Everything just changed: How to keep your customers at the center during turbulent times
Intercom, Inc.
APRIL 29, 2020
We also used in-app messages to avoid exacerbating already high levels of email fatigue. It’s the little things that you do which ensure your message is received by customers in non-spammy, meaningful ways. If you have radio advertising in your plan, you should expect its effectiveness to drop considerably.
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