Roman Pichler

NOVEMBER 11, 2024

The product was launched in 2001 as the company’s first consumer music gadget in a market, which at the time was dominated by products like the Nomad Jukebox from Creative Labs. In 2014, Apple discontinued the original iPod and in 2022, the company finally retired the entire product line. [3]

Product Strategy 317

Product Strategy Strategy User Testing Research Software 317

Userpilot

MARCH 22, 2021

The world of software is crowded with a variety of product marketing tools that are ‘supposed’ to transform your workflow. Product Marketing tools that can add real value to your business do exist, but finding the right software in such a noisy environment can be challenging. Product Marketing Tools Overview.

Analytic Tools 97

Analytic Tools Feedback Software Research Software Data Visualization 97

ProductPlan

JANUARY 5, 2023

Let’s look at some of the biggest trends we identified in 2022. Organizations that have more recently recognized the importance of product management to the success of their business are those that are transitioning from being “sales-led” or “customer-led” to “product-led.”. Product Ops: hero or villain?

Artificial Inteligence 52

Artificial Inteligence Product Management Product Manager Feedback Software 52

ProductPlan

JANUARY 6, 2023

Here at ProductPlan, we can’t get enough of product-related content, so we’re always on the lookout for who’s doling out easily-digestible-yet-professionally-fulfilling insights. That’s why we can save you the Googling and share our top five product management websites from 2022, along with why they topped our year-end list.

User Testing 52

User Testing Product Research Product Management Product Manager 52

Product Talk

OCTOBER 2, 2024

In his role on the leadership team, he is responsible for shaping and executing their product strategy. Yury joined HiveMQ in January 2022 and says he was attracted by the culture, sophistication of the MQTT platform, and the diverse and intricate IoT market they serve. Yury’s next step?

Feedback Software 226

Feedback Software Customer Experience Data Visualization User Testing 226

Userpilot

APRIL 18, 2024

If you’re struggling to convert your website visitors into customers, your marketing conversion path may need optimization. Read to find out what a conversion path in marketing is, why it matters, and its elements and stages. To attract the right audience, tailor your marketing resources and channels for the personas.

Data Visualization 82

Data Visualization Analytic Tools Feedback Software Marketing 82

Userpilot

JULY 13, 2022

Unlike books , product management-focused articles take relatively little time to produce and publish, so they help you to stay up to date with the latest developments and trends in the industry. 20 best product manager blogs you need to follow in 2022. Interesting Articles: Why Startups May Fail to Get Funding in 2022.

Blog 89

Blog Analytic Tools Research Software User Testing 89

Userpilot

MARCH 8, 2022

Andrea, who calls herself a “Product Thinker” and “a professional asker of many questions”, has amassed 1600 followers on her Medium account. Andrea has 15+ years of experience in Product Management and Marketing, from SMBs to large enterprises and educational organizations such as Product School.

Technical Advisors 107

Technical Advisors Product Research Analytic Tools User Testing 107

Gainsight

APRIL 21, 2022

2022 has already been quite the year. Since 2021, we have seen more product-led hypergrowth than in years past. In fact, in 2022, there are reportedly over 1,000 companies that were in hypergrowth and reached “unicorn” status worldwide. Why a Product-Led Growth Strategy Is Becoming a Must in Today’s Competitive Market.

Customer Experience 52

Customer Experience Analytic Tools Data Visualization User Testing 52

Userpilot

JUNE 29, 2022

Some of the best customer segmentation tools in the market are Userpilot, Baremetrics, Heap, Kissmetrics, Segment, Amplitude, Mixpanel, Piwik PRO, Reveal, and Google Analytics. This data enables product managers, customer success, and marketing teams to detect friction points and unravel product growth opportunities.

Analytic Tools 90

Analytic Tools Research Software Data Visualization Reporting Tools 90

Usersnap

SEPTEMBER 29, 2022

Competitive analysis of current market offerings absolutely helps your SaaS company. Not only is tracking the competition daunting, it doesn’t ensure the product chiseled and shaped will be used by YOUR user base. Now let’s look at the three product-led growth go-to-market types for SaaS companies. Types of SaaS Growth.

Feedback Software 52

Feedback Software Research Software User Testing Customer Experience 52

Product Talk

NOVEMBER 2, 2022

If you know of product conferences that are not on the list and you think they should be, please send an email to conferences@producttalk.org. Are you looking for the 2022 Product Conferences list? ProductCon London: The Product Management Conference. Growth Marketing SUMMIT. Product-Led Summit | Sydney.

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Artificial Inteligence Product Research Naming Agile 199

Innovatemap

DECEMBER 19, 2022

LOVED: How to Rethink Marketing for Tech Products. Tina Hafer called this a “must-read for product marketers and product company leaders.” Martina joined Tina on the Better Product Unlock Product Marketing podcast series to share her product expertise. Martina Lauchengco. Founder Brand.

Books 52

Books Advertising Branding Customer Experience 52

Mind the Product

SEPTEMBER 30, 2022

In this keynote session at #mtpcon SF+Americas 2022, Martina Lauchengco, Partner at SVPG and author of Loved: How to rethink marketing for tech products, unpicks three myths of Product that get in the way of driving product adoption. [.]

Marketing 181

Marketing Product launches Product Marketing Product Management 181

Userpilot

JANUARY 10, 2022

In 2022, when the SaaS market is crowded with tons of similar products, the best ones are those who delight their customers regularly. Are still wondering how to keep your customers and make them love your product? 86% of buyers are willing to pay more for a product if they have a better customer experience.

Feedback Software 89

Feedback Software Analytic Tools Research Software User Testing 89

Userpilot

JANUARY 20, 2022

Obviously, we’re not advocating that you copy the rest of the market outright, but every creative person throughout history has taken inspiration from their peers. One of the reasons that Ahrefs has become so dominant in the world of SEO is that its technology provides value to both beginner and advanced marketers alike.

Onboarding KPIs 85

Onboarding KPIs Data Visualization Customer Experience User Friction 85

Product Management University

SEPTEMBER 24, 2021

The highest performing product management teams know the market as well or better than they know their products. A regular cadence of job rotation is an easy way to keep the product management cupboard stocked with market expertise. Blog: High-Octane Product Management. Product Management Playbook.

B2B 130

B2B Product Management Product Manager Magazine 130

ProductBoard

SEPTEMBER 7, 2022

At Productboard we are always striving to understand the challenges product leaders face at every level, from roadmap planning and execution to cross-team communication and more. What makes it easier to build excellent products and how can we contribute to that?

Product Research 95

Product Research Roadmap Product Marketing Marketing 95

Userpilot

DECEMBER 18, 2022

After the overnight success of Chat OpenAI, it’s no wonder predictions related to using AI and machine learning to increase our understanding of user behavior , greater automation of low-level tasks , and GPT-4 dominate Product Managers’ and Marketers’ projections for the upcoming year.

Data Visualization 85

Data Visualization Analytic Tools Feedback Software Product Research 85

Userpilot

DECEMBER 9, 2021

In the competitive world of SaaS products, product positioning is definitely something your product marketing team can’t afford to ignore. Product positioning allows you to identify your market niche. It helps the customer understand your product and how it can satisfy their needs.

Research Software 92

Research Software Feedback Software Analytic Tools Positioning 92

Userpilot

DECEMBER 6, 2021

Is your customer success platform up to scratch for 2022? The best results for your customers come when all the tools in your marketing stack work together. Mobile app onboarding: Userpilot doesn’t work on mobile apps, so if mobile is a target market for you, Pendo is definitely worth considering. Onboarding – Chameleon.

Analytic Tools 88

Analytic Tools Feedback Software Reporting Tools Data Visualization 88

Mixpanel

MAY 28, 2024

No one will argue that marketing is unimportant. But in a competitive space like ecommerce, I will argue that focusing only on marketing performance isn’t enough. As a solutions engineer manager, I lead a team at Mixpanel that helps customers build analytics solutions tailored to their product and business goals. Not convinced?

Data Visualization 52

Data Visualization Analytic Tools Customer Experience Marketing 52

Gainsight

FEBRUARY 25, 2022

But even though the stock market may be on an uncertain trajectory, it turns out one of the key metrics driving valuations in SaaS stocks remains the same: Net Revenue Retention (NRR). However, it’s no secret that other teams like Product, Marketing, Support, and your entire company should also own NRR. What Is NRR? Conclusion.

Marketing 52

Marketing Reporting Tools User Friction Data Visualization 52

Userpilot

JANUARY 26, 2024

But what about product-led content marketing? More importantly, we show you how to implement it in your organization and share some examples of excellent product-led content strategies. TL;DR Product-led content marketing is a strategy that relies on content that shows users how to use the product to deal with their pain points.

Research Software 52

Research Software Analytic Tools Reporting Tools Data Visualization 52

Userpilot

NOVEMBER 30, 2022

How can product managers leverage them to orchestrate successful product launches ? These are some of the questions that Spencer Grover , Product Marketing Manager at Salesforce , answered in his recent presentation at Userpilot’s Product Drive 2022 conference. The 7 Laws of Go-To-Market.

Feedback Software 88

Feedback Software User Testing Data Visualization Marketing 88

Userpilot

MARCH 18, 2022

Wondering what product success metrics you should use in 2022? Measuring product success during the early stages of your SaaS business can help you spend wisely and reduce wasted energy. Today, let’s find out how you can leverage product success metrics to add more value for your users and drive retention.

Onboarding KPIs 52

Onboarding KPIs Analytic Tools Feedback Software Data Visualization 52

Userpilot

AUGUST 30, 2024

That’s the magic of a well-crafted product ad. In this article, we’ll explore 7 product advertising examples to inspire you—from video ads and social media marketing to events and blogging. Plus, you’ll learn how Userpilot can help with product marketing and drive user engagement.

Feedback Software 82

Feedback Software Analytic Tools Advertising Research Software 82

Userpilot

JUNE 27, 2022

What is developer marketing, and what is the point of it? As the name suggests, developer marketing is marketing to developers. In short, developer marketing is more than just capturing the attention of software developers and getting them to use your product. What is developer marketing? million from 2010.

Weak Development Team 52

Weak Development Team Development Marketing User Testing 52

Userpilot

FEBRUARY 18, 2022

Here’s how much code you need to make one: Now imagine that multiplied by the number of UI elements in your entire product tour. That way, your product marketers can build product tours to their hearts’ content, without having to bother your devs. But that’s not all! But don’t take my word for it.

Analytic Tools 52

Analytic Tools Feedback Software Onboarding KPIs Software Review 52

Usersnap

JUNE 30, 2022

What is the best tactic to use in today’s fast-paced market? Product-led growth (PLG) is a model that is user-centric and user-focused. Customer acquisition, expansion, conversion, and retention are product-driven instead of sales-driven. Here they are: The market must be in the right place for product-led growth.

Feedback Software 52

Feedback Software Research Software Analytic Tools User Testing 52

280 Group

AUGUST 26, 2022

. in our “Behind the Product” series, we highlight Product Management concepts used in the products and services in today’s market. . For NASA that is the Space Launch Systems (SLS), developed over the past 11 years and set to launch on August 29, 2022. BECOME AGILE.

Reporting Tools 156

Reporting Tools Technical Review Systems Review Agile 156

Alchemer Mobile

DECEMBER 16, 2022

By Vanessa Bagnato, Director of Product Marketing, Alchemer. In December 2022, the Alchemer product team launched more improvements to Standard Reports, improved Project Folder management, and account webhook enhancements designed to give account administrators more control and improve organization.

Data Visualization 130

Data Visualization Outbound Customer Experience Document 130

Messages that Matter

AUGUST 28, 2023

Messages that Matter Messages that Matter Thirteen out of seventeen Financial Planning & Analysis (FP&A) vendors have changed their positions since my last assessment conducted in May 2022. Here is the competitive map created in mid-July 2023: As you can see, “transform” is the most popular position in the FP&A market.

Positioning 52

Positioning B2B Agile Messaging 52

PMLesson's Ace the PM Interview

DECEMBER 13, 2021

To help figure out which internship program (and workplace more generally) is right for you, we created this list of the 8 best tech internships in 2022. The BOLD (Build Opportunities for Leadership & Development) is meant for those business and marketing-related roles. But, which should you choose? Let's take a closer look: 1.)

Technical Review 52

Technical Review Research Software Feedback Software Software Review 52