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The Activities of a Strategic Product Manager

ProductPlan

Try these inbound/outbound efforts exercise by dividing your PM activities into either an “inbound effort” or “outbound effort” bucket. Common outbound effort activities include: Competitive differentiation. Market research. Promotion and advertising. Product planning. Product strategy. Product development.

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How to Sell Software to the Masses: Use Sales

Business of Software Conference

And while advances in technology like ChatGPT and other artificial intelligence tools can now mimic humanity and sound more like humans and less robotic, they’re still imperfect tools. The phone is one of the most underrated pieces of technology of all time. That being said, outbound sales calls aren’t for everyone.

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What is Customer Value Chain & How to Use It in Product Development

Userpilot

Insights into customer needs and customer pain points will guide your technology development while helping you refine your marketing strategies — offering a cost advantage over your competitors who’ll need to spend more on broad advertising campaigns. Customer pain points. Decision-making.

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Moving To The Product Operating Model by Marty Cagan

Userpilot

Feasible : The solution must be technically achievable with the available resources and technology. Data-driven decisions : Utilizing market research , customer feedback, and performance metrics to inform strategy. i.e. Integrating the use of AI in your outbound marketing strategy to generate multiple ads you can test.