market Research. Check out this week’s newest, below….

Finance 150

Finance Product Research B2B Data Visualization 150

Userpilot

JULY 16, 2024

As a SaaS professional, you’ve probably asked yourself, “What’s tech product management?” and wondered how it’s different from traditional product management. This guide takes a deep dive into the world of technical product management , showing you how to become one of these in-demand professionals.

Analytic Tools 111

Analytic Tools Research Software Data Visualization Feedback Software 111

Roman Pichler

OCTOBER 6, 2020

To carry out the discovery work, bring together the right people, product person, development team representative, key stakeholders , and Scrum Master or agile coach, as shown in the picture below. As the person in charge of the product, you should lead the discovery and development effort.

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Userpilot

MAY 5, 2022

What does the product management process involve? Why is it important for product managers to follow them? Product managers lead interdisciplinary product teams to deliver products that bring value to customers. The product development process is one aspect of the product management process.

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Product Research User Testing Research Software Feedback Software 98

Product Innovation Educators

DECEMBER 12, 2022

How product managers can align stakeholders on product projects. Today we are talking about the need for product leaders to manage stakeholders and the associated challenges this creates. Aligning the perspectives of stakeholders on a product project is desirable as well as difficult.

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Userpilot

JANUARY 31, 2022

Product management specializations have trended upwards in recent months. These “specializations” often place focus around a specific set of skills or needs a company has, somewhat creating a division within the product manager role. Are we breaking apart the product manager role a bit too much?

Research Software 98

Research Software Analytic Tools Feedback Software Product Research 98

DISQO

FEBRUARY 24, 2020

Today, we published the findings from our 2020 Product Management Insights Report , which highlighted the growing influence the product management discipline has over the toughest challenges facing organizations today, such as digital and strategic transformation.

Data Visualization 101

Data Visualization Reporting Tools Customer Feedback Artificial Inteligence 101

Userpilot

JULY 25, 2024

Whether you’re a seasoned professional or new to the field, understanding the nuances of associate product managers is essential for success. TL;DR An associate product manager, or a junior product manager, is an entry-level position for people who are starting out in product management.

User Testing 94

User Testing Analytic Tools Data Visualization Feedback Software 94

Userpilot

AUGUST 29, 2023

Product management is equal parts art and science – and it’s vital to the success of your SaaS. TL;DR Product management describes the continual process of overseeing the development of a product across its entire lifecycle. Product teams are staffed with various skilled professionals.

Data Visualization 105

Data Visualization Analytic Tools Feedback Software Research Software 105

The Product HQ

JUNE 1, 2024

The product management world relies on teams of product people who work in unison toward a central goal. In the case of someone like a Software product manager, this may prove challenging. After all, product managers have different duties and tasks depending on their organization and industry.

Reporting Tools 98

Reporting Tools Research Software Feedback Software Analytic Tools 98

ProductPlan

MARCH 5, 2021

The product manager career path is an exciting one with lots of possible on- and off-ramps. According to LinkedIn, interest in product management has doubled in the United States in the past 5 years. What is the Product Manager’s Career Path? Typical Product Management Roles. Product Manager.

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User Testing Product Research Product Management Product Manager 132

Good Product Manager

MARCH 18, 2019

Survey: The State of Agile Across the Organization. I’m conducting some research related to the current state of agile adoption within b-to-b organizations — please take 10 minutes to take part in this survey. Cristina and I will present the results of this research (and more!)

Events 60

Events Agile Product Research Product Management 60

The Product Coalition

MAY 15, 2019

A story of love, hate, oppression and triumph I’ll admit, I’ve started to fall out of love with agile over the past year or so?—?don’t I wholeheartedly believe that you need to be adaptable to survive today but the further I travel on my own journey the more I wonder if we as an industry are moving past agile. including myself?—?went

Product Management 92

Product Management Product Manager User Testing Product Research 92

Mind the Product

JANUARY 22, 2019

As 2019 gets underway, I’ve been enjoying taking stock of what we saw at Mind the Product Training over 2018. As a product manager I’m always looking for signals and patterns, and evaluating what early trends could mean for my products, and now for product practice. Understanding Systems Thinking.

Research Software 175

Research Software Product Research User Testing Data Visualization 175

DISQO

JULY 5, 2018

Whereas many organizations have deep and meaningful expertise doing large-scale market research, their findings are hitting critical limitations. As someone who did market research for a decade, the last half while at Toyota, I saw this first-hand. It’s not a rigorous practice by any means.

User Testing 66

User Testing Research Software Market Research Product Research 66

The Product Coalition

NOVEMBER 26, 2019

Managers and product managers are often frustrated by the apparent lack of care the development team is showing for the needs of the business. When a long-awaited product or feature finally launches, it often comes well short of the needs. Agile Development Things don’t necessarily get better with agile development.

Product Research 79

Product Research Onboarding KPIs Agile User Testing 79

Userpilot

JULY 23, 2024

Feature prioritization is always a hot-button issue for product managers. It helps organizations focus on the Determining which features to include in a product roadmap can be challenging with constantly evolving customer needs and several opportunities chasing scarce resources. Cost of delay framework explained.

Feedback Software 111

Feedback Software User Testing Product Research Customer Experience 111

DISQO

JANUARY 10, 2019

Alpha, the on-demand user insights platform, today announced the findings from its annual Product Management Insights Report , highlighting the powerful role product managers can play in driving digital innovation — if they are supported and freed up to experiment.

Reporting Tools 85

Reporting Tools User Testing Data Visualization Customer Feedback 85

BrainMates

MARCH 6, 2019

Product Talks: Product Tournament, August, 2018. Speak to any product manager at a product management meet-up and they will sound practiced and polished. Do Product Managers actually walk their talk? Filling out boxes in a template does not make a Product Manager or entrepreneur.

User Testing 75

User Testing Product Management Product Manager Product Research 75

The Product Coalition

OCTOBER 2, 2024

After graduating, he worked with organizations like GfK and Ipsos  — big names in consumer insights and market research. But we also have a research consulting team. We’ve got a very strong customer success department that’s experienced in market research. It’s the method part that brings substance,” he said.

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