Alchemer Mobile

JANUARY 4, 2022

From celebrating our ten-year anniversary to being recognized as one of the 100 Best Companies to Work For by Seattle Business Magazine to the publication of our sixth annual Mobile Customer Engagement Benchmark Report and much more detailed below, 2021 was a tremendously successful and exciting year for Apptentive.

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Alchemer Mobile

MARCH 14, 2022

If 2020 was the shift to mobile, 2021 was the year we saw it reflected in the numbers. This report contains data from the following app categories: Finance. Personal Services. Business Services. The post Introducing: 2022 Mobile Customer Engagement Benchmark Report appeared first on Apptentive. Healthcare.

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Alchemer Mobile

MARCH 22, 2022

Subcategories: Restaurant, Food Services. In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Food and Drink category. Data included: Ratings and reviews. Download the full 2022 Benchmark Report here.

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Alchemer Mobile

APRIL 21, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Education category. Read on for data-supported research and benchmarks Education apps should focus on in 2021 and beyond based on what was learned from a year like no other.

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Alchemer Mobile

DECEMBER 16, 2020

To help your finance app stand out in 2021, focus on these four strategies at the start of the new year. Money is highly personal, and given the intensity of emotions associated with money, it strikes us as odd that more financial institutions have yet to tap into this gold mine of customer emotion data and CX insight.

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Alchemer Mobile

APRIL 28, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Utilities category. Read on for data-supported benchmarks Utilities apps should focus on in 2021 and beyond based on what was learned from a year like no other.

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Alchemer Mobile

APRIL 14, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Media and Entertainment category. In our data, Media apps are segmented into six subcategories: News (global news networks, newspapers, etc.). 2021 Engagement Benchmarks for Media Apps.

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Alchemer Mobile

MAY 6, 2021

One size did not fit all for Personal Services apps in 2020. In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Personal Services category. 2021 Engagement Benchmarks for Personal Services Apps. Consumer Engagement.

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Intercom, Inc.

MAY 18, 2022

First-party data is the future of online engagement and customer experiences. In June 2021, Google confirmed that it will no longer track individuals online via cookies. One aspect that can’t be debated is the value of first-party data as we proceed into this cookieless future. What is first-party data?

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Alchemer Mobile

MARCH 23, 2021

As you act on your 2021 app retention strategy, here are the app retention benchmarks to aim for. App Retention in 2021. Retention is a primary focus in Apptentive’s 2021 Mobile App Engagement Report , a study of 1,000 apps across a billion+ app installs. However, 90-day retention isn’t great for the average mobile app.

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Alchemer Mobile

MAY 19, 2022

The following data and information on Utilities apps is from our 2022 Mobile App Customer Engagement Report. Brands in the Utilities industry faced various hurdles throughout 2021. Below is a short summary of how Utilities apps fared in 2021. Data included: Ratings and reviews. Summary of Utilities apps in 2021.

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Userpilot

JULY 12, 2021

Data is the engine for SaaS, but without data analytics tools , your SaaS team will not be able to make sense of the data. The right set of SaaS analytics tools can help you generate actionable insights that fuel strategic decisions. But how do you ensure you’re picking the right tools?

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Alchemer Mobile

APRIL 14, 2022

The following data and information on Media apps is from our 2022 Mobile App Customer Engagement Report. Rather than a benchmark comparison, below is a short summary of the six subcategories included in our data: News, Telco, Technology, Games, Sports, and Music. Data included: Ratings and reviews. Popular phrases.

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Indicative

JANUARY 6, 2021

Continuing to climb in G2’s quarterly industry rankings, Indicative was again named a Leader in Customer Journey Analytics by G2 in their 2021 Winter Report. Indicative provides actionable insights in seconds that empower teams to optimize customer engagement, increase conversion, and improve retention. Why We’re Leaders.

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Alchemer Mobile

APRIL 21, 2022

The following data on mobile surveys and interaction and response rates is from our 2022 Mobile App Customer Engagement Report. While correlation isn’t causation, looking at overlapping data points can help us infer what bets paid off for mobile product teams, along with where they can adjust their roadmaps to improve.

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Alchemer Mobile

MARCH 31, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. Apptentive’s Love Dialog feature is used to gather the data, which starts with a simple “yes” or “no” question: “Do you love our company?” In 2021, 64% of consumers prompted responded that “Yes,” they loved the brand.

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Userpilot

AUGUST 30, 2021

Which product analytics tools should you be using? How many analytics tools do you need? And what type of analytics really matters for a product marketing manager? By the end, you'll know the only type of analytics tools you really need as a PMM. What is product analytics?

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Alchemer Mobile

APRIL 12, 2022

The following data and information on Travel apps is from our 2022 Mobile App Customer Engagement Report. In 2021, Travel began its road to recovery following interstate, national, and global travel restrictions brought on by the pandemic. Data included: Ratings and reviews. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE.

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Alchemer Mobile

MARCH 24, 2022

In 2021, brands talked to more of their consumers than ever before, while clearly shifting their strategies toward retention. The following data originates from our 2022 Mobile Consumer Engagement Report, which can be read in full here. But in 2021, the risk of churn to both Fans and Risks was comparable throughout the year.

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Alchemer Mobile

APRIL 6, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Food and Drink category. Read on for data-supported research and benchmarks Food and Drink apps should focus on in 2021 and beyond based on what was learned from a year like no other.

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Alchemer Mobile

APRIL 5, 2022

The following data and information is from our 2022 Mobile App Customer Engagement Report. Below is a summary of how Finance app fared over the course of 2021. Below is a summary of how Finance app fared over the course of 2021. Data included: Ratings and reviews. DOWNLOAD THE FULL 2022 BENCHMARK REPORT HERE.

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Alchemer Mobile

DECEMBER 8, 2022

But if you have a breather, we’re excited to share some data-backed mobile engagement findings, specifically surrounding how seasonality impacts customer sentiment! While we can hypothesize that the lack of Vitamin D certainly contributes to grumpier customers in the gloomier months, we needed data to support our claims.

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Alchemer Mobile

APRIL 7, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Finance category. In this report, Finance apps are separated into three subcategories: Fintech (credit score, mortgage, stocks and bonds, loan consolidation, etc.), Ratings and Reviews.

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Alchemer Mobile

APRIL 2, 2021

In our 2021 Mobile App Engagement Benchmark Report , a study of 1,000 apps across a billion+ app installs, we take a close look at apps in the Healthcare category. In our research, Healthcare apps are divided into two subcategories: Medical (public health, condition management, reproductive services, insurance, etc.)

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Product Talk

OCTOBER 2, 2024

For today’s Tools of the Trade , we caught up with Yury Oleynik , the VP of Product Management at HiveMQ , who has managed to make continuous interviewing a reality on his team. Yury shares a few of the tactics his team tried to automate recruiting before they came across the tool they’re currently using, Orbital.

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Alchemer Mobile

MARCH 18, 2021

Apptentive’s annual Mobile App Engagement Report serves as a baseline to help app publishers across categories understand their app’s engagement strengths and areas for improvement. And today I am super excited to share some of the key insights from our 2021 Mobile App Engagement Benchmark Report.

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Alchemer Mobile

MARCH 29, 2022

In our 2022 Mobile Customer Engagement Benchmark Report , a study of more than 1,000 apps across a billion mobile app installs, we take a close look at apps in the Healthcare category. Healthcare apps are divided into three subcategories: Medical (public health, condition management, reproductive services, etc.) and Health Insurance.

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Alchemer Mobile

DECEMBER 22, 2020

It has also changed how we interact with our favorite stores, restaurants, and service providers – even our healthcare providers. According to State of the Connected Customer , a report from Salesforce, 84 percent of customers say the experience a company provides is as important as its products and services.

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Alchemer Mobile

APRIL 20, 2022

The following data and information on Shopping apps is from our 2022 Mobile App Customer Engagement Report. Pandemic-driven lockdowns drove hoards of new consumers into mobile Shopping apps in 2020, and in 2021, many stayed in mobile experiences rather than going back to in-person shopping. Data included: Ratings and reviews.

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Alchemer Mobile

DECEMBER 21, 2022

Obviously, in order to start segmenting on demographic data, you’ll need a system and CRM to collect this information. Here are examples of a few demographic data categories: Age. This takes some basic research but tools like Statista can help you quickly gather high-level data. Nationality.

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Alchemer Mobile

DECEMBER 31, 2020

Despite the wild ride that 2020 was for all of us, our team here at Apptentive continued to produce high-quality content for product managers, mobile marketers, and C-suite executives interested in digital transformation. However, I’ll let our data speak for itself. 2020 Mobile App Engagement Benchmark Report. Food & Drink.

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Alchemer Mobile

APRIL 13, 2021

While some companies took a hit due to widespread lockdowns, those who swiftly adopted the digital shift won market share and, ultimately, new loyal customers during a difficult time for consumers. 2021 Engagement Benchmarks for Retail and eCommerce Apps. Working in Mobile Retail and eCommerce in 2021. Ratings and Reviews.

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Userpilot

JANUARY 12, 2024

Graphs and charts are a great way to display statistics and visualize data points. As we move deeper into the era of data, data visualization is even more important. It helps product managers motivate teams to action, impress stakeholders, and quickly derive actionable insights. A horizontal funnel chart.

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Alchemer Mobile

MARCH 16, 2022

Consumers are more skeptical of digital marketing than ever before, and peer recommendations in the form of app store ratings and reviews stand alone as the single greatest driver of discovery and conversion. Below is the 2021 distribution across both iOS and Android, by app category.

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