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The Full Guide to Customer Research for SaaS in 2021

Userpilot

The best SaaS teams in the world are using one simple and proven process as a guiding light : customer research. Before we start, I should probably mention that for the last 3 years I have focused on customer research. Why is customer research important? reported ICP. Reported problems. positioning.

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How an Australian energy provider stays on top of critical cyber threats with Feedly

Roy Madden

No matter how knowledgeable you are, cybersecurity at human speed can’t keep up with ransomware crews using increasingly complex software to manage their operations. THE SOLUTION A stream of AI-powered security intelligence. For companies like this energy provider, the stakes are high. “If Before using Leo, we had very generic Feeds.

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Friday Tracks and Takeaways When Lightning Strikes

Gainsight

The results are increased engagement, increased productivity, and better solutions. Major Takeaways: Customer interviews can reveal things that no survey or quantitative research really could. Companies report that when they are asked for value analysis from their customers, they are unable to provide it.

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S.H.O.P. – what’s in store for the store?

Intercom, Inc.

Retail is constantly changing: from stalls to malls, the way we shop is always evolving in tandem with cultural, economic, and technological shifts. Research completed as early as 2017 suggested that by 2040, 95% of all purchases will be via ecommerce. Listen below, and read on for our companion post.

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Picking the Best Customer Feedback Software: An Ultimate Guide for 2021

Usersnap

Even if you don’t have your customer feedback software yet, you’re still doing everything possible to satisfy your customers. You and the customer support team are literally treating each customer like royalty, providing super service that matches their needs and wants at every step. Why Do You Need Customer Feedback Software?

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Looking for a Product Job? Here’s How to Assess a Company’s Continuous Discovery Habits

Product Talk

Paolo began his job search at the beginning of 2021 and started his current role as Senior Product Manager at User Interviews in April. Richard has been designing digital experiences since 2005 across broadcast, websites, and mobile apps. He started his current role as Senior User Experience Designer at SEEK Learning in August 2021.

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Conversational support isn’t just a nice-to-have – it’s make or break

Intercom, Inc.

According to one Microsoft Global State of Customer Service report , 90% of consumers surveyed said that customer service is an important factor in their choice of, and loyalty to, a brand, while nearly two-thirds (58%) would sever their relationship with a business due to poor customer service.